Reinventing the Millennium.

Chapter 1181 Such a Party (5K)
Yike's New Year's Eve party was launched, Faye Wong opened, and the four major female singers joined forces to keep people.

Except for Ali who is paying attention, almost all Penguin executives contributed to the ratings of this Internet party.

Because we also want to support the Spring Festival Gala that we cooperate with, so everyone basically has two TVs or a TV and a computer configuration.

Letters has paid a lot of cost and resources in this battle. Penguin's internal positioning cannot be lost, but whether it is lost or lost is largely determined not by itself, but by the opponent's performance.

Ma Huateng did not celebrate the festival at home this year, but squatted in Pengcheng, watching the parties on both sides with Xu Chenye, Liu Chiping and Chen Yidan.

When they saw Wang Fei, Liang, Sun, Lin, and Cai, everyone's brows were tightly knit together. When Celine Dion sang "My Heart Will Go On", the four of them discussed with various thoughts.

"Singing English songs in the Spring Festival Gala may not be able to catch people, right?" Chen Yidan took the lead to break the dignified atmosphere.

"This isn't the Spring Festival Gala, it's called the New Year's Eve Gala. I'm sure I won't be able to catch everyone, but anyone who has watched "Titanic" will definitely be able to listen to this song." Xu Chenye said.

"Titanic" was released in the mainland in 98. At that time, it swept the box office of 3.6 million and became the box office champion in the mainland for 11 years. It was not broken by "Transformers 2009" until 2.

During this period, there were many TV broadcasts and the dissemination of genuine pirated discs. It can be said that domestic audiences have a sweet contact with Hollywood movies, and they can also be regarded as memories of movies of an era.

Now that the theme song is played on the stage, Xu Chenye feels that it is more likely to stir up the memories of more middle-aged people.

At the very least, it can reduce the frequency of changing channels.

Wang Fei, the Queen of Heaven, has finished listening, should I change the channel?Oh, there are four powerful female singers singing Teresa Teng's song, you can listen to it.

After listening to Teresa Teng's song, should I change the channel?Oh, foreigners are singing English songs... Hey, Ruth and Jack also flashed on the screen, and the melody is also very familiar.

This even awakened many people's memories of their lives more than ten years ago, when they saw Teacher Ruth dedicating herself to art on the big screen at that time... It can be said that it was shocking and memorable.

Time is gone forever, listening to this gentle "My Heart Will Eternal" also has a special taste.

Celine Dion's voice disappeared, the host introduced the next band and the works they will bring, as well as shaking the mobile phone and sharing the party activities during the song, all have the opportunity to get cash red envelopes .

This is the fourth program of Yike's New Year's Eve party, which directly embeds shaking the phone into the singing.

Because, this song is "We Will Rock You" brought by Queen.

The Penguin quartet were stunned for a moment when they heard the title of the song played by the host. This did not match the program list that was circulated. It meant that there was Queen, and they were going to sing "We Are Changping People"?

When they heard the combination of song and shake, their hearts froze even more.

Inexplicably, when the song was played on the TV, the screen of the mobile phone shaking in front of the TV was particularly harmonious.

The Queen band stepped onto the stage of Shanghai World Expo Performing Arts Center, and the prelude to the well-known song sounded, which immediately made many audiences in front of the computers and TVs "Hey", and also made the Penguin quartet even more frown.

The prelude of the song was changed, and the original clapping and stomping on the wooden floor sound was changed to the sound of Yi Xin shaking.

The members of the Queen band on the stage also smiled and shook their phones up and down following the prelude under the camera.

Kaka, Kaka!

Kaka, Kaka!

Kaka, Kaka!

Eight consecutive groups formed the prelude, as if the mobile phone had shaken to the beat to get eight red envelopes...

Then came the first lyric "Buddy you're a boy make a big noise", and when "we will we will rock you" was sung, the accompaniment changed to "Ka Ka, Ka Ka"...

The accompaniment to each of the following "rock you" is the crisp clicking sound of shaking the phone.

Xu Chenye couldn't help picking up the phone, tried the rhythm of shaking the red envelope on the phone, and found that it was very suitable.

Ma Huateng, Liu Chiping, and Chen Yidan glared at Xu Chenye at the same time.

Xu Chenye said resentfully: "Even the schedule is fake! Yi Ke is really... full of tricks."

