Bright Era of China Entertainment

"Brilliant Times is our local enterprise. Cooperating with us can strengthen cultural exchanges and construction. We can also help with any comments and suggestions that will help the development of the enterprise and the development of television, right?"

Beijing TV station, Director Yu spoke at the organizational meeting: "This year we will cooperate with Bright Times on the drama "The Legend of Zhen Huan". This is a good start, but you must further communicate with Bright Times and local companies Forming broader cooperation with local TV stations is a win-win cooperation model that is more conducive to the long-term development of both parties."

Those present nodded.

Their name, Beijing Satellite TV, is quite resounding. After all, it is Capital Satellite TV.

However, there is a giant CCTV hanging over them. Some big-budget dramas will always bypass them and go straight to CCTV, ignoring Beijing Satellite TV.

Local stations such as Mango, LTV, and Shenghai Dragon TV have emerged one after another. This has led to the fact that even though they are well-known as capital TV stations, their development situation in recent years has been really embarrassing.

The glorious era of "The Condor" of the year before last year, the incident that stirred up the nationwide popular election of male and female protagonists, made all TV stations know that this drama would be a hit, but unfortunately CCTV launched a strong attack and won it.

Last year's "Struggle" was picked up by Mango Channel, and "The Deer and the Cauldron" was also cheaper than other channels.

The just-finished "Legend of Red Flame" has made Mango Channel a lot of money.

In the past few months, the ratings of TV dramas across the country have reached the target, with the overall average rating being only 3 points. What does the 10-point rating of "Legend of Red Flame" mean to a TV station?
The first is to deepen the stickiness of the audience, the second is to increase the intention of major producers to sell dramas, and the third is to increase the favor of major sponsors.

These three advantages are enough to make a second-tier TV station become a first-tier TV station, not to mention that all these advantages are given to Mango Channel, which is originally the number one local TV station.

Last year's "Struggle" and this year's "Legend of Red Flame" can be said to have made Mango Channel's status even more prosperous. These two hits have also strengthened the strategic depth of Mango Channel's long-term planning to a certain extent, allowing Mango Channel to Even if it faces one or two major failures in the past two years, it will not affect its status.

These two blockbusters, plus the blockbuster drama "The Condor", are all from the Brilliant Era. Even "The Deer and the Cauldron", which ranked last among the Brilliant Era's works, was one of the popular dramas in the second half of last year.

The market speaks for itself with results, and Brilliant Era has completely proven the value it can produce, which has also made Brilliant Era's status in the eyes of TV stations across the country infinitely higher.

Fortunately, "The Legend of Zhen Huan", the second drama to be aired this year by Glorious Times, was picked up by Beijing Satellite TV. With the guarantee of Glorious Times' excellent production, and the popularity this drama aroused in the Korean Wave incident, I believe in this drama. Even if the results are not as good as "Legend of Red Flame", it will still have good benefits.

However, they were still a little dissatisfied.

"Legend of Red Flame" is broadcast exclusively on Mango TV and is broadcast on several terrestrial channels.

"The Legend of Zhen Huan" is a simulcast on Jingcheng TV and Shenghaita TV, and is broadcast on terrestrial channels.

There is another satellite TV station diverting the traffic, which will naturally have a great impact on their income.

But there is no way. Mango Channel and Bright Times have reached an integrated strategic cooperation in television and variety shows. Other TV stations want to compete with Mango Channel for the exclusive broadcast rights of Bright Times TV series. This is something that does not need to be considered.

But judging from the way that Bright Times only gave "Legend of Red Flame" to Mango Channel, and released another "The Legend of Zhen Huan" to compete with them, Bright Times doesn't want to put all its eggs in one basket. Mango Channel I don’t want to offend these TV stations by swallowing the eggs of the Brilliant Era.

Looking at it this way, the development direction of TV in the Brilliant Era can be roughly predicted.

For example, Bright Times plans to produce three dramas this year. It is impossible for all three dramas to be put on Mango Channel.

