Chapter 705

Webcasting has gradually penetrated into people's lives, and more and more people know what it is about livestreaming, and some older people also know a little bit about it.

But this outdoor live broadcast, without playing around, is still a bit meaningless. Once it becomes a scene, it will be misunderstood. Some people will think it affects the appearance of the city, some people will think the noise is too loud, and some people will hate some random shooting own behavior.

People who like it, especially feel that it is live broadcasting in the city where I live. I can watch the excitement nearby, or I will come forward to join in and make it more lively.

This time there was so much excitement, not only the Maoya platform, but also anchors from other platforms within a few hundred kilometers who dared or were good at live broadcasting outdoors also came to join in the fun.

Liveliness means traffic, and finding a breakthrough will allow more people to enter your live broadcast room and improve your live broadcast career. Necessary means for live broadcast.

Now there is such a traffic password opportunity, no need to go to the streets to perform, just need to grasp what the audience likes, and you can get the popularity. It will be a pity if you miss this 'so simple' opportunity.

If I can't find a breakthrough, I watch other people's live broadcasts, visit various places, and grasp the preferences of tourists. All Maoya anchors are told one thing, not to go to Anshun Street for any form of outdoor live broadcast.

On the Internet, if someone is interested, it is not difficult to find out where Mr. Wei's home is in Anshun Group.

Maoya’s anchors abide by it, but anchors from other platforms do not necessarily abide by it. Some of them really can’t get enough traffic, so they bite the bullet and cheer themselves up.

As a result, as soon as the equipment was set up, the laptop was lifted, and the live broadcast started, people were watching.

As long as you don't go to the entrance of Xianshiguang and don't disturb the life here, Wei Tao won't let the security guards take care of it. After all, there is no clear regulation anywhere that you can't live broadcast. The streets of Anshun Street are public areas, not someone's back garden. , You think that if they enter No. [-] Anshun Street and want to live broadcast, it will definitely not work.

Right at the entrance of Xianshiguang on Anshun Street, two security guards each moved a chair and sat at the entrance, watching the live broadcaster with good eyes. Obviously, if you approach, you will be chased away by them.

"What are you doing?"

Anshun Group's security cannot be managed, but someone can.

Our powerful red-armband gray-haired old woman community commando, in some old communities, acquaintance social environment, any stranger appears, not only these people control, everyone living here will pay attention to you, There is no other meaning, just staring at you, watching what you do here, which unit door you enter, and how long it takes you to leave.

This kind of acquaintance society in old communities is not prone to theft under normal circumstances. These old people are better than monitoring. The key point is that they not only watch, but also take the initiative to ask. If you want to be vague, then Absolutely no chance, these old men and women will directly drag them to the police station.

This time, a few middle-aged women and old ladies from the community came here with a less pure purpose. It was their duty to maintain Anshun Group. The street community where Anshun Street is located has never worried about anything.

Need some sponsorship, need to help build a road, need some office supplies, no longer within the scope of approval and reimbursement, no need to say anything, just a phone call, call Anshun Group, we will do it for you, except for some rice noodles for the street during the New Year holidays The oil and fresh time shopping cards are usually not for individuals, but for business and business. Not only this street community, but also in many areas, Anshun Group is happy to spend some money every year to support them.

When it comes to small things, others may cause trouble. When it comes to Anshun Group’s subordinate properties or people, it’s all green light all the way, and it doesn’t violate the regulations. Some of the troubles you have will be easily solved, even if it is some things in life, if you ask the door, you will not let you come here for nothing.

Now it’s not that many people come to ask Anshun Group to do things, but many people don’t dare to come. Except for those who are particularly greedy, they all know that this kind of debt is too much. When the time comes, you can’t repay it. If you really want to repay it, the price will be too high .

It wasn't their awareness, it was Wei Tao who spread the word secretly. He didn't want to drag anyone into the water, and he didn't have any actions to break the bottom line. There is no need to breed the soil of greed. Use 'rumors' to tell good things, don't get too close, Otherwise, if I really ask you to do anything in the future, you don't even have the qualifications to refuse. Isn't it good now?Keep a good distance from each other.

