Winners in life: starting from the street writer

Chapter 171 Make a lot of money!

London.

As the summer window enters, the signings of various teams will undoubtedly become the focus of attention of many fans.

Different from the various complex trading rules of the NBA, signings in the football market are very simple and rude. As long as you spend a lot of money, even Ronaldo and Messi can be bought for you.

However, Southampton's squad is already strong.

Under Emery's training, Southampton achieved No.4 and even grabbed a hot Champions League seat, which also made Shen Hao very satisfied with him.

Under the premise that the main frame has not changed much, at most the substitute lineup will be slightly adjusted.

In this regard, Shen Hao completely handed over the rights to Maldini and Marsala.

The two of them can complete the reconstruction of AC Milan, and their abilities are still very strong.

Although he is the owner of Southampton, Shen Hao still lives more in London.

The Hyatt Hotel in the city center has been upgraded to the Park Hyatt Hotel.

Within the Hyatt Group, the Park Hyatt brand is the most luxurious endorsement, one level higher than Hyatt and other brands!
Especially after Shen Hao took over, the Hyatt Group reviewed the properties held and managed brands around the world, and all those that did not meet the standards of Park Hyatt were downgraded to other brands.

For a long time to come, Park Hyatt will serve as the brand name of the Hyatt Group, competing with other hotels for market share in the luxury hotel segment!
Javier Aguila led several executives of the Hyatt Group in Europe, waiting neatly at the entrance of the newly renovated Park Hyatt Hotel.

The bright red carpet, with a medieval retro-style exterior wall, and the interior decoration can only be described as luxurious.

Interior elements, such as butterfly wall art and custom rugs, are dominated by soft neutral tones with seasonal accents.

The original location of the fireplace in the lobby has been changed to a large floor-to-ceiling glass window. Sitting in front of the window and looking at the busy London scenery is not a pleasant experience.

After inspecting the renovated hotel, Shen Hao couldn't help but nodded in satisfaction.

Seeing that Shen Hao, the big boss, was satisfied, Aguila could finally breathe a sigh of relief.

The 1.2 million pounds was spent, and the rooms of the Park Hyatt Hotel were instantly full, and the scheduled date was already a month later.

The supreme suite on the top floor covers an area of ​​up to 700 square meters. This suite will be sealed for Shen Hao.

Only in himself or with his permission, other people are eligible to move in.

In the center of London, where land is very expensive, he owns a suite of more than 700 square meters, which is no less luxurious than his 432 mansion in New York.

In the evening, Shen Hao held a celebration banquet.

The current CEO of Hyatt Group, Jiang Nan, and former CEO Ma Helan and other senior executives were all present.

In today's top luxury hotel field, Hyatt is a bit weaker than the leading brands like Marriott, Hilton, and InterContinental in terms of revenue and number of rooms.

However, after the Hyatt Group was fully acquired by Shen Hao, life was much easier.

Without the pressure of financial reports, there is sufficient time to adjust the business model of its industries.

Previously, Summit Group received US$30 billion in credit from several major consortiums. It is estimated that it will cost US$10 billion to expand Patek Philippe's factory, and it will cost US$7 million to buy three shops in London, leaving US$13 billion.

For loan repayment, Summit Group has no pressure at all.

Since Prada's new creative director Wayne took office, Prada's latest big shows have directly swept the fashion circle.

The bags and ready-to-wear carefully designed by Wayne have become must-have items for many European and American actresses!

Driven by these stars, Prada's luggage and ready-to-wear performance has improved significantly.

In terms of beauty business, under the personal leadership of Wayne, 36 different colors have been launched one after another.

Many actresses under Yuanmeng Film and Television have helped bring the goods, and basically they have to rely on robbing in the country, which shows how amazing their popularity is.

With the substantial improvement of the cosmetics business and luggage business, Prada's profit this year will be a very scary figure.

In the next two years, analysts predict that Prada will be equal to Chanel, which shows the great role of Wayne!
As for Tomford, who was taken back by Kering, the cosmetics business was strongly affected by Prada, and both revenue and profit fell sharply.

Especially in the Chinese market, Prada's make-up business directly surpassed Tom Ford's under the influence of many celebrities.

Even if Tom Ford was not angry, there was nothing he could do about it.

Huaxia Market is Shen Hao's base camp.

With the deterrent power of Yuanmeng Film and Television, the result is already obvious.

Some of the starlets who dared to bring goods to Tom Ford have already entered the blocked list of Yuanmeng Film and Television, so don't even think about getting any top project resources.

