Bright Era of China Entertainment

Chapter 203 First Day Ratings

Although Shenghai is an international metropolis with a prosperous economy and ranks among the best in China, its performance in radio and television is a bit unsatisfactory.

But even if it is generally satisfactory, as an international metropolis, Shenghai TV's ambitions are naturally huge.

It doesn't matter if it can't compare to CCTV, this is a national channel, so it can't be compared.

Ever since Mango Channel made a hit of "My Fair Princess", it has now topped the ratings of local TV stations every year.

Jiangsu and Zhejiang TV has been developing for several years, and it is also making steady progress, with occasional blockbuster dramas every year.

Shancheng TV is not bad, and its annual ratings are also in the top five.

These stations are the first echelon satellite TV stations, and Shenghai TV cannot even enter the first echelon, which is somewhat embarrassing.

But there is no way, some good dramas with big investment don’t consider Shenghai TV at all, they either go to CCTV, or go to Mango TV, or go to Jiangsu and Zhejiang TV, or go to Shancheng TV, Dongshan TV or even Liao TV.

In such a situation, Sheng Haitai can only pick up the leaks in TV dramas, and see if he can pick up a dark horse.

It's a pity that a dark horse is a dark horse, and it's so easy to miss and succeed.

Over the years, Sheng Haitai has produced popular dramas, but none of them have been popular, and the dramas broadcast have never entered the top ten in the national ratings list.

This is a bit worrying.

Sheng Haitai is ambitious, and Director Li, who is the leader of Sheng Haitai, is also ambitious.

Since some good dramas do not consider Sheng Haitai, Director Li decided to find another way.

So how to find another way?
Director Li has been thinking about this issue, and "Legend of Sword and Fairy" came.

This is a type of TV drama that has never appeared on the market, and it is related to games. Whether the audience can accept it is a big question mark.

At that time, some people objected to buying the show, thinking that the risk was too great.

But Director Li thought about it and had a different opinion.

"Even if this drama is related to games, and it is a fairy tale drama that has never appeared on the market, whether the audience will accept it is open to question."

"But you've also seen that with Chu Xuan and Concubine Liu Yi's publicity, "Sword" became popular before it aired, and the plot has nothing to do with the game at all, it's just an idol drama."

"There are risks, but the greater the risk, the higher the return may be."

Director Li directly decided to buy the premiere rights of "Sword".

On the night of today's broadcast, Director Li got the ratings data of "Sword of Heaven".

Facts have proved that Director Li was right in his bet.

"Tai Li, three episodes of "Sword of Immortal Sword" were aired last night, with an average yield of 3.1%!" the deputy station was reporting.

Director Li was stunned for a moment, and said a little excitedly: "Show me the data."

The deputy station handed out the data sheet with a smile on his face, and Director Li reached out to take it.

Director Li lowered his head and flipped through the pages, getting more and more excited the more he read.

"We estimated that this show will start with 2 points at the beginning, and end at 4 points in the end. If you launch a small fire drama, it will be considered a success. I didn't expect it to start with 3 points. Do you know what this means?"

Director Li's excitement was also understood by the Deputy Director.

Shenghai TV's TV series started at three points, and that was several years ago.

But there is no comparison between a few years ago and now. With the development of local stations, there are more choices for viewers, which will naturally cause diversion.

Now the ratings start at 3 points, it is no exaggeration to say that it is equivalent to 10 points in previous years.

"The market is different every year. Now "Legend of Sword" can start at 3 points. If we cooperate with the investors of "Legend of Sword" to increase our efforts in publicity, "Legend of Sword" may become a big hit."

Hearing the deputy station's words, Director Li smiled and nodded.

There are three types of investment in a drama, one is whether to buy it before it is broadcast, the other is whether it is worth promoting during the broadcast, and the other is whether to continue to buy rotation rights after it is broadcast.

After some dramas aired, the ratings hit the street, so this kind of drama just drifted with the tide. The TV station would definitely not give promotional resources, even if it did, it would be a waste, and advertisers would not be interested in sponsoring TV dramas that hit the street.

But the potential of a TV series like "Sword" that is a small fire after its first broadcast is self-evident.

If he does not step up publicity efforts, Director Li will feel sorry for those advertisers who want to give him money.

And if "Sword" becomes popular, or even becomes a hit, then its reputation in Shenghaitai will be further improved, and its future development is also expected.

This is particularly important, but also related to his achievements.

""Sword of Immortal Sword" has an audience rating of 11.6% in Shenghai?" Director Li was a little surprised when he saw the statistics.

"How come it's so high?" He was delighted with doubts.

"When I went home yesterday, a neighbor's child came to Chu Xuan to watch "Fairy Sword". I thought about it, and the "Male Talent and Female Appearance" starring Chu Xuan was filmed in our Shenghai. At that time, the local news channel of our station It is also reported from time to time that Chu Xuan and Lin Xinru's popularity in Shenghai is estimated to be the highest density in the whole country." The deputy station laughed.