Analyzing from this point of view, Bright Times definitely needs to strengthen its cooperative relations with other TV stations.

Their Beijing Satellite TV is only a second-tier TV station, so they naturally have the vision to become a first-tier TV station.

If we can establish a long-term cooperation with Bright Times, this may be a good opportunity to realize this vision.

"We are keeping an eye on the three dramas from this year's Brilliant Era, and we must win the exclusive rights to broadcast one of them no matter what!" Director Yu gave the task.

As a top-level media industry that is superior to the entertainment industry, it is a difficult situation for a TV station to want to cooperate with a film and television company.

The Bright Era has used several years of TV performance to tell them that the Glorious Era has the qualifications to reverse the traditional situation of the upper and lower classes.

The extremely high ratings of "Legend of Red Flame" triggered a response from more than one Beijing TV station.

The production level of Bright Times, its high-quality artists, and the mastery of micro-entertainment as an online publicity outlet demonstrated during the broadcast of "Legend of Red Flame" have made other TV stations think about how to achieve long-term success with Bright Times. Something about cooperation.

What is surprising is that Phoenix TV Station in Xiangjiang also pays special attention to the Brilliant Era.

"One "The Condor", one "Struggle", one "The Deer and the Cauldron", one "Legend of Red Flame", there is no doubt about the TV production capabilities of Brilliant Era."

"Two months ago, Bright Times reached a strategic cooperation with Hollawood Enterprises in Los Angeles. The channel at Hollawood has been initially established. This proves that Bright Times' ambitions are not small."

"We have the financial resources, the Haolaiwu channels, and the Weibo publicity channel."

"I'm thinking, if Bright Times intends to produce a TV series that meets European and American aesthetics and our Phoenix TV station broadcasts it, wouldn't such a cooperation idea be very novel?"

Liu Changle, the major shareholder of Phoenix TV, said half-jokingly and half-seriously, making his senior executives thoughtful.

Xiangjiang used to be special. While it was known as the Hollywood of the East, the world also opened its doors to it.

Phoenix TV is a media company under Phoenix Financial. Phoenix Financial took advantage of Hong Kong's global channels to become one of the top financial companies in Hong Kong.

Phoenix TV was born out of Phoenix Finance and leveraged Phoenix Finance's global channels to complete its media industry layout in Europe, America, Asia, Japan and South Korea.

In America, Phoenix Channel has America Channel.

In Europe, Phoenix Channel has a European channel.

Central Asia Taiwan, Southeast Asia Taiwan, island country Taiwan, South Korea Taiwan, and Phoenix Taiwan all exist in these areas.

It can be said that Phoenix TV is the only TV station in China that can disseminate news information, TV movies and movies to the world, covering nearly [-] countries and regions.

It's just that Xiangjiang has a two-system system. Under such circumstances, Phoenix TV is not a public institution, but a capital enterprise.

How to develop is decided by a group of capitalists, which is completely different from mainland TV stations. Their views and understanding of the Brilliant Era are at a new level compared to domestic TV stations.

Bright Times cooperated with Macron, a Hollywood company. This matter was neither kept secret nor publicly announced. However, Phoenix Channel has a news branch in Los Angeles. Wang Jinhua, Chu Xuan and a group of people came in and out of Macron's office building, and foreign media did not care. , but the Chinese media took notice.

Spend some money and inquire, and you will learn about the strategic cooperation between the two.

This is a strategic cooperation, not a simple investment dividend.

The strategic cooperation between two film and television companies will definitely involve cooperation in film and television content.

Liu Changle has reason to believe that Bright Times is eyeing the European and American markets.

Since it is eyeing the European and American markets, it must be biased towards Europe and the United States in terms of film and television content output, which also shows that part of the development direction of Bright Times is heading this way.

What is more embarrassing for Phoenix Channel is that even though its ratings cover half of the world, it does not have good film and television resources for TV development.