Giants such as Huaying will not annoy Shen Hao for a foreign cosmetics brand.

Even, Tom Ford offered Asian spokespersons to all the stars above the first line.

Although many celebrities are tempted, they dare not accept this hot potato.

They know very well who is the one who is in charge of the world.

At the end of the celebration, at the high-level meeting of the Hyatt Group.

Shen Hao announced a resolution that the Summit Group would provide sufficient ammunition, and the Hyatt Group would be the main body of the acquisition, and at the same time initiate the acquisition of Mandarin Oriental and Banyan Tree.

If you don't call it, it's a blockbuster!
The one-time acquisition of two luxury hotel brands shows the wealth of Summit Group!
As the current head of the Hyatt Group, Jiangnan explained the revenue, net profit, market value, number of hotel rooms worldwide, and the number of managed hotels of the two groups.

Among them, Banyan Tree Group is relatively cheap. Accor Group previously acquired 1600% of the shares of Yuerong Group at a price of 5 million euros.

According to the purchase price at that time, the market value of Banyan Tree Group was 3.2 million euros.

Still, that was in 2016.

It has been 8 years since now.

According to the financial report of Banyan Tree Group and the number of managed hotels, Jiangnan gave an estimated price of 12 billion US dollars, and at most 15 billion US dollars can win it.

As for Mandarin Oriental, as an established luxury hotel brand, although it has been losing money in the past two years, its market value is still firmly maintained at around US$27 billion.

If you want to eat Mandarin Oriental, it is impossible to pay less than 30 billion US dollars. At worst, you may need to give 32 billion US dollars.

Therefore, if Summit Group wants to acquire Banyan Tree Group and Mandarin Oriental Group at the same time, it needs to prepare US$47 billion to be more confident.

It is not that the Summit Group has no liquidity at all except for loans.

In the first half of the year alone, the net profit contributed by the luxury brands under Summit Group was as high as 20 billion US dollars, of which Prada was the most powerful, accounting for [-]%, and the remaining [-]% was contributed by other brands.

Actually, it's not that high at all.

You know, Chanel alone has an annual revenue of 156 billion U.S. dollars and a net profit of 40 billion U.S. dollars after tax.

What is lying down to make money?

Chanel's interpretation is clear, but Karl Lagerfeld passed away, and it is estimated that Chanel's life will be difficult in the future.

In addition to living by selling classic models, we can only see if there is any hope of finding a second Karl Lagerfeld.

Summit Group also has abundant cash flow, and its luxury goods are huge profits. Prada and Patek Philippe have no debts and are very healthy.

Because of Shen Hao, Zegna, Ferragamo and other brands have paid more attention to the domestic market, and the rewards they get are naturally extremely rich.

After receiving Shen Hao's permission, Jiang Nan began to act.

Soon, the outside world got the news.

Summit Group seeks to acquire Mandarin Oriental and Banyan Tree Group, intending to strengthen Hyatt Group's competitiveness in the field of top luxury hotels.

The news sent the shares of the two companies soaring.

Both companies have already gone public, so there is no way to hide such a big move.

Soon, Jiangnan led the team to hold talks with the top executives of the two companies.

Shen Hao did not ask about the specific negotiation process.

However, the reshuffle in the field of luxury hotels will definitely happen sooner or later.

A single hotel brand like Mandarin Oriental has become more and more difficult.

74% of the shares of Mandarin Oriental are in the hands of the Jardine Group.

Once the Jardine Group is settled, Mandarin Oriental will be securely in hand.

As a top talent, Jiang Nan's professionalism is unquestionable. After some bargaining, he controlled the purchase price at US$31 billion and won all the shares in Mandarin Oriental Hotel held by the Jardine Matheson Group.

When the Banyan Tree Group was founded, He Guangping and his wife opened the first "Banyan Tree" resort in Thailand.

Banyan Tree Group is a typical family-managed enterprise.

As the founder, He Guangping is the chairman of Banyan Tree Group, his wife Zhang Su'e is the senior vice president, his younger brother He Guangzheng is the chief designer, and his son He Yehua is currently taking over.

To say that He Guangping is indeed a good player in capital.

Under the siege of many luxury hotels, He Guangping was able to lead the Banyan Tree Group to break out of the encirclement.

The influence of Banyan Tree in the field of domestic luxury hotels is no less than that of Park Hyatt and other brands.

