Reinventing the Millennium.

Chapter 627 The Pursuit of Victory (Two in One)

Seven days.

Fang Zhuo did not take the initiative to set this time.

Generally speaking, the negotiation time for such a large project is at least a few months. Even in the current special circumstances, the negotiations between BOE and Panasonic will not be easy to reach quickly.

There are mainly two reasons. One is that some LCD panel manufacturers from Taiwan have come to the mainland and are willing to participate in the joint venture construction of the production line, which has alarmed other departments. The pipe factory suddenly jointly announced the suspension of production and price guarantee.

Fang Zhuo was caught off guard by the voice from the color tube industry.

The eight major color tube factories have a long history, and it is they who have mastered the production capacity of the core components of picture tube TVs. Today's domestic market is dominated by their own brands.

However, with the transformation of the TV industry to the emerging flat-panel TV, the CRT industry seems to be entering winter.

This winter is coming very fast and very cold.

Although the current TV market is still dominated by CRT TVs, the vigorous growth trend of flat-panel TVs has become irreversible.

Moreover, upstream supply and market performance are sluggish.

The orders received by the eight major color tube factories have decreased significantly since last year, especially Changhong has completely discontinued the cooperation.

Under such circumstances, the color tube factory saw the media's fanfare in promoting plasma flat-panel TVs and interviewed BOE and Panasonic for negotiation and cooperation, so they simply used the China Color Tube Industry Association as a link to suspend work to protect prices and respond to the situation.

Because of such an incident, the leader who nodded and agreed to cover BOE this time specially called Fang Zhuo to have a chat. .

He even wanted the resourceful Mr. Fang to give him an idea.

"Leader, this... I can't help it. Technological changes are so cruel." Fang Zhuo is not a god, especially when the incident happened suddenly. "Then we can only solve it as soon as possible. I'm afraid you will have to show up in person."

The leader said displeasedly: "I came out to talk to you as an oboe? This has intensified the conflict with the color tube industry."

Fang Zhuo explained: "It's like this. Flat-screen TVs are two technologies. If you come out to support the switch to plasma, Panasonic will be willing to speed up the progress. The LCD camp will definitely be shaken. As for the color tube industry, they seem to be able to eat and be squeezed out." LCD share, we can survive for a while, after all, plasma production capacity takes time, everyone is happy."

The leader thinks this is quite unreasonable, but it seems that it is not impossible to try.

Considering the importance of the LCD panel to the TV industry, this has already made all the directors join the battle, but I didn't expect to have to show up by myself in the end.

He pondered for a while, and said, "We need to negotiate with Panasonic as soon as possible, otherwise it will be difficult to explain to all parties if the drama drags on. Now foreign capital and people from Taiwan are indeed very popular."

"Yes, Panasonic and I put pressure on it, and we can relax BOE's conditions when necessary." Fang Zhuo thought that after all, with this bargaining chip, BOE could half-pull and half-satisfy.

So, after communication, Panasonic gave a week's time, when the head will come to the capital.

When the time is confirmed, Wang Dongsheng of BOE is a little worried.

"Mr. Fang, we have set a time limit of 7 days. What if Samsung and the others don't back down? Isn't this self-limitation?"

"At worst, you can just sign it." Fang Zhuo shrugged, "If you sign it, you can tear it up."

Wang Dongsheng: "Huh?"

"Aren't there [-] reasons for such project delays and contract breaches?" Fang Zhuo sighed, "Otherwise? What do you want me to do? Or, do you think you can build a plasma production line by mistake and continue to develop like this? "

Wang Dongsheng shook his head again and again, he was just surprised by the other party's attitude of taking it for granted.

"Be patient. Even if Samsung can wait and see the situation calmly, there is still a Stringer in the United States." Fang Zhuo is not sure about the final development of the situation. "Fortresses are often breached from within."

He finally said: "This is our self-limitation, and it is also a test for the LCD camp."

Wang Dongsheng could only nod his head, since it wasn't Mr. Fang who signed the contract with Panasonic anyway.

……

Samsung, LG, Sharp, Chi Mei, four LCD panel manufacturers gathered in Beijing.