"We're crooked, live broadcasting outdoors..."

"Have you been approved for your outdoor live broadcast, and who has approved it? Can you guarantee that no one person will be photographed, and no place that belongs to others' privacy will be photographed? If you can guarantee it, then you can film it, otherwise it is best to turn it off. No one here wants to be photographed by you."

The people on the street are still more polite in their speech, and the old ladies don’t care about that: "Don’t take photos here, and don’t make a lot of noise. It’s almost noon, and many families have children who are going to bed. You are yelling. Yes, you can’t live broadcast here, go out, go outside and live broadcast wherever you want, not here.”

Three waves of people came in a row, and now the old men got angry and their temper came. On weekdays, in the fresh time, they used other people’s lights, storage stools, lack of a folding table, etc., no problem. The old people did not pay the table fee to go to the chess club, and Zhou Xinglian would invite them to play in the house without any money.The lethality of the old men's staring eyes is even stronger.

Zhou Xinglian's side is alright, old neighbor, everyone has a good relationship, facing Wei Tao, everyone feels a little indebted to him, in the past it was to make money from the neighbors, and part of it was to give back to the neighbors, and now he doesn't expect his mother to make money, every year During the Dragon Boat Festival, Mid-Autumn Festival, and Lunar New Year, Anshun Group will send some gifts to every household on Anshun Street in the name of Anshun Group.

A box of rice dumplings and a box of salted duck eggs will be given away on the Dragon Boat Festival.

A box of mooncakes and a box of grapes will be given away during the Mid-Autumn Festival.

A box of beer and a box of beverages will be given away in the New Year.

This is not courtesy and affection, this is the benefit of us being neighbors.

Once or twice is fine, if you stick to it for a few years, you can imagine the neighborhood relationship. Every Chinese New Year, Fresh Time also wholesales gift boxes. It doesn’t overwhelm the market, but it’s not expensive. It will give everyone a certain discount and guarantee the quality. The more you don’t want to make money, the more neighbors will come over, and they usually buy some vegetables, some fruits, some meat, etc., and they are all willing to come to Fresh Time.

The price is cheap.

I have two jobs in my family, and occasionally I can’t cook for my children. As long as the children are able to take care of themselves, from the age of twelve or thirteen, after school, I put down my schoolbag when I go home. I have no food, so I make a phone call and eat at fresh time at night. Meals are commonplace these days.

The living environment model of acquaintances that has gradually faded away has been preserved on Anshun Street. With the transfer station of Xianshi, everyone is more comfortable. Now they know that these young people from other places want to go to Xianshi to make a splash. , Can you give them a chance?

Mr. Wei is so low-key. If you want to find news on Xiao Lian, that’s not okay. That kid Xiao Tao has made it clear to all of us, no matter what media or anchor, no matter who comes to my house to gain popularity , do not give them a chance.

In the next day, the old men and old ladies who have nothing to do during the day have grown in strength. They usually live their own lives. Today, they are very united and get together early in the morning.

First, at the inward position of the street entrance, the primary school and the No. [-] fence wall of Anshun Street start at the end of Anshun Street, with chairs and cushions, chattering and chattering, all the way to the entrance of Xianshiguang, today it’s just playing poker There are six or seven groups who come in to give birth to the car, and those eyes are all staring up at you. If this is an old ghost movie, the picture is also very intrusive. The four old people playing cards all raised their heads and turned around. Overhead, looking at you, not caring about the cards in your hand, not playing, staring at you, can you not panic?

…………

The popularity of the anchor's outdoor live broadcast is only two days.

When the Lord came, everyone's attention was drawn there.

There is no preference for Wei Tao in Kimchi Country, and there is also a special issue over there.

The members of the movie version of "Dark Glory" and the main actors of "New World" also went to Kimchi Country to play around.

