Start from receiving the certificate with Tianhou

Chapter 177 Xiang Qizhi's Uneasiness
"The promotional channels for the summer movie should be fully opened up for me. Don't be petty. Whatever you say this time, the box office champion of this summer movie will be won."

"Spot screenings, road shows, and publicity through online channels, all must be carried out according to our original plan. Don't lose the chain for me then."

The person in charge of Xingcan's film and television department was a little anxious to communicate with the publicity channel department on the phone.

Although he promised Qiu Youtong at the beginning that this year's summer box office champion must be his own.

But in fact, Xiang Qi was also a little apprehensive.

The last time he was full of confidence was in May [-]st.

Then Xiang Qizhi thought in his heart that the movie that Xingcan had prepared for so long must be invincible in the May [-]st file, and the box office would definitely sweep other movies.

Then Jin Yu Entertainment's "If there is love in the sky" appeared out of thin air.

And then "If there is love in the sky", the movie took more than one billion yuan in the box office, breaking the box office record of the [-]st box office, and by the way, it also swept Xingcan's sci-fi masterpiece that had been prepared for more than half a year.

Xiang Qi was dumbfounded by this series of operations.

Although this movie is blessed by Li Zhengrong's feelings, many people walked into the movie theater.

But as a filmmaker, Xiang Qizhi knew very well that even if Li Zhengrong had more face, he was not worth more than one billion at the box office.

There must be something special about this movie. The production cost of less than [-] million won the box office of more than one billion. This rate of return is very amazing for any film and television company.

What's even more outrageous is that in addition to the good box office results of this movie, Douban's score is also very high.

A rating of 8.5 is already a very high rating among many domestic films.

This movie can be said to be a real double harvest at the box office and word of mouth.

The defeat in the May [-]st file made Xiang Qizhi suffocate. If he can't do well in the summer file and can't win the box office championship, it will be even more difficult in the National Day and Spring Festival files in the future.

The next two schedules are not Xingcan's home games at all.

The losses on the May [-]st film and the summer TV series also failed to meet the expected goals, which resulted in the performance of Xingcan's film and television department in the first half of the year not being very good, or even ugly.

Although this loss may be nothing to Xingcan, who has a big family and a big business, it can only be regarded as a trivial matter.

But for Xingcan, it would be unacceptable for him to be suppressed and beaten by Jin Yu from beginning to end throughout the year.

In the past years, Xingcan's influence in the music world has directly slammed Jin Yu, and both sides have won and lost in film and television dramas. Everyone in the entertainment industry knows that Jin Yu Entertainment's composition department and film and television department are the existence of ceilings in the industry.

Being able to defeat Golden Feather Entertainment's film and television industry itself is something to be proud of.

But this pride is now far away from Xingcan.

As a recognized giant in the industry, Xingcan couldn't accept the fact that he was hanged and beaten by Jin Yu from the beginning to the end this year.

But the reality is so cruel, the facts are objectively before us, if Xingcan loses again during the summer vacation.

It was difficult for Xiang Qizhi to guarantee that he would still be the head of Xingcan Film and Television Department during the National Day holiday.

So this time, Xiang Qizhi put away his thoughts of underestimating the enemy. At the beginning, he thought that Jinyu Entertainment's "If there is love in the sky" was just to get a share of the pie.

Xiang Qizhi thought that such a low-budget movie would not affect or shake his position as the box office champion of Xingcan, so he didn't pay too much attention to it.

By the time I found out that the box office situation was not good, the film schedule of "If there is love in the sky" had already exploded in the theaters.

The box office failure of May [-]st was a good lesson for Xiang Qi, after learning the experience and lessons of the last movie that pursued the sense of picture and ignored the story itself, which led to the box office failure.

Xiang Qizhi readjusted the script before the filming of the summer film, optimizing the story of the script over and over again.

Xiang Qizhi is very confident that this summer movie is the best that Xingcan can do so far.

Although I am full of confidence in this movie, but due to the reputation of Zhang Songnian and Li Zhengrong in the last movie.

Xiang Qizhi decided to play it safe first.

As stable as myself, this wave, no matter what, there will be no reason to lose, right?
Xiang Qizhi thought with some uncertainty.

Although on the surface, Golden Feather Entertainment's new movie this time is still mainly low-cost, and it is a comedy + horror movie that seems inexplicable.

But what if.

Maybe it's another May [-]st script.

Xiang Qizhi didn't dare to take it lightly.

This time, Xiang Qizhi will never underestimate Jin Yu Entertainment any more.

But that's all he can do.

Because of the box office, the dominance is not in your own hands, nor in the hands of theaters, but in the hands of the audience.

As long as the movie is good-looking, makes the audience happy, and enjoyable to watch, then it is a good movie.

After arranging all the publicity for the movie, Xiang Qizhi couldn't help but sighed.

Everything is done, and the rest is left to God.

-

Due to the schedule, Xingcan's movie was released three days earlier than Jinyu Entertainment's movie.

During the three days of its release, this star-studded comeback movie received quite good response in the movie market.

Not to mention the box office has been rising all the way in three days, and the rate of increase is still very large, almost doubling.

Regardless of the film schedule on the movie theater line or the attendance rate in the movie theater, this data is quite an astonishing number in the movies of the same period.

It can be said that this movie almost earned back the reputation that Wuyi Xingcan lost in the movie market before.

After seeing the box office data, Xiang Qizhi couldn't help but breathe a sigh of relief.

This statistic is definitely heading for the box office champion in the same period, and the people around are so confident to congratulate Xiang Qizhi.

Although Xingcan's box office performance is very good, Xiang Qizhi always has an ominous premonition in his heart.

But where this ominous premonition came from, he couldn't say.

Obviously, the box office data on his side is very good, and compared with the box office trend of last year's box office champion movie, Xingcan's movie this year definitely has a chance to win.

Thinking that Jin Yu Entertainment's new movie hadn't been released yet, Xiang Qizhi felt a little uneasy.

"Returning Soul Night" has changed from Li Zhengrong's normal habit of ordering screenings. Before this release, he did not do any screening promotions, which caused Xiang Qizhi to be completely unable to judge the reputation of this movie, and he was completely blind. status.

On the fourth day, Golden Feather Entertainment's "Returning to the Soul Night" was finally released amidst the long-awaited.

　The chapter names and order are messed up, and I will change them tomorrow.

　
(End of this chapter)