"There is still such a relationship? Then this is also beneficial to "Sword"." Director Li was full of interest.

Director Li nodded slowly, thinking while looking at the data.

"Contact Tang Ren to formulate a joint publicity plan and implement it as soon as possible. Our station will increase the number of "Sword" previews, and add a replay every day. The rolling preview of "Sword" at the bottom of the TV will also be added. The news department writes the copy and sends it offline as soon as possible.”

"Okay, I'll make arrangements now."

Hearing Li Tai's order, the deputy got up and left.

Director Li leaned back on the chair, looked out of the window, with some wild hope.

At present, "Sword" has three episodes in a row, and it has an average rating of 3 points.

With vigorous publicity, I just don't know where "Sword of Heaven" will go in the end.

……

……

The next day.

——Bright Era.

Xiao Shu arrived at the company early, and as the administrative front desk, she was responsible for opening the company's doors.

Although the company has just started and there are many affairs, many colleagues have worked overtime all night during this period, but she has responsibilities, so she will not be late because of this.

She walked into the white and large front desk, sat down at the work seat, picked up the steamed buns and ate them, thinking about the drama she watched yesterday.

When Li Xiaoyao and Zhao Linger met, when Zhao Linger took Li Xiaoyao's hand and ran into the peach blossom forest, when the pure and beautiful face met the sunny and handsome face...

[A rain trapped me here,
Your indifferent expression makes me sad.

The rain in June is merciless.

Accompanied bit by bit, it hit my heart hard. 】

"Ah~ It's too sweet!"

When thinking of this scene and the song echoed in his mind, Xiao Shu couldn't help but raise his mouth slightly.

She could tell that President Chu and Concubine Liu Yi sang this song together.

Thinking that these two are a couple, they sang a song duet, the song was still the soundtrack of the play, and the two sprinkled dog food on the TV again.

All these factors were superimposed together, Xiao Shu recalled the scenes about Fairy Island in yesterday's drama, her heart melted.

For her who loves sweet dramas, the encounter between Li Xiaoyao and Zhao Linger, and Zhao Linger's affection and cuteness, this is completely irresistible!

"It's a hundred times sweeter than Mr. Chu's "Male Talents and Female Appearance"." She thought so in her heart.

Her hunch seems to be right, this is a sweet drama!
But why do you say it seems?
"Why did Li Xiaoyao lose his memory?"

"So annoying!
"Now that Li Xiaoyao doesn't know Zhao Linger, what will happen in the future?"

Xiao Shu's mind is full of questions now, and he also has a strong sense of expectation for the follow-up plot development of "Sword".

"President Chu and Concubine Liu Yi are on the trending searches!"

Suddenly, a colleague exclaimed in a low voice in the office area.

Xiao Shu raised his eyebrows in a daze, picked up a siu mai and walked to the office area on the left.

It's not working time yet, so you can move around freely.

"Miss Xiao."

"Miss Xiao is here so early again?"

"It can't be compared with your all-nighter." The colleague greeted, and Xiao Shu replied familiarly.

"Shouldn't it be the hot search on "Sword"?" She asked while eating siu mai.

""Immortal Sword" is not available, but Mr. Chu and Concubine Liu Yi are, it's amazing." The staff who operated the computer said.

"Some dramas are praised by people, and some dramas are praised by others. President Chu and Concubine Liu Yi are on the hot search, which shows that President Chu and Concubine Liu Yi are more popular than "Sword". In other words, the current audience pays more attention to President Chu and Concubine Liu than "Sword" "This drama." A staff member analyzed.

""Sword" has only broadcast three episodes, which is very reasonable." A staff member concluded.

On "Micro Entertainment", under the eyes of everyone in Xiao Shu, fans and audience groups talked a lot about the three episodes of "Sword" last night.

[Concubine Liu Yi is so beautiful, isn't she! 】

[Concubine Liu Yi's look at Chu Xuan killed me. 】

[That soundtrack was also sung by Chu Xuan and Liu Yifei, it's so sweet to me. 】

[The scene of Chu Xuan and Concubine Liu Yi looking at each other in the bridal chamber is so sweet! 】

【Watched three episodes yesterday, and the one that impressed me the most was Concubine Liu Yi's Zhao Ling'er. 】

【I have to say, Concubine Liu Yi's Zhao Linger kills her Wang Yuyan instantly. 】

[Has Concubine Liu Yi's acting skills improved?Her Zhao Linger gave me a very different feeling. Seeing her cry made my heart break, and at the same time I felt that Li Xiaoyao was not worthy. 】

"When I was watching the drama yesterday, most of my eyes were on Concubine Liu Yi." Xiao Shu looked at the comments and nodded.

"Professional speaking, our President Chu has been suppressed by Concubine Liu Yi." A female employee smiled.

"Mr. Chu is an actor, and now he is suppressed by his girlfriend. It's so interesting." A female employee found it interesting.