In the past, people would deliberately criticize. People from the TV drama version came back, and people from the movie version went out. Isn’t this worshiping foreigners?Such unfounded remarks, if you are angry, you will not really beat him along the network cable. The key is that there are really people who are willing to believe such things. It is true that it makes people speechless.

The Anshun Group is in the middle, and there will be fewer such voices. Some fans and netizens can also take the initiative to stand up and explain. Everyone knows the reason, and it is not a secret.

Running Man is owned by Anshun Group. Kimchi Country is now recording Running Man, and the copyright fee still needs to be paid, which was clearly stated in the contract signed at the beginning.

No matter which version of "Dark Glory" is invested by Anshun Film and Television.

"New World" also has investment from Anshun Film and Television.

Most of the members of EXO are from the country of Kimchi, and now they are also participating in running men in China. When our people go there, they are all family members, just visiting here and there.

The kimchi country that was once disliked by some people, because of Anshun Film and Television, the impression of quite a few people is still changing.It's the same over there, no matter if they are arrogant or behind closed doors, they don't know what to do with others, but they have a relatively close attitude towards Wei Tao and Anshun Film and Television.

There are international students from Kimchi Country who come to Songjiang specially, as fans, to support EXO's activities.

Fans of young idols can do things beyond common sense.

After Wei Tao arrived in Songjiang at EXO, he asked them to go to bed early that night and get up early tomorrow morning. He personally led the team, and the news did not leak out. He led the group of young people to get up at three o'clock, and went outside at four o'clock to the street. Prepare warm soy milk, milk, fried dough sticks, buns and other breakfasts for sanitation workers who wake up early in the morning.

The older ones don't have many people who know them, and they won't cause any crowds of fans early in the morning. When some news gets out and some fans see it, they have already left.

At noon that day, only photos of them leaked on Weibo, and only videos were posted on the Internet.

It is not to flaunt their love, but to help pick up the rubbish on the ground and throw it into the trash can, and then show the sanitation workers a picture and leave a text: "They are working hard. We can get personal small happiness."

After that, everyone made a gesture of love, and finally, the text ended: "I hope our trip to Songjiang will be a good memory that will make us all happy."

There are many fans who come from hundreds of kilometers nearby, and there are also some who come from thousands of miles away, not only theirs, but it is undeniable that they are the most active pure fans, and most of the fans are young people. It is also this kind of people who interact with each other. The idols set an example and plant a seed in the hearts of all fans.

On the same day, there was a fan support meeting, including the members of Running Man, including fans of Da Mi Mi, Xiao Di, etc. After the gathering in Songjiang, they all responded to this behavior.

Holding a banner, holding a light box light sign, shooting some videos, taking some photos, not to advertise what we do, but to make a promise what we will not do next.

Wei Tao understands young people and the rules of the new era. When such a marketing method ends, it is a feedback to all fans.

There is a large zoo in Songjiang. Outside the main entrance is a huge civic square. The running man program team will conduct official announcements and special programs. All members will be filmed here. At that time, [-] places will be opened for fans to enter. The opportunity for the zoo to get in touch with idols at close range also appeals to all fans to help maintain order outside the park. At all the outer fences, the program team promises that there is no need to rush, climb or destroy, and each of you will be happy. Seeing all the members of this program, all participants will ride bicycles, and after the filming is completed, they will tour the zoo for a week to meet you.

Wei Tao himself has no idea, but compared to the more crazy fan status a few years later, it is still in the wilderness stage of crazy fans, and he can make some attempts.

What if?
If idols and fans can go in both directions, it means that I have set a benchmark for everyone, let you understand one thing, some things you think are uncontrollable, in the new era, in the new generation of young people Between people, it is controllable.

With these young fans, it’s useless for you to talk about the truth. We all have a common goal and aspiration, and if we give them a certain amount of respect, they are willing to give more.

