Hong Kong's new giants

Chapter 633 [Three Beauties of the New Generation]

In the office of New Era Group, Lin Zuhui received Totole President Glory from the Mainland, and Cao Renxian, President of Yang Xiecheng Group, accompanied him.

At present, New Era Group (Singapore) has been privatized, and its properties, including China Plaza (Singapore), Baisha City and other expensive properties, have been included in New Era Commercial Management.

The Yeoh Hiap Seng Group, which was originally held by New Times Group (Singapore), naturally also directly belongs to New Times Group and increased its shareholding to 66.2%.

The reason why Yeoh Hiap Seng Group is not directly privatized is that Lin Zuhui also hopes to have a listed company in Singapore, and the trademark of Yeoh Hiep Seng Group is too strong, so privatization is unnecessary.Even the members of the Yang family are still the chairman of the Yang Xiecheng Group, but they don't have any real power. The real power is in the hands of Cao Renxian, the president dispatched by the New Era Group.

"Boss, this is Mr. Glory Zhong, the CEO of Totole Chicken Essence from Mainland China. Mr. Rong, this is our boss, Mr. Lin Zuhui!"

Lin Zuhui came to the two of them and said happily: "Mr. Rong must be no stranger to Xiangjiang, he has been here, right?"

Glory quickly stretched out his hand, and then said modestly: "It is true that I have been here many times, just for the listing, but unfortunately I was a bit unlucky and closed down three securities companies in a row."

Lin Zuhui said with a smile: "In this financial crisis, the three companies in Xiangjiang are not the only ones that have fallen! Come and sit down!"

Totole originally wanted to go public in Heung Kong to expand the factory and production capacity. Unexpectedly, just halfway through the investment, the listing process was interrupted, and there was no hope of going public again. It suddenly became very difficult.After all, half of the investment has already been made. If there is no funds, the previous investment will be in vain, and the previous funds must have loans.

After sitting down, Lin Zuhui sipped tea with the guests leisurely.

On the contrary, Glory couldn't help but take the initiative to say: "Mr. Lin, I welcome the acquisition of Totole by Yang Xiecheng Group, and I am very satisfied with the price. However, I just hope to keep 20% of the shares in our hands. After all, such a Come to our founding team to feel hopeful!"

It turned out that for the acquisition of Totole brand, Lin Zuhui wanted to buy it in full, because he wanted to increase investment and build Totole into a full range of condiment products.

Lin Zuhui said: "Did President Cao tell you that after the acquisition of Totole, we plan to develop other condiments?"

Glory nodded, and said: "I said it! That's what I thought, Totole can develop chicken essence first, and then enter other fields after getting funds."

In fact, Lin Zuhui has also thought about this problem: Glory and the others want to keep 20% of the shares, in fact, they are optimistic about the prospect of chicken essence, thinking that they will cash out the 20% shares after sitting up in the future.And Lin Zuhui is very appreciative of this "successful person" in Glory. After all, he can't guarantee whether using his own people to manage Taitaile will reach the height of his previous life.

Based on these thoughts, Lin Zuhui said heartily: "No problem, keep 20% of the shares, and Totole will continue to be managed by you. However, we also have to join in the management and guidance."

Yeoh Hiep Seng Group itself is a time-honored brand that makes sauces, so the level of management is still there.

In Glory, he did not expect Lin Zuhui to agree so readily. You must know that Yang Xiecheng Group hoped to hold 100% of the shares at the beginning, and the price offered was very ideal; Leaving 20% ​​would be the best option.

"Thank you Mr. Lin for your approval. Don't worry, Totole's performance will definitely satisfy the major shareholders. We also welcome a time-honored seasoning group company like Yang Xiecheng to join in the management guidance."

Lin Zuhui smiled and said, "Haha, then it's settled!"

After chatting for a while, Lin Zuhui arranged for Cao Renxian to see off the guests for him.

After a while, Cao Renxian returned to Lin Zuhui's office.

"boss!"

Lin Zuhui nodded and said: "After the acquisition, Totole will still be mainly managed by the team in Glory, but we can provide some good suggestions. For example, see if CCTV has any cooking program plans. If not, we will Come plan one and ask Taitaile to sponsor it; if there is any, it will be directly sponsored. In short, we need to push the pace of Taitaile to speed up."