Export European and American TV series to China?Sorry, the country prohibits the broadcast of European and American dramas.

Take domestic TV series and export them to the world?Sorry, except for Asia, Europe and the United States hardly watch domestic dramas.

In particular, domestic dramas carry Chinese cultural labels. As Europe and the United States increasingly suppress Chinese culture, it is doubtful that these dramas are allowed to be broadcast.

This is very embarrassing. Foreign dramas cannot be circulated, and domestic dramas cannot be circulated. This makes Phoenix TV, an international TV station, far inferior to mainland TV stations such as Mango Channel in terms of domestic TV. As a result, many Chinese people still don’t know that there is Phoenix TV is a satellite TV station.

After Xiangjiang's return, Phoenix TV was suppressed abroad, resulting in a comprehensive suppression of development. The development of television was worse year by year, and it only relied on international news and information to maintain its influence.

Therefore, Liu Changle saw some hope in the brilliant era that seemed to improve the development of Phoenix TV.

Of course, this is just a small hope, and as he said, it is only a cooperative idea.

If we really want to develop, it will not be easy unless we can break the foreign media blockade.

However, the idea of ​​cooperation with Bright Times has taken root in his heart, and perhaps one day an opportunity will arise that will lead to the possibility of cooperation between the two parties.

Many TV stations across the country, due to the popularity of "Legend of Red Flame", have seen the stable output of the quality of Bright Era's works, and more or less have considered cooperating with Bright Era.

There was only one TV station, and I felt very unhappy watching the explosion of "Legend of Red Flame".

This TV station is Blue Channel.

The competition between Blue Channel and Mango Channel is well known in the industry and is not a secret.

In the past few years from 020304, Blue Channel's TV ratings have surpassed Mango Channel many times, becoming the number one local channel.

It was only with the appearance of "Super Girl" in 0405 that Mango Channel crushed Blue Channel in terms of variety shows, telling Blue Channel: Your TV surpasses mine, and I will crush you in variety shows.

For several consecutive years, "Supergirl" has been a lackluster show on the blue channel, and its super high ratings have made people unable to think of surpassing it.

However, variety shows are variety shows, and Blue Channel can still compete with Mango Channel in terms of television.

However, last year, Mango Channel's "Struggle" became the number one TV series under CCTV and returned to its status as the number one local channel.This year's "Legend of Red Flame" is even more terrifying. It is estimated that CCTV will not be able to surpass it. Mango Channel is firmly ranked first in the year, and is ranked first in the country surpassing CCTV.

It’s strange that the leaders of Blue Channel are happy. Even if variety shows are crushing them, TV is also crushing them. This is very shameless.

Last year, people from Blue Channel approached Wang Jinhua with an intention to cooperate, both in television and variety shows.

Needless to say, in terms of television, Blue Channel wants to cut off the cooperation between Bright Times and Mango Channel.

As for variety shows, in order to compete with Mango Channel's "Super Girl" and "Fast Boy" series, Blue Channel got inspiration from the European and Dutch variety show "The Voice" and wanted to imitate "The Voice" that belongs to China, that is, "China "The Voice of China".

The structure of Lantaixiang is very grand. To compete with "Super Girl" and "Fast Man", it is natural to make the program as big as possible. This requires the establishment of competition areas in major provinces across the country.

If you do this, the investment will be huge, and it requires the cooperation and assistance of a capital-based production company with experience in variety show production.

Which production company in the country has the biggest financial resources?Obviously, Brilliant Era is second, and no one dares to be first.

In the face of financial resources, the established Huayi and Chengtian have to step aside.

In addition, Bright Times has experience in producing "I Am an Actor", and Bright Times perfectly meets the needs of Landai's production of "The Voice of China".

However, the idea was very good, but Wang Jinhua rejected it.

With such a huge investment, Lantai's first consideration was to recover some of its capital in advance.

How to get some blood back in advance?

Advertising sponsorship in each major competition area, money invested by players in each major competition area, fan rankings marketed by each player...