Or, he couldn't help but comment on the accompaniment arrangement of this rock song in his heart, it's so delicate!

What the hell, how do you change the channel for this song?
The atmosphere is here, the prelude is shaking, the accompaniment is shaking, the lead singer is shaking, and even the richest man in the first row off the field is waving his mobile phone. Time!

Shaking it still works like this?
Why is it not blunt at all!

Xu Chenye suppressed his admiration, the situation seemed to be not good.

Four consecutive programs, Wang Fei's "Legend", four female singers "I only care about you", Celine Dion's shipwreck theme song "My Heart Will Go On", Queen's limited edition rock you "We Rock Together".

Let’s look at the four programs of the Spring Festival Gala that we collaborated with, the opening song and dance "Going Home for the New Year", the song "Sky Blue", Jiang Kun's five-person cross talk "Expert Guidance", and the sketch "Midnight Telephone Booth" by Shao Feng and Li Xiaoran.

This……

In front of Xu Chenye, both TVs were turned on, but he noticed that even the four of them had been watching Yike’s New Year’s Eve party. This quality comparison seems to be...

He suddenly heard Liu Chiping's faint voice.

"Just watch these four programs. If I knew it earlier, we would vote for Yike."

This emotional comment directly suppressed what Ma Huateng, Chen Yidan, and Xu Chenye wanted to say.

Of course, Penguin couldn't vote for Yike's bid, but...purely personal feeling, why the gap between the two sides seems to be a bit big.

Liu Chiping found that his words were inappropriate, and said with a smile: "Just kidding, the Spring Festival Gala is strong because of its influence. This is something deeply rooted, and it cannot be impacted by just a few programs."

The joke is not very funny.

Fortunately, Liu Dehua, the king of heaven, was featured on CCTV's fifth program, and Liu Qian, the magician, was featured on Yi Ke's gala. He has become a mature face in the eyes of the audience through the Spring Festival Gala in the past two years.

The faces of Ma Huateng and the others turned warmer, but when they thought that although Liu Dehua was on the Spring Festival Gala, it was said that he would go back to Shencheng to form the Four Heavenly Kings later, they felt a little complicated.

"The party clips of "Legend" and "I Only Care About You" have been cut out and started to spread on Weibo and the Internet." Xu Chenye felt the vibration of his phone, looked at the group chat of "Letter", and saw the report.

Just two programs apart, the accounts of Yike, Yixin, and even Fang Zhuo began to forward sliced ​​videos of the New Year's Eve party, highlighting a short and fast one.

At the same time, Sina, Sohu, Netease and other portal websites also gave information about the show, mentioning the show program being broadcast and the list of follow-up artists.

And, Yixin's own circle of friends also posted a reminder of the party, and when the circle of friends is refreshed, you can see the pictures of singers such as Wang Fei and Liang Jingru.

Xu Chenye checked the propaganda methods from Yike one by one, and when he looked up again, he saw that the face of the head was already indescribably heavy.

Before he could speak, Chen Yidan's cell phone rang suddenly.

He answered the phone and stood up suddenly: "The server crashed? High concurrent traffic?? Expansion! Where's Mr. Lu?"

When Liu Dehua, the king of the Spring Festival Gala, reminded the audience to shake and share to grab the red envelopes that they love, and then they love it...

Letters can't be shaken!
Ma Huateng, Liu Chiping, and Xu Chenye heard Chen Yidan's words and stood up one after another. The room was leaking because it was raining all night, and there was a problem with the technology that served you at this time! !
But the three of them didn't make a phone call. They had already heard Chen Yidan continue to communicate, urging the technical team to solve the problem.

Penguin's technical ability is very strong, but it seems to have underestimated the traffic peak of the Spring Festival Gala.

"On the bright side, this proves that the traffic of the Spring Festival Gala is still very high." Xu Chenye said so.

Hearing this, Ma Huateng said in a muffled voice, "The problem with letters is not only to attract people, but also to keep them."

It’s still the same problem. If you don’t have a choice, you don’t have to worry about any problems with your emails. If you have a choice, problems such as server crashes/can’t get red envelopes/can’t refresh the page will undoubtedly damage the brand image.

Not afraid of not knowing the goods, but afraid of comparing goods.

Three words emerged in the hearts of the four people at the same time - Yi Keyun.