Cao Renxian's eyes lit up, and he thought that the boss's marketing method was very clever. After all, he was a senior executive from Hengchang Beverage and Food, so he naturally knew the importance of marketing.

"Okay, boss."

After Cao Renxian left, Lin Zuhui showed a smile.

It's not that he wants to do everything, but that New Era Group's funds must find a way out, and a large group will always involve many businesses in the end.

The New Times Group is already considered pretty good. Many businesses are hand-picked by Lin Zuhui, so they won't lose money.

For example, the acquisition of the Yeoh Hiep Seng Group, which is close to Hong Kong and Singapore, is enough to make money, not to mention the business of beverages and condiments.

For example, Taitaile Chicken Essence, after the acquisition by foreign capital in the previous life, has earned more than 25 times the profit, which can be said to be a big profit; Taitaile has created a turnover of 50 billion a year, and the scale is not small.

In this life, once Totole Essence of Chicken beats MSG in the domestic market and takes the No. 20 market share.Then New Times Group can consider acquiring the remaining [-]% ​​of the shares and take back the management rights.

Because in Lin Zuhui's view, fuel consumption and soy sauce are obviously more profitable condiments.If Totole has a high brand name, then there are naturally advantages in making soy sauce and fuel consumption.

During this wave, New Times Group not only entered the condiment market, but also the beer market.

In short, it is to use the power of capital to get a share in many fields in the Mainland.

If he doesn't make this money, he will be made by foreign capital in the future.He came to earn, at least he donated so much before, so he should be the most qualified to earn.

Luk Fook Jewelery.

Huang Weichang, the partner at the time, had already exchanged 20% of the shares of Lukfook Jewelery for the shares of LEIT Group; Huang Weichang was quite satisfied with the previous decision.

Although it only changed 0.23% at that time, he never sold it. Even if the stock market crashes in Xiangjiang, he still has full confidence in LEIT Group, just like other investors.

At present, the LEIT Group’s peak value of 500 billion Hong Kong dollars has indeed dropped by more than 360%, leaving only more than 8000 billion Hong Kong dollars; but its shares are still worth [-] million.

In fact, the LEIT Group gives investors the greatest confidence because of its tens of billions in cash flow and European and American investment securities; if the financial crisis has had the greatest impact on Lin Zuhui's company, it is naturally the LEIT Group.

Several of its brands have been greatly impacted.

However, everyone believes that the LEIT Group led by Lin Zuhui will usher in greater development.

"Boss, I'm afraid Xie Ruilin will go bankrupt soon!" Huang Weichang chatted with Lin Zuhui sitting on the sofa.

Last time, Lin Zuhui accidentally heard that Xie Ruilin was engaged in a diamond promotion, and immediately hinted that Huang Weichang would also participate in the promotion of diamond jewelry, so as not to make Xie Ruilin feel better.

Luk Fook Jewelery and Xie Ruilin are currently the third and fourth jewelry brands in Hong Kong, and they used to be fiercely competitive; therefore, it is only natural that Xie Ruilin should not let Xie Ruilin feel better.

What's more, Lukfook Jewelery is also affected by the downturn in Hong Kong's tourism industry, and its performance has dropped a lot, so it is inevitable to engage in some promotions.

Lin Zuhui said in surprise: "No way? So fast?"

Huang Weichang said with a smile: "We lost half of the diamond promotion business, and I don't know where the news came out that Xie Ruilin offended someone, so some creditors are a little worried, and they are going to the court to judge Xie Ruilin personally bankrupt."

Xie Ruilin not only caused the jewelry company to lose 13 billion, but also guaranteed a lot of loans in his own name.

Lin Zuhui was taken aback for a moment, and immediately said: "Isn't it referring to me, which media is talking nonsense?"

In this way, wouldn't it make you look stingy!
Huang Weichang was taken aback for a moment, and then said: "It's all tabloid media, just chasing rumors!"

Lin Zuhui shook his head and said, "This is what happened!"

However, the following words made Huang Weichang realize Lin Zuhui's "insidious".

"Has our company bribed the Xiangjiang local agency?" Lin Zuhui suddenly asked seriously.

