The live broadcast brings goods, and the whole network sells like crazy

【Ding! 】

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The whole event went very smoothly.

After all, it is backed by the big platform of Pin Xixi.

Various high-quality brand resources and subsidies.

A live broadcast of the Fresh Food Festival was completed and successfully sold nearly 60 billion in sales.

It directly refreshed Su Yi’s delivery record!

In the past, his more impressive live broadcasts were when he was a guest in the live broadcast room of Brother Big and Little Sheep and invited James Messi to sell more performance, but it was not exaggerated to the point like now.

In fact, it is definitely impossible to do it with Su Yi.

It not only requires a strong popularity appeal, but also a complete product supply chain.

For example, if you sell fruit wine alone.

No matter how good Su Yi is, he can't sell for billions.

Because the audience range of drinks is relatively limited, it is impossible for most fans to buy them.

Pin Xixi’s Fresh Food Festival is different.

You must know that Su Yi is responsible for dozens of merchant brands, which can be said to cover many aspects.

Wide range.

The coverage is broad.

Sales performance naturally picked up.

Maybe the fans and viewers who came into the live broadcast room have bought it. There must be so many items that they are suitable for or like.

The truth is this truth!
There is definitely a big difference between selling Adidas Nike on live broadcast and selling other brand-name goods.

You can see it in the performance.

Anyway, Su Yi made a lot of money from this event. One product after another sold out of stock.

To describe it in one sentence:
That's just picking up money.

"President Su!"

"Thank you for your hard work~"

The moment the live broadcast ends.

The executive Huang Hui appeared again.

You must know that Su Yi, an Internet celebrity, has directly generated sales of billions.

The other Internet celebrities add up to only a few billion.

This shows how awesome Su Yi is.

The whole fresh food festival,
A sales of 200 billion is still quite profitable.

Fresh food festivals held on other platforms.

Almost all reports emphasize single volume or month-on-month and year-on-year reports. In fact, if it can sell several billion, it is quite good.

Event gimmicks like this mean more.

It is nothing more than hoping to promote the platform and expand influence through this event.

At the same time attract new user groups.

To stimulate consumers?
For example, the current Fresh Food Festival event.

It’s really unclear how much impact 200 billion in sales will have on Pin Xixi.

But the publicity effect has been achieved.

At least it will create a buzz across the entire network.

If it were a small company and a small platform, it would definitely not have the strength to pay such a high price.

But Xixi is rich and powerful.

It's trivial to burn billions casually.

As long as the platform can develop better, even losing tens of billions will not be a problem.

This is the mentality of the top management of the platform.

It is equivalent to the free samples often found in supermarkets. Its function must be to attract you to understand and recognize the product itself.

In reality, many people still have misunderstandings and prejudices about Pin Xixi.

The platform hopes to use various publicity and promotions to make consumers understand it again.

A good marketing.

A big event.

Those are all promotions for the platform.

In the past, Pin Xixi often used 200 red envelopes to reward promotions, which could even be said to be crazy.

How many people gather wool?

Calling friends like crazy on WeChat.

During that time, they were all shrouded in the shadow of Pin Xixi's dominance.

"Well, I should."

Su Yi also nodded.

Successfully accomplished the goal of Pinxixi Platform.

You must know that the expected performance given by the other party is about fifty small goals.

Su Yi exceeded his quota!
This alone is enough to be proud of.One person directly sold billions.

It seems that only Li Jiaqi, The Lion King, etc. have such impressive records.

of course!

Many people may doubt it.

Would an anchor or Internet celebrity have such awesome abilities?
Actually,
This is no longer an individual effort.

The performance created by a platform or a large cooperative team.

However, the anchor or Internet celebrity is pushed to the front and enjoys the attention and attention of everyone.

If there is no platform and brand owners.

Su Yi is already considered awesome if he sells it for more than one billion, but there is no way he can sell it for several billion.

and so.

Brand resources are still very important.

"Hahaha~"

"Inviting you to cooperate this time is definitely the wisest decision for us. If there is an opportunity, we can cooperate more in the future."

Huang Hui continued to speak politely.

Very satisfied with Su Yi's performance.

Maybe there will be opportunities for cooperation in the future, and there will be no end to the e-commerce thing.

We can hold an event every now and then.

An anchor like Su Yi is very popular and has a very high call conversion rate.

That’s still very popular!
What if Su Yi's performance hits the market?

Maybe Pin Xixi won't look good on her. Both people and companies are focused on profit.

When you can bring enough benefits.

Everyone will rush to get to you.

"correct."

"Isn't Pin Xixi engaged in overseas e-commerce? I'm a little interested in this."

Su Yi thought for a while and said.

Now his mentality towards live streaming is definitely different from before.

Not just to make money!

There are other things to consider as well.

Domestic fans are still wary of cutting things off.

Su Yi naturally set his sights abroad. He originally achieved relatively good results by selling B Yadi on the Eagle Country live broadcast.

Now Yadi is developing well there.

Thanks to the large quantities of inventory sold previously, there are gradually more cars on the road.

In fact, people have a herd mentality.

I saw everyone had it and wanted to try it.

"Oh?"

"Are you interested in this?"

"We are still experimenting in the field of cross-border e-commerce. Currently, many countries around the world have launched online operation services."

Huang Hui was also very surprised.

It was somewhat unexpected that Su Yi would mention this aspect.

You must know that Pinxixi’s pace of developing overseas e-commerce has never stopped.

This is a big red sea!

So I just said a few more words.

“Isn’t it good to bring goods via live broadcast overseas?”

"Let's see if we can cooperate in overseas live broadcast in the future~"

Su Yi expressed his thoughts,

Take advantage of Pinxixi’s strong overseas channels.

There are still great benefits for selling things abroad.

Otherwise, shipping and logistics alone will be quite labor-intensive.

Nowadays, Pinxixi’s cross-border e-commerce products are shipped from a unified warehouse to overseas customers.

"We will discuss it internally later."

"With your reputation in the Eagle Country and the Beautiful Country, you might actually have some unexpected surprises."

Huang Hui pondered.

I'm also thinking about the feasibility of this.

Overseas live streaming is considered a good track, and Qia Suyi has a certain reputation internationally.

You must know among the domestic Internet celebrity anchors.

It seems that only Su Yi has this potential.

His previous cooperation with Bai Yadi is enough to explain everything. He is indeed capable of selling things to those foreigners.

(End of this chapter)