How to draw those [-] viewers is also a problem. Fortunately, Wei Tao is not short of money, and the program group is not short of money. It may be useless for others to negotiate terms with the program group, but Wei Tao is different.

He holds all the valuable copyrights of Running Man and Good Voice in his own hands. I can even give you free use, but don’t talk to me about some unrealistic conditions. Only I can handle you and I won’t give you Take my chances.Don't worry about being an asshole. We have been working together for several years, and Wei Tao has never made any excessive demands. In terms of character and credibility, it can be called leverage and is well-known.

If you have money, you have the ability to create a relatively fair condition. There are lottery draws in various channels, internal distribution of various fan groups, and Maoya has quotas in many live broadcast rooms.Trading is not encouraged, because every fan who enters the zoo needs to abide by the admission regulations. If you disturb the filming, you will be driven away. If you cooperate, there will be opportunities to take pictures of you on the way, and even some of you will participate in the filming.

Wei Tao just opened his mouth to discuss the possibility of feasibility, and if it can be implemented, then come, but he doesn't care, and it is true that he has no time.

Becoming an official guest, this time the running man, how to place advertisements, how to promote the special products of his hometown, he has expectations in his heart, and it is impossible to hide, not to mention doing something for his hometown, he is also willing.When he saw the delicious rice in his hometown and some special agricultural and sideline products in his hometown, when he saw that the official's sincerity was mainly to help farmers, he just waved his hand and said that he didn't need a dime, but came for free.

Referring to the experience of later generations, I just come to a game session to do a special promotion. Play games, answer questions, and add these promotions. As long as the whole session can be played, the mixed private goods will not cause too much attention from the audience. Resentment, compared to the publicity effect, that little resentment value is not worth mentioning at all.

There are also purely commercial negotiations. Wei Tao also made it clear that there are only two. You propose a publicity effect, and I will measure it. If it can meet your standards, for example, it will be a celebrity broadcasting, or a background appearance, or a special advertisement. Propaganda, can play, the highest price wins.

Two days later, Rebs arrived.

When he saw Wei Tao, he smiled wryly and cupped his fists first: "Mr. Wei, I'm convinced."

"Don't make trouble, Mr. Lei, do you want me to find a crack in the ground to drill down?"

Looking at Wei Tao, Rebs really had a feeling of admiration over time. He admitted in his heart that Xiaomi's future prospects are bright. He felt that Wei Tao held a lot of shares, and he also understood Li Xueling's feelings at the beginning. .

The difference is that his structure is much bigger than Li Xueling's, and he doesn't have to do some mindless things because of this. It's just that he feels a little alienated from Wei Tao, and some suppressors even called to apologize. Inside and out, I still hope that Wei Tao will gradually reduce his holdings a little more, and then there will be normal dilution, so as to ensure that Xiaomi's overall shareholder holding status is absolutely healthy.

He has never responded positively, and has given a little face-to-face, but he also expressed an attitude that he will not back down again. He has ideas in the D round of financing, which hinders not only the development of the company's brand and products, but also the shares held by Wei Tao and Liu Qin Quantity, the latter is better, with capital strength, the help provided can smooth out the 'weight imbalance' of excessive personal holdings.

What about Wei Tao?
Individual shareholding, in terms of a huge business empire, such a shareholder, it is best to cooperate with the reduction of the company's development. In the end, you can get enough benefits personally. No matter how much, the founder team will feel uncomfortable, and other contributions will be more important. Shareholders who entered the market at a high price are also uncomfortable.

For a long time, Rebs has been thinking about how to properly solve this problem. Although Wei Tao holds shares personally, standing behind him is a huge Anshun investment, as well as a huge network of contacts he runs.

Rebs knew Wu Qiang and Xiao Tiande, and had met face to face on some occasions. If you didn't know each other, you didn't know each other. He also knew that it was not easy to take them down. Looking at it now, Wei Tao has become powerful.