She wasn't so straightforward when she said it, but Wang Jinhua has been in the entertainment industry for so many years, and she also understands what Lan Tai means, which is to cut off the players and fans.

Wang Jinhua refused, which is why she told Chu Xuan and Liu Yifei last year, "There are internal problems at Lantai, so try not to cooperate in the future."

It’s not that she is arrogant. As Chu Xuan said, Sister Hua is a low-level assistant and then an agent. She has a deep-rooted idea of ​​protecting the interests of low-level artists and it is difficult to reach a consensus with pure capital ideas.

Wang Jinhua rejected Lantai's variety show cooperation on the grounds that "the company does not have much extra resources and time", and the incidental TV cooperation was naturally not discussed, which also made Lantai very embarrassed.

After this failed cooperation and exchange, Lantai saw that Bright Times turned around and cooperated with Mango Channel for the second season of "I Am an Actor", which hit Lantai even more.

Lantai privately believes that the TV station has always been superior, and entertainment companies can only pray for cooperation with the TV station, but Bright Times in turn looks down on its own TV station, what the hell!
"You really think you are the only company in the country that can produce high-quality products, do you?" Lan Tai was a little annoyed.

Since the high-level cooperation between Mango Channel and Bright Times, the benefits to a TV station of having a production company that can continue to provide high-quality content have become transparent.

Landai also wants to find such a company for bundled cooperation, and there are many companies interested in such cooperation. Being able to cooperate with one of the best TV stations for a long time is of great benefit to a production company.

But for Lantai, what they most want to cooperate with is Bright Times. First, it can cut off the stable high-quality content channels of rival Mango Channel. Second, it can get a mature production system and no shortage of money. Partners.

However, due to different concepts, the two parties have lost the possibility of cooperation and can only choose other partners.

You need to think carefully about who you want to cooperate with. There are so many cooperation intentions that seem to be far from the Brilliant Era. The artists under the banner are not comparable to Chu Xuan and Liu Yifei, but also to their apprentices Zhao Liying and Huang Xuan. This makes Lan Tai felt a little uncomfortable and had been undecided for most of the past six months.

When seeing the explosive ratings of "Legend of Red Flame", Blue Channel became anxious. If it didn't complete the planned cooperation and wasted time, it would only be further left behind by Mango Channel.

In the end, Lantai chose two companies.

CTI Film and Television, the core founder team has been deeply involved in the film and television industry since the 90s, and has strong film and television professional capabilities and financial resources. It was established in 2005.

Canxing Culture has experience in variety show production. Most of its team are returnees who have studied overseas in the film and television industry. It was founded in 2006.

One focuses on film and television, and the other focuses on variety shows. Blue Channel's idea is clear and it hopes to cooperate with these two companies to compete with the alliance between Bright Times and Mango Channel.

In the past, Huayi Brothers thought of cultivating Hallyu stars to suppress the development of artists in the Brilliant Era, but Chu Xuan stretched out a big hand behind the scenes to drive the entire Korean Wave out of the country, making Huayi Brothers' idea come to nothing.

Later, Huayi Brothers thought about using "The King of Kung Fu" to block the movies of the Brilliant Era. However, "At the Gate" starred Cheng Long, and the production time of "At the Gate" was far away, so this idea fell through again.

At present, Huayi Brothers is only thinking about the listing of the company. They will put aside the competition in the market and wait until Huayi is listed.

But before that, what Huayi Brothers didn't expect was that Lantai would actually form a small team to compete against the Brilliant Era, which was very interesting.

……

It's another Saturday, but today there is no "Legend of Red Flame".

Xiao Xi woke up naturally in the morning, slumped on the sofa in boredom, and after watching TV that didn't interest her for a while, she returned to the bedroom and turned on the computer to surf the Internet.

"Legend of Red Flame" has ended for a few days, but the popularity of related topics on the Internet is still very high. This is due to the rebroadcast of TV stations and the fact that streaming media can watch the drama at any time. Many people who have not followed the drama have watched it on TV. After that, he continued to contribute to the popularity.

