Bright Era of China Entertainment

During the Spring Festival at the beginning of this year, Chu Xuan and Liu Yifei visited Chinatown in Los Angeles. During the singing machine game, Chu Xuan sang a song "Blue and White Porcelain".

After this episode was reported back to China, it triggered a series of chain reactions.

In addition to the unprecedented business exchanges between Chu Xuan and Zhou Jielun, who have never met each other, as "Mr. Chu" and "Dr. Zhou", which aroused the joy of netizens;
Among them, Zhou Jielun's agent Chen Zhenrong suddenly had a whim. Zhou Jielun's new album is expected to be released in 09. If he can have a music + TV series cooperation with Chu Xuan and Liu Yifei before then, will it set off a new trend?
The so-called new trend is the new weathervane.

The so-called new trend is the combination of traffic + innovation.

With traffic, people will naturally pay attention.

Only with innovation can we call a new trend.

Music is indispensable in TV dramas, and good music is the soul of some of the most exciting scenes in TV dramas.

The combination of music and TV dramas has been an art form in global film and television dramas since the era of silent films and into the era of sound films and television, and it continues to this day.

And it was Michael Jackson who took this art form to its peak.

"Thriller" was the world's first musical short film and the world's first story-based MV. Its sales record has not been broken so far.

The influence of the global pop music king cannot be overshadowed, causing musicians and singers around the world to rush to imitate the production of MVs.

However, few people make MVs with complete stories. They basically find a few scenery to sing a few lyrics, and find a few different backgrounds to sing a few lyrics.

This is the current situation of music videos, and it is also the result of saving money and effort. There is no basic storytelling, let alone like Michael Jackson who spent tens of millions of dollars to turn music into a movie.

Chen Zhenrong also got inspiration from it. Michael Jackson turned a song into a film and television with a complete story. How about Zhou Jielun turning multiple songs in the entire album into a more complete, concrete and life-like story?

And the male and female protagonists who interpret the story are Chu Xuan and Liu Yifei?

One is an irreplaceable leader of the younger generation in the Chinese music scene, and the other is an unsurpassed leader among domestic young actors. Will such a collaboration be explosive?
In Chen Zhenrong's view, this is definitely the strongest combination and the strongest cooperation in China's entertainment market, which has tended to be young since the 21st century. It is stronger than the cooperation between Chu Xuan, Liu Yifei and Chenglong.

After all, movies have to be paid and TV series are free.

After Chen Zhenrong came up with the idea of ​​cooperation at the beginning of the year, it became more and more out of hand, and he wanted to discuss cooperation with Brilliant Era immediately.

But at that time, Jielun Chou's album hadn't been finalized yet, and Chen Zhenrong couldn't come up with anything to discuss cooperation with. Last month, Jielun Chou, Fang Wenshan, Michael Lin, and Xingmin Zhong finalized the album, and then he made an appointment with Bright Times to meet and discuss cooperation.

While waiting to rush to the capital to discuss cooperation some time ago, something happened that surprised Chen Zhenrong. Chu Xuan proposed to Liu Yifei, and the two were about to get married.

Many of the songs in Zhou Jielun's "Capricorn" have the nature of love songs. If Chu Xuan and Liu Yifei are allowed to interpret the story at the current stage of marriage, the market response will definitely be more enthusiastic.

"It's the right time and the right place."

Chen Zhenrong believes that as long as the two parties reach a good cooperation and jointly combine film and television works with music, Zhou Jielun's album sales will hit a new high, and the unconventional and first-of-its-kind cooperation between music albums and TV series will allow Zhou Jielun to lead the trend again.

"Just send someone to make peace."

Chen Zhenrong felt uneasy. No matter how good his idea was, it was still his unilateral idea. It was still unknown what the idea of ​​Chu Xuan, Liu Yifei and the Brilliant Era was, and whether they would cooperate or not was still unknown.

"Mr. Chen, please come this way." Lin Xiaoya greeted him in front of the company.

"Hello." Chen Zhenrong walked into Bright Times and glanced at the signboard of Bright Times Media.