After learning the news that the head of Panasonic will come to China, they did not contact Fang Zhuo and BOE, but they did not do nothing. Backhandedly held a symposium on LCD technology, and invited the TV Alliance Eight Small vendors other than members.

As a result, the two small manufacturers present hurriedly left halfway through the discussion.

LG, Sharp, and Chi Mei all looked very unsightly.

Lee Ki-tae from Samsung judged confidently: "The TV Alliance or Fang Zhuo have exerted influence, which shows that they are also paying attention to our developments all the time. Even two unknown colleagues are not willing to let them attend, they are petty."

Samsung prince Lee Jae-yong is very convinced of the president's judgment, and nodded confidently,
The first day passed, and the LCD technology symposium finally ended with pleasant exchanges between the four manufacturers.

Apart from the hasty departure of two small TV manufacturers on this day, Fang Zhuo, BOE, and the TV Alliance had no other news.

The next day, the manufacturers of the LCD Alliance took the initiative to jointly visit the Development and Reform W in the morning, and talked about the production line projects they are currently negotiating with several cities. In the afternoon, they went to visit the leaders of Business B. The enthusiasm is much higher.

In the evening, the communication between the four families had ended, and the Samsung prince Lee Jae-yong returned to the room, suddenly thinking that there were still five days left, he was a little restless, and finally came to find Lee Kitae.

Lee Kitae is reading the material carefully in his room.

Li Zairong asked: "Why are Fang Zhuo and the others silent today? Could it be a secret negotiation?"

"Be patient, it's easy to say, but hard to do." Li Jitai picked up the coffee cup casually, "I have dealt with Fang Zhuo before, he is a very patient and discerning business leader, this is worth learning The place."

Li Zairong pondered for a moment, and couldn't help asking: "What if? What if they really signed it?"

Li Jitai couldn't help laughing, and reprimanded him softly: "You are the future successor of Samsung, how can you be so unsteady? It's only the second day of 7 days, and you are shaken like this, not to mention the group, even if it is Samsung Electronics, It cannot be handed over to you.”

He shook his head and continued: "Eco participated in the acquisition of the Android company, and there is a high probability that it will enter the mobile phone market. In the future, it may be Samsung Electronics' opponent in the mobile phone business. If you compete with him now, I'm afraid you will be eaten. None left."

"I like Huaxia's saying very much, there is no distance without tranquility."

"Fang Zhuo is our opponent, did you study him well when you were shaking yourself?"

Li Jitai looked at Li Zayong, who did not dare to nod.

Li Jitai was not angry, and said: "Fang Zhuo is known as a 'venture hunter' in China's venture capital circle. This name is enough to reflect many problems. He must be a patient and cunning person."

"It's not just you, I also underestimated him when I was in Silicon Valley."

Li Jitai had a review of the setback, and then he began to study the opponent's situation.

"Let me answer your 'what if', if they do sign, then sign it, Samsung Electronics can afford the loss, Samsung Group can afford the loss."

Li Jitai said firmly: "As a successor, behind you is the entire group."

Lee Jae-yong left ashamed.

He has benefited a lot, and this is the experience and lessons of his predecessors.

On the third day, the weather was still calm, as if there was no competition between LCD and plasma at all, and only heavyweight TV stations were still playing videos promoting plasma technology.

At night, Chi Mei Electronics in Taiwan was a little restless.

"The situation doesn't seem quite right. Is it true that Chinese manufacturers will collectively switch to plasma under administrative interference?"

Although Li Zairong showed doubts in front of his seniors, will he show timidity at this meeting, and said confidently: "Don't worry, China's TV market already has a considerable penetration rate of LCD TVs, and they can't really switch to plasma. If you do that, you don’t understand the market.”

Chi Mei's vice president shook his head: "It's not that they don't understand the market, I'm afraid you don't understand administration."

Li Zairong was taken aback, this, this senior didn't teach.

Chimei's vice president left the Samsung prince and went straight to Li Jitai, suggesting to try to contact him.

Li Jitai flatly refused, and patted his chest to guarantee the honor of Samsung Electronics.

