Director: The special effects are too expensive, so I had to make real shots

Chapter 260 "Spider-Man" leading real shot trailer!

The reason why Xu Nuo thinks that Iron Man cannot be pulled out to promote the movie "Spider-Man" is because he has considered some elements of subsequent influence.

As the assistant Wen Ruohan said, Xu Nuo did use the black armor and steel suit to assist Li Cheng, a little spider, in the filming of the film.

But this is just using the armored steel suit and the unmanned steel suit as automatic tracking and follow-up shots and safety guarantees during shooting, not to participate in the movie.

In the "Spider-Man" that Xu Nuo is going to shoot, the Iron Man played by Xu Nuo does not appear in the plot, because if the time setting of Xu Nuo's movie universe is counted, perhaps the "Spider-Man" of this "Spider-Man" The story is still before Iron Man.

"Spiderman" Xu Nuo is going to shoot a trilogy. If Iron Man appeared in the first part, wouldn't the expectation of the follow-up Spiderman solo movie be greatly reduced.

This is not the most important reason.

Another extremely important reason is that if Iron Man appears in the "Spider-Man" movie promotion at this time, then there will be no Iron Man in the movie, and the consequences will be bad.

At that time, netizens and audiences will definitely complain that Xu Nuo is a real trailer.

Although the previous promotional videos of Xu Nuo's films often used various editing methods to make trailers, but there is no fake thing in this trailer, it is just edited to confuse the audience.

But if you use Iron Man to promote "Spider-Man", and Iron Man appears in the promotional video or copywriting, then the audience will naturally think that there is Iron Man played by Xu Nuo in the movie "Spider-Man", you know Xu Nuo's Iron Man is extremely popular, so netizens are naturally looking forward to it.

However, after the release, everyone went to the movie theater to see it. Good guy, where is the Iron Man in the promotion?
There is not even a shadow of a person, so after watching the movie, the audience will definitely seize this point to complain or complain or even rant.

In this way, for Xu Nuo's new movie "Spiderman", there is no doubt that it is self-defeating.

Obviously Xu Nuo would not do such a stupid act.

Therefore, based on such considerations, Xu Nuo finally rejected the idea and suggestion of his assistant Wen Ruohan, and first used the conventional method to use the Spider-Man played by Li Cheng to make announcements, to see if he could achieve the goal of making the world more than five Hundreds of millions of people are looking forward to the movie mission goal of "Spider-Man".

If it doesn't work, Xu Nuo will consider continuing to increase the promotion of the film until the [-] million people are looking forward to the "Spider-Man" film mission goal.

If it really doesn't work, Xu Nuo will consider assistant Wen Ruohan's suggestion last.

Of course, to use this suggestion, that is, let the Iron Man played by himself link up with Spider-Man, then Xu Nuo must also add something to the film.

Anyway, Xu Nuo will definitely not do it in the real trailer.

If the name of Iron Man was really used in the promotion, then in the feature film, Xu Nuo would more or less put something in it.

Otherwise, it will only disappoint the audience.

As a director, a director who wants to make one good commercial film after another, Xu Nuo will definitely not harvest the audience without integrity.

After all, Xu Nuo has built up his reputation as a director through one commercial blockbuster after another, so how could he destroy him by himself.

As long as he has the title of "Real Shooting Crazy Demon" and the reputation of all the high-quality products, Xu Nuo will not worry that his next movie will hit the street.

"Let's use the materials that have already been shot to make a round of publicity first."

Xu Nuo made a decision.

"Well, okay, boss, or follow the old rules?"

Wen Ruohan nodded immediately when he heard the words.

The old rule that Wen Ruohan mentioned is that the materials used for publicity, including but not limited to set photos, edited videos or trailers, are all handled by the boss and Guan Ju.

Then the boss Xu Nuo gave the finished things to himself, and then Wen Ruohan asked Real Media to start a series of announcements about "Spider-Man".

"Uh-huh."

Xu Nuo responded.

Cutting a film of more than ten seconds or tens of seconds for publicity, naturally Xu Nuo, the director, knows best what to edit.

"Then let's announce the leading trailer this time."

Xu Nuo thought for a while, since "Spider-Man" is going to be announced on a large scale, the teaser trailer is undoubtedly the best way.