The collectivization of Bright Times has not been publicized to the outside world, but anyone who pays attention to this will know that Bright Times has undergone major changes some time ago, and several subsidiaries have been established. Now it seems that the groupization has been completed, which undoubtedly represents the comprehensive development of Bright Times. The strength has gone one step further.

"In terms of scale, this has surpassed Huayi, right?" Chen Zhenrong thought in his heart.

"But Huayi is about to go public. It's still unclear which one is stronger and which one is weaker." He muttered again.

"Which of the internal entertainment companies is first and who is second has nothing to do with me. I'm just here to discuss cooperation." He thought like this and followed Lin Xiaoya into the office.

He didn't expect that besides Wang Jinhua, the "queen" of domestic entertainment, the two main characters he wanted to see most, Chu Xuan and Liu Yifei, happened to be there too.

In addition, the newly appointed general manager of the Bright Times Group, Li Hun, was also present. I heard that Li Hun was the apprentice brought up by Wang Jinhua. Now it seems that this relationship is really extraordinary.

Liu Yifei's mother Liu Xiaoli is also there. I heard that Chu Xuan's family is very harmonious. Now it seems that those hearsays are true.

The two parties shook hands and greeted each other warmly. What surprised Chen Zhenrong was that Liu Yifei turned out to be the executive vice chairman of Bright Times?
I'm a good boy, Chu Xuan and Liu Yifei absolutely love each other.

If this news reaches Treasure Island, a large number of scheming women will be envious and jealous again. The big bosses who surround these scheming women will not let them become uncontrollable capital.

Class is class, and trying to break through it is a dead end. This is the capitalist's cage concept.

The island has been under the control of the island country for decades and has been baptized by Western capital all year round. Some of Chen Zhenrong's thoughts and perceptions are different from those on the mainland.

"Hello, Mr. Liu." He shook hands slightly with Liu Yifei, and looked at Liu Yifei differently. She was already a star who could not be controlled by capital, and with the big tree of Brilliant Times, Liu Yifei could even control capital. .

After the two parties sat down, Li He poured him a cup of tea.

Chen Zhenrong thanked him, took the tea cup, and apologized: "Zhou Jielun is busy with the album, so I will come to your company on his behalf to discuss cooperation intentions. I hope all bosses will forgive me. Jielun didn't mean it." Neglect."

"Mr. Chen, you're welcome. It's just a small matter." Wang Jinhua said, "I'm just curious. You want to cooperate with us on a TV series. What kind of cooperation is it?"

Chu Xuan and Liu Yifei became interested and were also curious about Chen Zhenrong's purpose.

It's good that TV dramas need music, but with Zhou Jielun's status, if it's just a theme song or an episode, Chen Zhenrong can't come all the way. At most, it's enough to send an email to express his intention to cooperate, and the rest Just leave it to the people below to talk about it.

Now that Chen Zhenrong has come over on behalf of Zhou Jielun, it is obvious that it is not just a simple cooperation on theme songs and interludes, but there must be larger cooperation ideas.

The idea of ​​cooperation in a larger area is what the couple is most interested in, but it is really hard to guess where the cooperation in music and TV series will come from.

"Do you know Michael Jackson's "Thriller"?" Chen Zhenrong asked.

Everyone was stunned, wondering why Chen Zhenrong mentioned this.

"I know, the world's first music MV, and also the first movie-level MV, unprecedented." Wang Jinhua nodded. She debuted with a music group in the 90s and also released music albums. She still knows some about the history of Western music. .

Once you know it, it will be easier... Chen Zhenrong said: "The story of this album is unparalleled. Many singers cannot imitate it. The quality of the music and the cost of filming are all problems."

He continued: "But I also got an inspiration. If the story of an album's MV is extended, all the songs are put into the MV, and then the MV is made into a series. If Mr. Chu and Mr. Liu can serve as men and women, Lord, this cooperation is also unprecedented, but it is also something the market can expect."

Everyone present was shocked, and Chu Xuan and Liu Yifei also felt incredible.

