The live broadcast brings goods, and the whole network sells like crazy

Chapter 161 Chapter 161: Internal high-level meetings and decisions

At the same time.

The headquarters of Elephant Instant Noodles.

There were quite a few figures sitting in a conference room, all of them were senior managers of the company.

The reason for gathering here.

That's all because of the incidents on the Internet.

Now that the elephant instant noodles are lying down, netizens have pushed them to the forefront of public opinion.

It was so hot that there was no defense!
If you want to blame it, blame its image for being too positive.

In recent years, the word-of-mouth accumulated on the Internet has been very good, and it has even been labeled as a national enterprise of a conscientious domestic brand.

As a competitor of Shuaifu instant noodles.

Naturally, the biggest beneficiary of the opponent's exposure to black material is Elephant Instant Noodles.

There are voices all over the Internet calling for support for the latter.

This is the situation right now.

It is normal to alarm the management.

No company or brand can be indifferent or laugh it off in the face of this situation.

The mall enters the battlefield!
Sometimes an opportunity determines the future success or failure and development.

Obviously, the current elephant instant noodles encounter such an opportunity to change their status quo.

Can't help but they don't pay attention to it!

Yao Cheng, who is at the helm of the company, immediately called everyone to hold an internal meeting.

"Tell me about it!"

"Everyone's thoughts on online events~"

Yao Cheng, who was sitting in the first seat, said in a deep voice.

At a very old age, he has a majestic aura, but he still hasn't forgotten his original intention.

Be a national enterprise that makes Chinese people proud!

After twenty or thirty years of ups and downs.

The brand also experienced ups and downs and failed to achieve the expected set goals, and the sixtieth year of myself is not as high-spirited as before.

Fortunately, thanks to the Internet in recent years.

The declining elephant has an opportunity to rise again, and a little bit of vitality burst out.

Now is a rare opportunity!
He has been running the mall for many years and he still keenly feels that the company's new turning point has arrived.

"Boss Yao."

"Shuai Fu's scandal is definitely a rare opportunity for us to fight back, and finally have the opportunity to avenge all these years."

"Yes!"

"This time I also agree with what Old Wu said."

"Now Su Yi is the hottest big internet celebrity this year. A few days ago, Tianhong X Erke also just cooperated with the other party, and a single live broadcast created a performance of more than 8000 million."

"Our Elephant Instant Noodles can cooperate with him, and the effect will not be bad."

"That's right!"

throughout the conference room.

All of a sudden, they talked about it.

Almost everyone expressed their support and approval.

I think this is a once-in-a-lifetime opportunity, and it may even determine the future of elephants.

Even a little impatient!
"Ah."

"It seems that everyone also hopes that the elephant can reach a cooperation with Su Yi to counter Shuai Fu's blockade and suppression."

Yao Cheng glanced around.

Finally, he murmured in a low voice.

Although he was born in the military, his character and thinking are quite decent.

If it wasn't for Su Yi's image being positive enough.

It was also recognized by the official satellite TV.

He certainly wouldn't think about it.

You must know that when Elephant was at its peak, it was one of the three giants of domestic instant noodles.

Occupy a large share of the entire market.

There are both internal and external reasons for not being able to achieve this level.

The internal reason is the strategic positioning error.

Abandoning the 1 yuan market will cause the brand to gradually lose its foundation.

The external reason is the suppression of competitors.

As long as you observe carefully, you can find that there are very few elephant instant noodles sold in supermarkets and other places, and even if there are, it is only a small part or occupies an unimportant booth.

There is an unknown inside story hidden in it.

nowadays,
The domestic instant noodle market consists of three brands + Elephant + others. Among them, Shuaifu, Yitong, and Jinmailang are all brands with the capital of the island country.

In this situation.

Can elephants with pure domestic blood not be targeted and suppressed?
This has also caused many large supermarkets to prefer to choose the first three that are supported and liked by most people.

Fortunately, the sky is endless!

Elephant Instant Noodles, which was sluggish offline, broke new ground on the Internet.

With a good reputation and image, it has also gained many supporters.

Even the founder and the brand story have made many passers-by turn fans and vigorously pursue it.

Otherwise, it will disappear from the sight of consumers.

"Well, the company account currently lacks funds."

"If the other party's asking price is too high, they may not be able to afford it"

Yao Cheng continued.

Elephant instant noodles have their own difficulties.

Don't look at it as a company that has been established for [-] or [-] years, but the situation is indeed not as beautiful and nourishing as imagined.

Funds are now being invested in the development of an important new product.

It would not be realistic to spend a lot of money to invite Su Yi to cooperate. In their view, inviting Su Yi to cooperate in live broadcast is not a cheap price.

"Boss Yao."

"You can ask the other party to talk first."

"If the price is right, everyone will be happy. We can't just miss this great opportunity."

"Yes!"

"Cooperation can be discussed~"

"Now the other party is willing to take the initiative to say that they want to cooperate with us. Presumably the conditions are not too harsh. As long as the price is not too high, you can try it once. New product development is important, but development opportunities are equally important."

"This battle is very important for elephants. If it succeeds, the future will be brighter and the road will be easier to go."

"We have gone through so many storms over the years, so we old guys won't be stumped by this little difficulty. If it doesn't work, we will collect money from our own pockets."

"That's right!"

As the veteran team of Elephant Instant Noodles.

Over the years, I have experienced too many ups and downs and ups and downs.

That could be made into a large documentary.

When facing difficulties and setbacks.

Everyone's hearts are still together.

"it is good!"

"Old Wu, you are responsible for contacting Su Yi and showing our sincerity for cooperation."

see.

Yao Cheng also made a final decision.

He has been in charge of the elephants for so many years.

At the beginning, the misjudgment and error almost ruined the company, but now it is once again encountering a turning point.

It is normal to be cautious now!

He is a bit too old to lose.

It's not like watching the painstaking efforts that have been struggling for most of my life sink down again.

No one loves white elephants more than him!
Twenty or thirty years have passed.

The idea of ​​creating a national enterprise has never given up, even after sixty years, it still persists.

The Internet age gave him new hope.

Elephants are also given a chance to rise.

This time.

He naturally hopes that the elephant can seize the opportunity, so that it will be possible to rise again and restore its original glory.

what happened here.

Su Yi, who was far away in Xiamen City, naturally didn't know about it, let alone the internal meeting held by Elephant Instant Noodles for this cooperation.

For him,

This is just a simple cooperation.

For elephant instant noodles.

This is another important opportunity and turning point on the road of development.

(End of this chapter)