The content of the pilot trailer does not need to be a lot, a dozen or 20 seconds is enough.

But Xu Nuo thought about it for a while. It is better to reveal more information in the leading trailer that he cut out, the kind of information with a sense of mystery.

To put it simply, it is to make netizens and audiences full of imagination and anticipation after watching the leading trailer of "Spider-Man".

Of course, another point is to reflect the handsomeness of Spider-Man, because if there is no such attraction, how can it spread and make more people look forward to this movie?

Xu Nuo's ultimate publicity goal is to complete the system tasks and get the task rewards!

Regardless of whether the reward this time is entertainment or something else, Xu Nuo can only continue to complete the entire movie "Spider-Man" after completing this small movie task.

"okay."

Wen Ruohan nodded again and again, waiting for the boss to edit the leading trailer.

"Guan Ju, it's time for us to work."

After Xu Nuo finished speaking, he called Guan Ju, and continued the perfect cooperation between the two.

That is to say, Xu Nuo told Guan Ju how to cut, which shots and elements to cut into, and then Guan Ju was in charge of the actual operation.

"First of all, we must show the "normal" side of the little spider, that is, the sunshine boy."

Xu Nuo thought for a while.

How to show the attraction of Spider-Man as much as possible in the pilot trailer of just a dozen or 20 seconds.

The first is the contrast!

For anyone, things with contrasts are often very attractive.

So how to reflect the contrast of the protagonist Spider-Man in the leading trailer of "Spider-Man", in fact, this is very simple.

What Xu Nuo meant was to divide the entire pilot trailer into two parts.

The first part is the little spider that shows the daily life of the campus. It looks like a sense of justice and is very interesting, but it is also a chatterbox, giving people the feeling of a big sunny boy next door.

To show youthfulness.

This part can be reflected in a few simple and bright shots, as well as a few lines that the little spider talks about in daily life.

And the second part is about to show the "true body" of Spider-Man.

Although many people have already known Xu Nuo's movie "Spider-Man" before, but most of them don't know what kind of appearance Spider-Man looks like.

So if the real body of "Spider-Man" is shown in the leading trailer of "Spider-Man", it will definitely attract the attention of netizens and audiences.

At the same time, Xu Nuo also plans to spend a second or two in the pilot trailer, with a line of one sentence, or a flashback shot, to let the setting of Xu Nuo's movie universe, "S.H.I.E.L.D." The organization also made an appearance.

After all, S.H.I.E.L.D. is a very important organization that connects the entire movie universe, whether it is in "Iron Man" or "Dragon Team" filmed before Xu Nuo, or in "Hulk" filmed by He Feiyang and directed by Wang Shifeng. The filming of "Thor" is full of figures of the mysterious organization SHIELD.

At present, S.H.I.E.L.D. is still full of mystery to netizens and audiences. By the time of "Avengers", S.H.I.E.L.D. will almost truly be displayed in front of everyone.

So Xu Nuo followed his own thinking and began to tell Guan Ju how to edit the "Spider-Man" pilot trailer for this announcement.

For this leading trailer, Director Xu still hid some things and did not release them.

That's the heroine!

For netizens, the heroine played by Feng Shuwan is full of mystery, even in the leading trailer, Xu Nuo did not release it.

Of course, if the task is delayed and more popularity is needed, Xu Nuo will definitely not hide it anymore. Feng Shuwan, a stunning beauty, will have to make an appearance as the heroine.

"Sir, the "Spider-Man" trailer has been edited according to your requirements, please take a look."

Guan Ju quickly edited the 27-second leading trailer according to the various requirements and elements Xu Nuo said.

"Okay, let me see."

Xu Nuo was definitely going to shut it down, so he asked Guan Ju to play the edited "Spider-Man" trailer.

I have to say that Guan Ju's ability to handle affairs is efficient and perfect. She has been by Xu Nuo's side for a long time, and possesses human thinking logic, so she can perfectly understand every meaning of Xu Nuo.

Then he acted on what he understood from Xu Nuo, and the cut-out trailer of "Spider-Man" made even Xu Nuo feel very satisfied after watching it.

"It's very emotional, especially the few lines in this film. If I remember correctly, these few lines are actually not related, but after such a series of clips are strung together, it really has a good trailer effect. .”