Chen Yidan said in a deep voice: "Lu Shan said that it is urgently dealing with it, and it will take five to 10 minutes."

Ma Huateng frowned and nodded, when he encountered a problem, he could only solve it, there was no other way now.

He sat down again, and when he looked up, he saw the Yike party on TV, which had changed from Liu Qian's magic to Huang Guanzhong, Huang Jiaqiang, and Ye Shirong's Beyond "Broad Sea and Sky".

Gan ah!

Ma Huateng couldn't help complaining: "How did Yi Ke invite all these people to the same stage!"

From the first show to the present, everyone on stage is very good.

Liu Chiping gave an answer: "This may be the influence and energy of the richest man."

Ma Huateng was a little dazed, and vaguely remembered the acquaintance with Mr. Fang many years ago. At that time, he seemed to have commented that "Xiao Fang is always very energetic".

Over the years, Penguin has also become a domestic giant, and this evaluation is not out of date.

Ma Huateng looked at the TV screen in a daze, and sighed sincerely: "I also want to be the richest man."

Liu Chiping: "..."

Xu Chenye pointed to the nearby TV and said, "Look, Jay Chou is on stage, and CCTV is working hard!"

Thinking about the news that was circulating, Liu Chiping guessed, "I'm afraid the artists want to hurry up."

CCTV is working hard (X).

Artists want to catch up (√).

Xu Chenye looked at Liu Chiping, one by one, can he take a good look?
In 6 minutes, Penguin's letters returned to normal, but Weibo, regardless of relatives, gave Yike the party screen, and naturally did not hesitate to give Penguin. Provide great fun for the general public.

At the same time, the limited edition "We Will Rock You" was also cut out for marketing and communication, and it received almost unanimous praise. Everyone did not expect to be able to shake it so seamlessly.

And at the Shanghai World Expo Performing Arts Center, the people who sat in the first row enjoying the show shook the Rock together, and they still had something to say.

The atmosphere of this song by Queen was super good at the party. The audience spontaneously sang along with the chorus and picked up their mobile phones to shake the time. Even Fang Zhuo was infected by this kind of music before taking out his mobile phone.

"How did you let them adapt it like this?" Yu Hong asked curiously.

Fang Zhuo turned his head to look at Qi He who was in charge of connecting resources for the party.

When Qi He heard the question, he replied: "We didn't use this song at the beginning, but after considering the combination of functions, we thought it would be very interactive if we adapted it. Tens of millions of viewers beat to the beat with their smartphones, which in itself is a very rock and roll thing.”

Yu Hong praised: "I have a hunch that the votes for this song must be high."

She asked again: "What kind of logic is there in the selection of the previous "I Only Care About You"? Are the four of them the best in chorus?"

Fang Zhuo looked at Qi He again.

Qi He replied: "It's mainly about the schedule. The four of them agreed as soon as possible. After we both confirmed, we formed the group like this."

"Mr. Fang, he is the one to ask all the questions, and you will leave all the party to Qi He, right?" Yu Hong said with a smile, "The organization of the party will be done by them, but the biggest factor for the success of the party is your wise leadership ?”

Fang Zhuo answered himself this time: "That's not true, it's all due to them. Sitting at the scene today, I think it's really good."

Qi He added the core point of this gala: "Mr. Yu, Mr. Fang gave me an instruction for the gala, and he told me, 'I just want the result'."

——I just want the result.

Money, resources, and freedom are all given, no matter how you adapt, how you invite, how you coordinate, as long as the final result meets the standard.

Yu Hong glanced at Boss Fang and nodded slightly. This sounded like Boss Fang's tone.

So far, it seems that the results of this evening show are not bad.

The party continued, and the viewing angle in the front row was excellent. Whether it was Liu Qian's close-up magic or "Broad Sea and Sky", they also drove the atmosphere of the scene.

Yu Hong heard the news in a low voice from Qi He - Andy Lau and Jay Chou had already rushed to the airport by car, and the two of them should not be absent from the party in Shanghai, which meant that the last two shows were guaranteed.

"Sunny Day" by Jay Chou and "Friends" by the Four Heavenly Kings.

Originally, in order to express his support for Yi Ke's New Year's Eve party, Jay Chou planned to sing a new song that had not yet been released, and even opened up the unfinished new album for Yi Ke to choose.