The staff at the scene were happy when they heard the words. They, Mr. Chu and Concubine Liu Yi, have always been in the same company and came out of the same company.

Although President Chu and Concubine Liu Yi didn't disclose it completely, the staff naturally understood what was going on.

Knowing it well, it is also tacit.

[As far as Zhao Linger is concerned, and looking at Concubine Liu Yi's image and her performance, I think Chu Xuan, Li Xiaoyao, won't be with Zhao Linger in the end, and Chu Xuan will probably be scolded. 】

[On the three episodes yesterday, Zhao Linger is infinitely close to perfection in my heart. Her affection for Li Xiaoyao makes me feel that the two are inseparable. If Li Xiaoyao chooses Lin Yueru in the end, I will not scold Chu Xuan. I will send the blade to the writer. 】

[I came to see the makeup photos of Chu Xuan and Concubine Liu Yi. The other actors are none of my business. If Li Xiaoyao and Zhao Linger don't get together in the end, I will scold them. 】

[The publicity of the two of them's makeup photos is so hot, the whole network knows that Chu Xuan and Concubine Liu Yi are going to act as a couple, if they are not a couple in the end, they will definitely be sprayed to death. 】

"This is fun. President Chu and Concubine Liu Yi are locked up. Do you know what the finale of "Sword of Immortal Sword" is? If you know, tell me quickly. If it is not a good ending, I will prepare for public relations." An employee said with a smile, He is a member of Chuxuan's public relations team.

The staff present couldn't help laughing.

Xiao Shu glanced out of the corner of her eye and saw someone coming in at the door of the company, so she trotted over.

"Mr. Chu, are Li Xiaoyao and Zhao Ling'er together in the end?"

Hearing this, Chu Xuan and Concubine Liu Yi smiled at her.

"What do you think?" Chu Xuan asked back.

"I think it's a perfect ending." Xiao Shu guessed, his eyes flickered, looking forward to it.

"Why are you so good?" Chu Xuan smiled, and walked towards the office with Concubine Liu Yi.

Xiao Shu glanced at the backs of Chu Xuan and Concubine Liu Yi, President Chu just said that I'm good?
That is, I guessed right?
"Oye! I just like sweet endings!" she said happily.

Chu Xuan and Concubine Liu Yi walked into the corridor of the office.

"When the time comes, Sister Xiao will definitely die of anger when she sees the finale." Concubine Liu Yi frowned, stretched out her hand and pulled Chu Xuan's face.

"I didn't say anything, what does it matter if she thinks so?" Chu Xuan chuckled.

"You are too bad." Concubine Liu Yi pursed her lips in joy, and twisted Chu Xuan's waist again.

After knocking on the door, the two opened the door and walked into the office.

Wang Jinhua and Liu Xiaoli were flipping through documents and talking in low voices.

Mainly Wang Jinhua was talking and Liu Xiaoli was listening.

This scene caught the eyes of Chu Xuan and Concubine Liu Yi, and they were used to it.

For Chuxuan, the mother-in-law is evolving.

For Liu Yifei, her mother is becoming stronger and stronger.

For both of them, this is a good thing.

"You went to eat breakfast and didn't bring it for me?" Liu Xiaoli saw that the hands of the two were empty.

"Auntie, you didn't say anything." Chu Xuan was stunned.

"You didn't say you wouldn't take it?" Liu Xiaoli frowned.

Concubine Liu Yi looked at Chu Xuan jokingly, while Wang Jinhua looked up and smiled.

"I'll go down and buy." Chu Xuan turned and left.

Looking at Chu Xuan's leaving back, Liu Xiaoli smiled.

"Come back," she said.

Chu Xuan stopped and turned to look at Liu Xiaoli suspiciously.

"I just ate at your sister Hua's place." Liu Xiaoli couldn't help laughing.

Chu Xuan put his left hand on his hip and his right hand on his forehead.

"Auntie, can you stop messing with me like this?" He didn't know whether to laugh or cry.

Seeing Chu Xuan like this, Concubine Liu Yi, Liu Xiaoli and Wang Jinhua all laughed happily.

Chu Xuan shook his head helplessly, and walked forward with Concubine Liu Yi.

"Good news, the ratings of "Sword" on the first day are good." Wang Jinhua put a document on the table.

Chu Xuan came to the desk, propped his hands on the desk and bent down slightly to look down.

Concubine Liu Yi rested her left elbow on Chu Xuan's right shoulder, and lowered her head slightly to watch the ratings of "Sword of Heaven" with him.

"The average rating of 3.1, the highest rating of 5.7, this data is okay. Under the follow-up publicity, compared with last year's market, the average rating broke 6, and the highest rating broke 9. "Sword" may become the hope of this year's blockbuster .Cissy, you are going to explode." Chu Xuan said kindly.

"You're different?" Concubine Liu Yi frowned.

(End of this chapter)