Put all the songs into the MV and make the MV into a TV series?
In other words, the MVs on the market now are all single images, but Chen Zhenrong wants to turn the MV of Jay Chou's album into a coherent and story-telling plot?

Take two songs by Zhou Jielun as examples, "East Wind Breaks" and "Blue and White Porcelain". The former is dejected, while the latter is hopeful and cheerful.

These two songs are two separate artistic conceptions, but now we need to turn them into two coherent plots in a story, that is, the complete experience from the male and female protagonists to being sad to looking forward to life.

By analogy, it is not difficult to understand Chen Zhenrong’s idea. An album should have about ten songs, right?He wanted to connect the ten songs in Zhou Jielun's album with stories.

Ten songs can be individual pieces, but they also need to be a complete story.

It must be said that Chen Zhenrong’s idea is unprecedented.

"Mr. Chen, why do you have this idea?" Chu Xuanqi asked. This idea was very interesting and interested him very much.

"Isn't this a bad idea?" Chen Zhenrong smiled and spread his hands: "For Jielun, his music can further open up the market through your TV;

"Generally speaking, Mr. Chu and Mr. Liu can borrow some of Jielun's influence in music to further open up the inland, Hong Kong, Macao and Taiwan markets, and at the same time, they can also take advantage of the trend to penetrate into the Japanese, Korean and Southeast Asian markets;"

"I think this will be a very interesting experience and a very fresh collaboration for both of you."

"It is indeed very fresh and creative." Wang Jinhua nodded slightly: "It sounds like a good direction for cooperation. If these three names of Zhou Jielun, Chu Xuan and Liu Yifei are put on the market together, it will cause a sensation and the audience's expectations. It’s conceivable.”

"Yes." Chen Zhenrong nodded repeatedly: "This will definitely be a cooperation between powerful forces."

Wang Jinhua, Li Hu and Liu Xiaoli all agreed with what he said about "strong alliances".

In terms of artist status, Chu Xuan, Liu Yifei and Zhou Jielun are all at the top of their respective fields, and both parties have huge fan bases.Film and television and music are basically unrelated in the industry. Film and television actors have always competed with film and television actors, and singers have competed with singers. There has never been a situation where actors compete with singers.

Under such circumstances, if the leading players in both fields cooperate, the star effect that can be triggered is immeasurable, and such novel cooperation will also attract market attention.

As for the benefits of successful cooperation, what will be the benefits?
There is too little information available so far, and Wang Jinhua cannot predict it, but she sees a problem: "The MV is a MV, and the TV series is a TV series. If Chu Xuan and Liu Yifei are allowed to act in the TV series according to the MV method, it may not be good. "

Shooting a MV and shooting a TV series are two different things. Shooting a MV is based on music nodes, while shooting a TV series is based on the rhythm of the plot. This different focus is the difference between MVs and TV series.

If Chu Xuan and Liu Yifei filmed a drama based on the music nodes of the MV, then it would be completely in service of Zhou Jielun's album, which would be a bit substandard.

In Wang Jinhua's opinion, Zhou Jielun's music serves the plot performed by Chu Xuan and Liu Yifei. This is the correct way to start this cooperation.

"I understand this." Chen Zhenrong understands this truth. Music videos and TV series are naturally different things. How could he not understand.

He also knew what Wang Jinhua meant: cooperation is fine, but if Chu Xuan and Liu Yifei are simply regarded as the male and female protagonists in Zhou Jielun's MV, then forget it, it is really a price drop.

Chen Zhenrong has already had such psychological expectations. He also does not want Chu Xuan and Liu Yifei to only be the male and female protagonists of the MV. This is not much different from ordinary MVs. He sincerely wants Chu Xuan and Liu Yifei to perform Zhou Jielun's album into a song. A real TV series.

"Let's do it." He looked at everyone: "I have brought a demo of eleven songs from the album. How about you listen to it first when you have time? Now we only have a general direction for cooperation, but we can't discuss the specific aspects. If Chu If Mr. and Mr. Liu have any thoughts after listening to the song, we will make an appointment in two days to discuss it. I will call Jielun to discuss it together."