However, this new album, which has already been named "Exclamation Mark", finally chose "Sunny Day", which has a relatively high popularity.

"Mr. Fang, there is a problem with Penguin's mail server! It's probably because it didn't receive such a large amount of red envelope grabbing traffic!" Qi He was a little excited when he received the news.

This is God helping me too!
Penguin's servers are definitely sufficient, and it has a national-level QQ. However, the peak traffic of grabbing red envelopes during the Spring Festival Gala is extremely terrifying. Last year, even Yike's 18 access clusters experienced short-term fluctuations. Penguin It is also understandable that problems arise.

However, understanding belongs to understanding, and you should be happy if you should be happy.

Fang Zhuo pondered his thoughts in his mind, reckoning that this wave would do a lot of damage to the letter.

"Mr. Fang, someone on Penguin Weibo said that Penguin has encountered a planned hacker attack." Qi He suddenly sent another message in a low voice. There is a Weibo on the Yike Department, and there is also a Weibo on the Penguin side. , Seeing that because of the problem with the letter server this time, vague accusations appeared.

Hacking, planned hacking.

As for who it is, I didn't say it, but I chose this time to attack penguins with strong technical security capabilities. Who might it be?

Fang Zhuo was furious when he heard this, he splashed dirty water on my head?
He calmed down for a while, then turned his head and asked, "Is there someone below to arrange this out?"

Fang Zhuo did not make such an arrangement, and he knew that the company did not have such a plan, but, but... Do things safely, especially if it may involve the scale of counterattack.

The people sitting in the first row were basically Yike's senior management and family members. Everyone asked each other about the situation, did someone accidentally do such a thing?

Then, go to the second row to ask, be sure to confirm the handwriting.

As a result, everyone asked each other, and the Yike Department absolutely never had such an act.

Fang Zhuo continued to be furious immediately, splashing dirty water on my head?
What I have done can and can be silent, and what I have not done must not be slandered under such circumstances!

The most important thing is that it is really possible to divert the attention of some users, it has too much motivation and strength to commit crimes!
Fang Zhuo waited for a while, and seeing that the results of everyone's feedback had not changed, he confidently picked up his mobile phone and posted a Weibo post, directly pointing out the problem.

——I heard that some people attribute the problem of software lag to Yike’s hacker attack.

He continued with the second post.

——The more the truth is debated, the clearer it becomes. Reporting the case is more useful than refuting it.

He sent a third one.

——If you want to pour dirty water on Yi Ke, I will be the first to say no!

Fang Zhuo posted on Weibo, attracting onlookers and expressing a tough attitude, but he didn't really leave the venue to take the opportunity.

Mainly, he was somewhat confident about his reputation.

The person's name is Shuying, and the dirty water depends on who is splashed on it.

When the Cirque du Soleil show began to appear on the stage, Qi He reported a new observation, Penguin Weibo removed related topics, and some accusations were also deleted.

Obviously, they didn't want to magnify this matter, probably because they didn't think it was a good public relations method after comprehensive consideration.

This is Fang Zhuo's comfort.

He posted another Weibo on his mobile phone: If necessary, the first customer of Yikeyun to open to the outside world can be Penguin.

And, the fifth Weibo post: Happy Chinese New Year, come and see Yike's New Year's Eve party! !
The richest man has changed five times in a row, and the rare social media is active. The people who eat melons can see Mr. Fang's anger. Unfortunately, Mr. Fang's anger was quickly resolved, which is inevitably a bit regrettable.

But this small episode of the New Year's Eve did not leave too many ripples, because the time has come for the "Five Blessings" to divide the 2.6 million equally.

2月2日，20点20分，只有8天活动时间的集福到点瓜分现金。

In the end, the collection card users showed the cash they received equally, 21 yuan.

Because the total amount is transparent, it also immediately let people who care about Yixin know the number of people who collected the five blessings this time - 1238 million.

In 8 days, 1238 million accounts collected the "Five Blessings"!
How many of these are new users?

Those who haven't collected all the users are probably the bulk, and how many thousands?How many new users are there?

In just 8 days, the Jifu campaign has achieved an effect almost comparable to the red envelopes of last year's Spring Festival Gala.

It's like a lottery, Yixin offers a big prize, and some geese are so heartbroken!
(End of this chapter)