Before a mainland tour group arrives in Hong Kong, it generally has to go through a triple relationship.Firstly, the travel agencies in various provinces sell travel packages, attracting customers with very low or even zero tour fees, with 20 to 30 people per group; later, the local tour agencies sell the "group" to Pengcheng Travel Agency, and they can earn a fee. A considerable group fee; Pengcheng Travel Agency acts as an intermediary and transfers the travel agency to the local reception agency in Xiangjiang (commonly known as "ground agency"), and finally the ground agency arranges the board, lodging and itinerary of the group members in Xiangjiang.

This is the way of the early "low-cost travel agencies". Naturally, Xiangjiang local travel agencies have to take mainland tourists to go shopping, because they account for the bulk of tourism expenditure, and mainland travel agencies do not bear any expenses.60% of the goods purchased by the group members are given by the merchant to the local travel agency, and the local travel agency pays the tour guide another 10-20% commission.

So it is conceivable how powerful Xiangjiang is at ripping off customers in this respect.

In fact, this bad habit was not caused by Xiangjiang, but by mainland travel agencies.

Because at the beginning, the agreement between the two parties was that the mainland travel agency should pay the board and lodging expenses of Xiangjiang Travel Agency. Can be offset from the rebate of the corresponding store.

Over time, a "hidden rule" has been formed, and the result is that mainland tourists buy a lot of high-priced goods.Of course, this product may still be cheaper than the mainland, after all, Xiangjiang tax is so cheap.

Moreover, only shops that specialize in receiving mainland tourists will do this; normal shops will not damage their reputation.

When Huang Weichang heard this, he quickly said seriously: "We don't deal with local travel agencies, and we don't have a special store for mainland tourists!"

Lin Zuhui said with satisfaction: "Don't do anything wrong that will affect your reputation!"

When a company gets big, it becomes fearful and cautious about these things.

Lin Zuhui also often warns the management personnel in the mainland not to involve money. If you can’t do a project without money, you don’t have to do it; the worst way is to hire a third-party consulting service company, just like the Oriental Plaza in the previous life. Li Chaoren is not affected at all, because he is just an investor.As for why Zou Kaixuan and Dong's cousin are not affected, just kidding, there is Dong.

Of course, New Times Group is a large Hong Kong-owned company, and it also has a "sword of Shang Fang" in the mainland, and few dare to make things difficult; especially, the government also attaches great importance to "bad influence".

Huang Weichang said again affirmatively: "No, I will not embarrass the boss, and our LEIT Group does not need to do this. In fact, Chow Tai Fook and Chow Sang Sang should not do this, after all, the risk is too great. Although the rebate itself There is no legal issue about being high or low, but bribing a local agency must be in violation of the law. On the contrary, Xie Ruilin has such a store that specializes in receiving mainland tourists. I am afraid that there is suspicion of breaking the law, but there is no evidence."

Lin Zuhui nodded, and said: "The evidence is not simple, there are always leaks, and it is nothing more than through overseas companies!"

Huang Weichang nodded, as if he understood something, he said, "Okay, boss, I know what to do!"

The boss said so much to himself, if he didn't understand, he would be really stupid.What the boss meant was to give Xie Ruilin a knife and make them suffer more.

Finally, Lin Zuhui said: "Can you import or purchase 5-10 tons of gold for me every month, but don't cause too much impact?"

This is the real purpose of his looking for Huang Weichang. The matter about Xie Ruilin is just an explanation by the way.

Huang Weichang was taken aback, and said, "No problem, I am very familiar with the gold market! But how many tons does the boss plan to ask for in total?"

Back then, when the boss was speculating in gold, he also bought it once, and Luk Fook Jewelry also had its own channels.

Lin Zuhui said casually: "There is no limit. As long as the London gold is less than 300 US dollars per ounce a month, I will import it or purchase it locally. But there is one thing that cannot be revealed that I bought it!"

Lukfook Jewelery and Huang Weichang are not the only channels for him to purchase. Octopus Bank is the biggest channel for purchasing. After all, banks buy and store gold for customers. This is a business.

Huang Weichang nodded quickly, and said, "No problem! After purchasing, how to deliver it to the boss?"

Lin Zuhui said: "Later, I'll send someone to meet you."

Huang Weichang has no doubts!
Of course, although he knew that the boss was betting on the appreciation of gold, he didn't dare to follow suit.

The reason is very simple. The boss said that as long as the price of gold is less than 300 US dollars per ounce, he will always buy it; that is to say, gold may only appreciate in the future, or it may only maintain its value.

With his little money, there is no need to buy it.

(End of this chapter)