"Okay." Liu Yifei nodded.

Chen Zhenrong obviously asked her and Chu Xuan to cooperate. This cooperation was a win-win situation from a general perspective, and this cooperation was interesting and innovative, which interested both her and Chu Xuan.

But when we collaborate on a TV series, what kind of TV series is it?What elements should it have?There is no way to talk about these things at present, and there is no core direction of discussion in the first meeting between the two parties.

Since the TV series is combined with music, and Chen Zhenrong has brought an album demo, you might as well listen to the music first, maybe you can find a story direction from the music, and then the two parties can discuss it.

"Mr. Chen." Chu Xuan asked, "Does the music company behind you want to cooperate, or is it Zhou Jielun's own Jiewell Music Company that wants to cooperate with us?"

Zhou Jielun not only owns his own music company, but also owns all his music copyrights. He is also the only Baodao singer who broke the capital blockade by relying on his talent from scratch.

But Jay Chou's management business is in the hands of Chen Zhenrong, or to be precise, in the hands of the music company behind Chen Zhenrong.

Then Chu Xuan's issue is very critical. If he cooperates with the music company behind Chen Zhenrong, he will have to deal with capital. This interesting-sounding cooperation is destined to not be pure.

If it is to cooperate with Zhou Jielun's own music company, then you only need to deal with Zhou Jielun. Then if the cooperation is achieved, the discussion on the combination of plot and music, and the artistic refinement of the entire TV series will be discussed by Chu Xuan, Liu Yifei, and Zhou Jielun. Have the final say.

Without capital interference, such two-way cooperation in film, television and music will be truly interesting and spark passion and vitality.

"It's Zhou Jielun himself." Chen Zhenrong said.

Wu Qingyuan, the assistant director of "Zhu Xian", is from Baodao. Wu Qingyuan occasionally complained that Chu Xuan was very selfish in choosing the male lead at that time. He did not want the handsome and popular one, but chose the average-looking newcomer Huang Xuan.

From this point of view, Chu Xuan has his own persistence in art and is not interfered by others.

From this, he understood Chu Xuan's question and judged from Chu Xuan's question that Chu Xuan was not purely capital.

As capital, it doesn’t matter who the partner is, as long as it can make a profit.

But what Chu Xuan hopes is that it is okay to cooperate with the outside world, but outside capital should not interfere with his ideas.

Before the cooperation even started, Chu Xuan gave him a vaccination.

Fortunately, the partner is Zhou Jielun himself, Zhou Jielun's own Jewel Music Company. This company broke the capital blockade of Hong Kong and Taiwan last year and took back all the copyrights of Zhou Jielun's music. It needs to cooperate with mainland enterprises like Bright Times to develop the company in many aspects. situation.

"Looking forward to working with Jay Chou and seeing if we, as actors, can create any sparks in music." Chu Xuan smiled, and Liu Yifei also nodded to express her expectation.

Chen Zhenrong smiled: "Then I will bother you all to come here today. I will be in the capital to handle some matters these days. If you have any questions or ideas, please feel free to contact us for communication and discussion."

"Okay, Mr. Chen, let's go slowly. Let's think about it and listen to King's new album next week in advance." Wang Jinhua said.

Zhou Tianwang...Wang Jinhua's words praised Zhou Jielun, but they also gave Chen Zhenrong, the manager, a lot of face. He couldn't help but reply: "The album was originally scheduled to be released at the end of this year, but it was postponed to next year for this cooperation. Jielun is very sincere and hopes to discuss young people's art with Mr. Chu and Mr. Liu during the filming process after reaching a cooperation."

With Zhou Jielun's celebrity status, he deliberately postponed the release date of the album in order to cooperate with Chu Xuan and Liu Yifei. This undoubtedly gave Chu Xuan and Liu Yifei a lot of face.

Whether it's true or not, I can definitely hear a lot of sincerity in Chen Zhenrong's tone, and a strong intention for both parties to cooperate.