Afterwards, he educated Li Zairong: "Honor is worthless, and words on this occasion are even more worthless. As long as you defeat your competitors and fight for the interests of the company, whatever you do is right."

Li Zairong is more convinced.

On the fourth day, it was more than half the time, and there was still no movement during the day.

This time, LG couldn't sit still, and suspected that something happened in the middle.

In the evening, the four companies gathered in the meeting room, and LG also proposed contact suggestions like Chi Mei yesterday. They may not cooperate, but they must know some trends before they can rest assured.

Li Jitai still refused, the vice presidents of LG and Chimei were very dissatisfied, the three parties quarreled, and Sharp remained silent.

Just as the quarrels continued in the conference room, the movement that LG wanted came.

——Ni Runfeng, chairman of Changhong, announced that 293 plasma-related technical patents held by Changhong will be released free of charge, with the aim of promoting the development of the plasma industry and creating a related business ecology.

293 technical patents, how much are they worth?
This……

This!
Everyone in the conference room was stunned when they received the news.

Even Li Jitai was speechless in a daze.

How can there be such an operation?what is this?
Count, is it open source?

Li Jitai immediately thought of the open source Android system, and quickly judged Changhong's action in his mind. Is he using the 293 patents as a bargaining chip bait or does he really want to vigorously develop plasma?
Even the former...

He also had to admit that it was an extremely beautiful bait.

Fierce analysis and rebuttals sounded in the conference room, but Li Jitai was just silent.

"President, President, what do you think?" Li Zairong participated in the discussion for a while and asked his seniors.

"How can an excellent hunter not put bait when he wants to catch his prey?" Li Kitai said calmly.

The vice president of Chi Mei said angrily: "Bait your mother!"

Li Jitai stood up suddenly and glared.

The vice president of Chi Mei also glared at him without flinching and said, "You Samsung will try to publish the liquid crystal patent?"

Li Zairong quickly persuaded his predecessors: "Quiet, quiet and far-reaching."

Li Jitai said in a deep voice: "This is just Fang Zhuo's smoke bomb. You must not back down. He is waiting for you!"

After all, the president of Samsung Electronics walked away.

Li Zairong hesitated for a moment, and then left with him.

The remaining LG, Sharp, and Chi Mei discussed for a long time, but still failed to make a decision, so the matter reluctantly continued to be shelved.

However, once the unforeseen trends come, they will follow one after another.

Day [-].

There is no need to inquire about the opponent's dynamics this day, it was directly released on the CCTV news.

——The major leaders of the Development and Reform W inspected BOE's 5th generation line in the capital, accompanied by Fang Zhuo and eight members of the TV Alliance.

Talking and laughing on TV, Wang Dongsheng, head of BOE, stood in the factory building of the 5th generation LCD line and talked about the technological advantages of plasma, and praised Changhong's strategic move of publishing patents with a long-term vision.

Ni Runfeng, the head of Changhong, did his part and talked about Changhong's years of research in the plasma field.

And, it is also mentioned that Panasonic will also release some technical patents.

This period of news is not short.

The four members of the LCD Alliance looked at each other in blank dismay.

Let’s not say that this is the biggest leadership appearance since the competition, but let’s talk about Panasonic’s technical patents... Will it really impress Panasonic and make it change from a conservative and closed state to one that welcomes cooperation and low prices? Free license?

The reason why there are not many members in the plasma camp is that the core patents are tightly held by Panasonic. If Panasonic changes its strategy, it will indeed bring a lot of trouble.

"President, what do you say?" Lee Jae-yong asked Lee Kitae immediately.

Li Jitai looked calm: "You have to believe in the energy of the richest man in such a big country."

The vice president of Chi Mei questioned: "Is the energy so powerful that even Panasonic is persuaded?"

Li Jitai shook his head: "This is just Huaxia's unilateral statement, and Panasonic may not do this."

The vice president of Chi Mei sneered, "Not necessarily? So you are not only the president of Samsung Electronics, but also the president of Panasonic?"

Li Jitai fell silent, and the development of the matter was a bit unexpected. Will Changhong's free patent action ignite Panasonic's second fire?
However, Samsung still has the ability to bear the loss!