Xiao Xi looked at the topic of "Legend of Red Flame" and when she encountered doubtful comments, she responded with a sense of superiority about spoilers. When fans of the drama discussed it with gusto, she also actively participated.

At this moment, the phone rang, and it was a text message.

She took the phone and looked at it: [Xiao Xi, I am Liu Yifei's mother. Is it convenient to talk on the phone now? 】

Xiao Xi stared, it turned out to be Liu's mother!
At the beginning of the year, she ran into a family of three at the airport, and she was very excited to get Liu's mother's phone number.

On the day when the crew of "At the Gates" arrived in Los Angeles, she sent a text message to Liu's mother wishing the filming went well. After Liu's mother kindly replied her a happy life, there was no communication between the two.

Unexpectedly, a text message from Liu’s mother suddenly dropped from the sky!

Xiao Xi was very excited and immediately replied: [Convenient. 】

"Mother Liu wants to talk to me on the phone. What's the matter?" She thought with great curiosity, and the next moment the phone rang.

The strange thing is that it is not Liu’s mother’s number, but an unknown number from a foreign country.

Normally, she would hang up the call directly, but with the text message from Liu's mother reminding her, she pressed the answer button.

"Hey, is it Xiaoxi?"

There was a voice on the other end of the phone. It wasn't Liu's mother's voice. It was a man. What's going on?
Suddenly, Xiao Xi's eyes lit up: "Chu Xuan!"

"It's me, hello Xiaoxi." Chu Xuan said gently.

Xiao Xi jumped up from her chair, and her original interest in immersing herself in the Internet suddenly disappeared.

Chu Xuan actually called me?

Idol is talking to me now?

Xiao Xi's excitement was beyond words. In order not to lose her composure, she tried her best to restrain the joy in her heart: "Chu Xuan, what's the matter?"

"You are in the capital, right?" Chu Xuan said
"Yeah, yeah, in the capital." Xiao Xi responded.

"Are you free tomorrow?" Chu Xuan asked.

Xiao Xi was stunned for a moment. What did you mean if you were free tomorrow? What did Chu Xuan want to do?
She said: "Tomorrow is Saturday, I won't go to work, I will be free all day, what do you want me to help with?"

Xiao Xi thought that Chu Xuan wanted her to help with something, but Chu Xuan’s next sentence was full of surprises: “I’ll treat you to a meal tomorrow and ask you to do me a favor. Can we talk about it tomorrow? Liu Yifei is coming over. I can’t Let her know."

Chu Xuan invites me to dinner? ...Xiao Xi was stunned, this surprise came too suddenly.

But she was a little confused and couldn't let Liu Yifei know what Chu Xuan wanted to do?
Are you attracted to me?Bah, bah, bah, my mind is unhealthy... Xiaoxi blushed a little.

Besides, with a girlfriend like Liu Yifei, no, it’s her fiancée who is here, she is nothing.

"Have you returned to China? Has the filming of "At the Battle of the City" been completed?" she asked.

"The scenes in Los Angeles have been filmed. I will return to China tomorrow. I won't say anything anymore. She is here. I will call you tomorrow. Don't say it in the group yet. Bye." Chu Xuan spoke faster as he spoke. He was afraid that Liu Yifei would hear it, and he didn't know what he was hiding from Liu Yifei.

Xiao Xi hung up the phone, narrowed her eyes and said excitedly: "Chu Xuan invites me to dinner tomorrow!"

She really wanted to talk about this in the group, and promised not to envy those people to death.

However, Chu Xuan said not to tell anyone in the group, that is, not to tell anyone yet, so she gave up the idea of ​​showing off.

But, what exactly does Chu Xuan want her to help?Why don't you let Liu Yifei know?Being so mysterious?

Xiao Xi's curiosity is overwhelming, and everything can only be revealed tomorrow. (End of chapter)