Chen Zhenrong left a USB flash drive and was sent away by Lin Xiaoya personally.

Liu Yifei put the USB flash drive in her bag and muttered: "This cooperation is quite good. It would be best if we can make a CD drama. It just so happens that the fans hope that Chu Xuan and I will make an idol drama as a gift for them before we get married."

"Besides, this drama is about the combination of music and plot. The male and female protagonists are me and Chu Xuan, so the story must only revolve around the two of us."

"In this case, it would be perfect if Chu Xuan and I, together with Zhou Jielun, were co-producers and produced our own drama."

Listening to her daughter's long talk alone, Liu Xiaoli understood the key point: "Being a producer gives me a reason to take leave. I don't have to go to school, and I can stick with Xiaoxuan every day, right?"

If it's just an actor, then just be there when filming starts.

If you are a producer, you will be busy from the beginning to the end of the project.

Liu Xiaoli's three "just right"s exposed Liu Yifei's little thoughts.

"I didn't say it, you said it yourself." Liu Yifei muttered, leaning behind Chu Xuan and quietly looking at her mother.

Chu Xuan, Wang Jinhua, and Li He couldn't help laughing and were amused by this scene.

Liu Xiaoli smiled helplessly. After the proposal, the two people's mutual admiration became worse again.

"You decide for yourself." Wang Jinhua said: "If we reach a cooperation, I, you, Sister Ha, and your mother will look after the general direction for you, so you can work on your works with peace of mind."

Li He nodded. As for the direction of Chu Xuan and Liu Yifei's film and television careers, she and Sister Hua only control one element, that is, the "national couple". As for what kind of works will be staged along this route, or what they want to play. It's up to the two of them to decide what kind of tricks they want.

"Mom?" Liu Yifei glanced at her mother. Forget about Sister Hua and Sister Hed, she was fully capable of controlling her and Chu Xuan's career direction, but her mother...

"Why? You don't trust me? Or do you question my ability?" Liu Xiaoli looked at her daughter's suspicious eyes and said angrily.

"No, mom is the most powerful." Liu Yifei shook her head repeatedly. What has her mother learned from Sister Hua in the past few years? What growth has she made behind them in obscurity? She and Chu Xuan know nothing about it. They only know that her mother is constantly evolving. .

"Your mother is very powerful now." Wang Jinhua said.

"Evolved." Liu Yifei glanced at her mother.

Just when Liu Xiaoli wanted to show off a few words, she heard Chu Xuan say: "Super female devil."

She gave Chu Xuan a headshot with her backhand. Seeing Chu Xuan covering his head in pain, she couldn't laugh or cry: "Be respectful in front of your mother-in-law, otherwise I won't give you the certificate."

"Okay, Chu Xuan, you're done. The mother-in-law has declared her sovereignty." Wang Jinhua said with great interest, and Liu Yifei and Li Hun laughed.

Chu Xuan rubbed his forehead and bowed to his mother-in-law in a flattering manner.

Liu Yifei saw that her fiancé was so flattering and supported him: "Don't be afraid, we will elope without any evidence."

As soon as these words came out, Wang Jinhua and Li Hu were overjoyed: "As a mother-in-law, you are not much of a deterrent. What will you do if your daughter doesn't side with you?"

Liu Xiaoli smiled half-heartedly, looked at her daughter for a few seconds, and sighed: "I raised this daughter in vain."

The family's happy atmosphere was filled with a lot of fun.

When Lin Xiaoya came back from seeing Chen Zhenrong off, Chu Xuan looked at the time and stood up and said: "Let's go, let's finish the banquet."

Liu Yifei stood up and took Chu Xuan's hand.

"Let's go." Liu Xiaoli, Wang Jinhua and Li Hu got up one after another. Lin Xiaoya stayed behind in the company. They each picked up their bags and walked out of the office door with the couple.

The wrap-up banquet of "At War" is held tonight. Ying Huang's Yang Shoucheng and Han Sanping are here on behalf of Huaying. Of course, the decision-makers of Bright Times are also going. (End of chapter)