Xu Nuo nodded very satisfied, and then asked Guan Ju to send the edited "Spider-Man" pilot trailer to his assistant Wen Ruohan.

The rest of the publicity and distribution is up to the real media.

Today's real media is already a giant in the field of domestic film and television media. It is absolutely easy to start a large-scale publicity, and it can also control the cost to a very considerable level.

Unlike many film and television dramas, which claim an investment of 2000 million yuan, [-] million yuan of which is estimated to be used for marketing and publicity.

Xu Nuo's real media does not need to spend such a high marketing expense.

Because first of all, Xu Nuo brought top-level traffic, and Guan Ju, the global entertainment queen, also brought top-level traffic.

These two alone can bring Xu Nuo's movies great enthusiasm and attention every time during the publicity and release stage.

In addition, Real Media still has a trump card in its hands, which is a very successful AI entertainment platform both domestically and overseas!

In the past two years, the number of users of the AI ​​entertainment platform at home and abroad has been increasing rapidly. People discuss entertainment topics, or want to entertain themselves, whether it is watching movies and TV dramas or playing games, they can do it on the AI ​​entertainment platform. .

With these own resources, Xu Nuo's films, or films made by other directors under Real Media, really don't need to worry about publicity funds and costs when it comes to publicity and distribution.

as predicted.

Not long after Xu Nuo handed over the pilot trailer of "Spiderman" edited by Guan Ju to his assistant Wen Ruohan, the popularity and news of "Spiderman" began to appear on the Internet. This speed can be said to be quite fast. Soon.

Xu Nuo also used his own account to repost the leading trailer of the movie "Spider-Man" officially released on the AI ​​entertainment platform, Xiaopozhan, Weibo, Douyin and other platforms.

Immediately afterwards, Guan Ju also used her account to repost it.

As a result, the popularity of "Spider-Man" suddenly soared, because the leading trailer was finally released.

Not only that, on the AI ​​entertainment platform and the overseas version, the most prominent position on the homepage is the promotional advertisement for the leading trailer of "Spider-Man"!
Generally, the AI ​​entertainment platform will never place other advertisements in this position, either the latest works of Real Media, or the latest news of Real Media or Real Group.

Many advertisers have approached Real Media and said they want the most eye-catching advertising space on the homepage of the AI ​​entertainment platform, but sorry, our AI entertainment platform does not accept foreign advertisements, because the IP of Real Media and the products of Real Group , put it in this position, it is enough for Real Group to make a lot of money, can I still greedy your two advertising fees?
The ad-free platform that Xiaopozhan once couldn't do, now the AI ​​entertainment platform will do it!

With the release of the 27-second leading trailer of "Spider-Man", its domestic broadcast volume exceeded one million every minute. Due to various factors such as time difference and delay, overseas broadcast volume has not soared as fast as domestic broadcast volume, but its speed is also not slow.

Even the preview trailer of "Spider-Man" reprinted on platforms like YouTube quickly exceeded 50 views.

#"Spider-Man" first exposure preview!Director Xu's new film will continue the movie universe! #【burst】!
Such hot topic entries quickly rushed to the top of the AI ​​entertainment platform, Weibo, Douyin and other platforms, and even took the lead in reaching the top on Xu Nuo's own AI entertainment platform!

Netizens and viewers can be regarded as waiting for the new news of Director Xu's new movie "Spider-Man"!

"Finally the trailer is out."

"It looks very interesting. The character design of this Spider-Man is interesting."

"Damn it, in the last scene of the night, under the moonlight, the Spider-Man standing on the top of the tall building is very insightful."

"Are you sure this is real?"

"The shot of Spider-Man jumping off the building can't be a real shot, right? How can this thing be shot in real?"

"So handsome! My little spider!"

"Mist Grass, at first I thought it looked like the spider spirit in Journey to the West, but I didn't expect it to be so handsome. This outfit is a bit nice."

"@DirectorXu Nuo, release "Spider-Man" quickly, you'd better not be ignorant!"

After watching the 27-second "Spider-Man" pilot trailer, everyone is shocked and looking forward to it.

I can't wait to see this movie in theaters tomorrow.

At the same time, the role of Spider-Man played by Li Cheng has also received a lot of praise from netizens!

(End of this chapter)