He said slowly: "You can try to get in touch. Li Zayong, you come to contact, don't contact Fang Zhuo, contact Wang Dongsheng from BOE, and talk about our Samsung's 6th generation line."

Li Zairong made a call, and then said in amazement: "No answer, no answer on the other side."

Chi Mei's vice president said, "I'll fight!"

No connection either!
Lee Ki-tae said, "This is a posturing."

He took a deep breath and strengthened his judgment. Unlike the previous few days when he cherished words like gold, this time he analyzed it from various angles, and even brought out his personal research on Fang Zhuo.

"One day, save another day for tomorrow!"

Li Jitai demanded: "Don't tell me, do you want to give up your monopoly on the Chinese market? What a great benefit this is?"

After all, the interests are still moving.

In the past few years, the LCD Alliance has held dozens of meetings and has been exchanging information for the purpose of monopolizing, and the huge Chinese market without mastering the key upstream technologies is the best meat to cut.

"Only the last day is left. No matter what, we have to contact Fang Zhuo and the others before deciding whether to win or lose. We can't just watch BOE and Panasonic sign the contract in a daze." Said the vice president of Chi Mei.

Lee Kitae nodded.

Even one's own side is being pushed to the brink, how can the TV alliance be any better?

Once the technical route is wrong, huge costs will be paid.

He believed that Fang Zhuo was under heavy pressure just like himself.

In the middle of the night, Lee Ki-tae received a call from Sony head Stringer from the United States.

"In my opinion, we can't just watch the power of the plasma camp expand. It is necessary to start cooperation negotiations with Fang Zhuo." Stringer's words were straightforward.

Li Jitai directly refused: "Given the tacit understanding between Sony and Yike when acquiring Android, Sony should not try to interfere with Samsung's decision on LCD."

"This is just my suggestion." Stringer's tone was very serious.

"I don't accept it. The production line of the joint venture between Samsung and Sony is based on Samsung's decision, and even the development of LCD is the same." Li Jitai put forward the previous agreement.

More importantly, in the joint venture subsidiary, Sony holds 50% of the shares, while Samsung holds 50% + 1 share.

Stringer didn't say anything, just hung up the phone.

Li Jitai put down his mobile phone and repeatedly weighed the development of the matter. It seemed that the young man's half-smile expression appeared in front of his eyes. Based on his own research on him, it was still just a dangerous move.

But it may not be impossible to use contact to test whether the test is the same as your own judgment.

Day [-].

The head of Matsushita arrived in Beijing one day in advance.

In the morning, when the LCD Alliance received the news, Li Jitai remained calm.

At noon, Lee Jae-yong, the crown prince of Samsung, walked into the senior's room.

"Any new news?" Li Jitai asked habitually.

Li Zairong bowed: "The chairman asked me to temporarily take charge of this business in China."

The chairman refers to the head of Samsung and Li Jianxi, the father of Li Zairong.

Li Jitai was startled, looked at the young Li Zayong in front of him, looked at the unconcealable expression in his eyes, and said calmly: "Do you think my judgment is wrong?"

"It's not my opinion, it's LG, Sharp, Chimei and Sony." Lee Jae-yong replied, "The most important thing is that my father thinks so too."

"The president didn't come to Huaxia, he was just deceived by the superficial information." Li Jitai argued.

"What if?" Lee Jae-yong asked the same question that night.

Lee Ki Tae also replied repeatedly: "Samsung can afford losses."

Li Zairong shook his head slightly, and said softly: "Samsung is not here to suffer losses, but to pursue victory."

Li Jitai thought about being disturbed by the chairman when he was in Silicon Valley last time, and thinking about history repeating this time, he smiled, learned the language of his peers, and said in Chinese: "Chasing you."

Li Zairong was taken aback: "What?"

"Congratulations." Li Jitai said calmly, "Congratulations on your victory first."

Li Zayong bowed again, turned and left the room, he was going to negotiate with Huaxia with the other three.

Li Jitai quietly smoked a cigarette, no crime of war, no crime of war.

(End of this chapter)