The balance in his heart has changed again. Rebs took a fancy to Maoya and got some shares of Maoya at a high price. He was balanced in his heart. Now that Anshun Film and Television has popped up again, he began to weigh his bargaining chips. Now, looking at my Xiaomi at this time, although it still has an absolute advantage, it is no longer qualified to say that Wei Tao took advantage of his personal investment.

Damimi, Dabaobao, Nazha, Xiaodi, Wen Yongshan, Zhao Liying, six people took a few groups of photos at Songjiang Dexin Communications. There were a few photos of people holding mobile phones at the counter and shop, and the mobile phone part was mosaiced .With just a few groups of photos like this, many men can buy new phones before it's time to change them.The star endorsement effect, which can also make the star effect less strong gradually, is once again on the desks of entrepreneurs.

They have a premonition that the era when fans pay for idols seems to be coming to everyone.Only Wei Tao himself knows that in matters such as the fan economy, if idols can really provide more influence, the spending power of fans is very high. The premise is that you have to be responsible to fans as an idol.

It’s not about how much money I get, I can endorse your products. That’s a matter of money. It’s not big, about [-]%. Stars also want a better material life. There is no problem with the idea of ​​making more money. At the same time, everyone can Win-win, mutual achievement, the stars also get wider publicity.

Under Wei Tao's face-to-face instruction, which was not in a negotiable tone at all, he directly told them the answer, an answer that must be followed.

The product must be excellent, so that your publicity can drive revenue, drive product sales, and bring a good user experience to your fans, so that they can have a sense of trust in the brand and you at the same time. If such a sense of trust is cultivated, in the future, Your endorsement contract will inevitably increase steadily, and fans will trust you and pay for the products you endorse.

To be honest, Rebs came here for Wei Tao, for the artists under his command, the main target is EXO, Wei Tao secretly smiled, wait, my Diablo six beauties, the future is not bad at all, female fans Spending power is blindly strong, and male fans are not bad at all.

Rebs has detailed investigation information, which is stored in the mobile phone. The probability of the collapse of the artists under Wei Tao is low, but the probability of being a hit for a long time is also low. The things they produce and sell are enough to maintain the coolness of their subordinates. Through the remaining warmth of the artist for several years.

Xiaomi has a full range of spokespersons, and has many business opportunities for single-product spokespersons. As I talked about before, Rebs always felt that it was not ideal. The investigation report was on the desk. He didn’t think that these people under Wei Tao’s command would come to the door on their own initiative. , is the real sincerity, and I also have the idea of ​​alleviating the previous indifference in my heart. Maoya and Anshun Film and Television, these two products, Wei Tao operates very well.

For all his previous investments, he didn’t say too much. As a pure investor, he didn’t interfere with the decision-making of any founder team. Even internally he could distinguish right from wrong. He was like a normal person, as if he made a wrong decision and lost money. It's not him.

If you talk too much, you will be hated, if you meddle, you will be hated.

When you don't care at all, the founding team like Rebs is still a little uncomfortable.

How is it possible to adapt, you Wei Boss is not a rookie, you obviously have this ability, why don't you talk?

Rebs is one of the very few people who have seen Wei Tao’s tricks. Wei Tao once gave some advice when he was promoting Wai Wai when he played more games. At that time, Li Xueling was very unconvinced and didn’t want to use it. During the two years of rising, Wei Tao’s suggestion was actually used.

"This guy hides too deeply. I suspect that there is really an expert behind him. Maybe the rumor that he is the illegitimate son of a big man is very likely to be true. The level of this expert is ridiculously high."

From the bottom of his heart, Rebs still didn't want to believe that all of this was at the level of Wei Tao's personal monster.

He won't reveal the slightest bit of wind, which is equivalent to completely offending Wei Tao, but he doesn't know that if something reaches Wei Tao's ears, he will nod and agree with you, yes, you are right, how can I be like that With my strength, I am just standing on the shoulders of giants.

It's just that this giant is not the giant you imagined, but the giant of the memory of the times.

(End of this chapter)

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