When Banyan Tree Group was most difficult, He Guangping did not accept external financing, but chose to cooperate with a fund institution to issue a fund to fill the ammunition for the expansion of Banyan Tree Group.

When Nokia Wealth promoted the fund, it tried its best to fool investors, such as 3.4 times return, 4 years to recover the principal, and 6 years to go public.

At that time, it was considered a very attractive investment project.

The principal can be recovered in just over 4 years, and it can be listed in 6 years.

Therefore, after the launch of the fund, it has successfully raised more than 10 billion yuan in capital.

The Banyan Tree Group, which was short of funds, also relied on this funds to survive successfully and develop better and better.

Facts have proved that promises that are too tempting are often unreliable.

The net loss of the fund is about 30%. The so-called return of capital in 4 years and the promise of going public in 6 years are more like a moon in the water, which is impossible to realize.

Today, as the chairman of Banyan Tree Group, He Guangping is very famous.

But if it weren't for the life-saving money from the fund back then, he wouldn't be where he is today.

He Guangping has an ambiguous attitude towards the sale of Banyan Tree Group. In his words, there are many hints that Summit Group will increase the price again.

Jiangnan has already discovered that something is wrong, and the negotiations with Mandarin Oriental have gone smoothly.

When it came to the Banyan Tree Group, He Guangping talked about him, but he refused to directly give the letter of approval.

Jiang Nan said in a deep voice: "Mr. He, our summit group's quotation is already very sincere. The price of 13 billion US dollars is completely worthy of your hard work over the years."

He Guangping, an old fox, smiled slyly, "Hehe, Mr. Jiang, it's really not that I don't want to sell shares. You also know that Accor Group is also one of the shareholders of the group. They have to hold a meeting to study such a big matter."

Jiang Nan frowned slightly, and already had some bad premonition in his heart.

Sure enough, Accor Group is also interested in acquiring Banyan Tree Group.

Moreover, the Hyatt Group itself is already very strong.

Although in terms of the number of guest rooms, Hyatt only has 11.3, which is far less than their Accor's 76.9.

But when it comes to profit per room, Accor is a few blocks behind Hyatt.

High luxury means high profit.

Banyan Tree under the Banyan Tree Group is the key to attracting all hotel groups.

At this time, Jiang Nan had already sentenced the transaction to death.

From He Guangping's attitude, it is not difficult to guess that the other party still does not want to sell Banyan Tree Group.

Pulling Accor Group just hopes to boost the market's confidence in them.

Jiangnan immediately reported to Shen Hao, and was not optimistic about the acquisition of Banyan Tree Group.

Shen Hao was not very disappointed, anyway, they were not at a loss when they got Mandarin Oriental.

Although Mandarin Oriental is small in size, there are only 36 hotels in the world, and only 9 hotels in China, with only 8500 rooms.

However, the acquisition of Mandarin Oriental can further strengthen Hyatt Group's competitiveness in the hearts of high-net-worth customers.

The logo of Mandarin Oriental is very interesting, it is a folding fan.

Except for hotels that have been used for a long time, the average domestic room price is 2000+.

Even the hotel in the capital has a room price of 4000+, which is a well-deserved top luxury hotel!

The annual start-up subsidy is as high as 18 billion U.S. dollars, plus the 90 billion U.S. dollars from Lightyear Capital (10 billion U.S. dollars was used to invest in Hummel), the working capital is terrifying.

However, the money for the start-up subsidy is free to waste.

For the money of Light Year Capital, we still have to choose high-quality projects with great appreciation potential.

As an investor, it is quite difficult to clear the customs.

Shen Hao also found a hidden bug.

In order to acquire Daqin Energy, that is, the energy company that has mastered fixed battery technology and can achieve super long battery life.

He mortgaged part of powhi shares in exchange for a credit loan of 100 billion US dollars.

Now that the funds are sufficient, he paid back all the money, and the shares pledged by powhi returned to him.

With the clearing of the 90 billion US dollars, Shen Hao also successfully completed the task.

At the same time, Jian Jia, which has been silent for a long time, made an announcement for the first time that the model car of the first mass-produced model has been built and is being tested.

According to the disclosed information, the battery life of the most basic models will reach 800 kilometers, and the battery life of slightly higher-level models will reach 1000 kilometers.

Soon, sharp-eyed professionals discovered that a company called Daqin Energy was emphatically mentioned in this announcement.

This is the solid-state battery technology that all energy companies are helpless at the moment, and it was unexpectedly broken by such an unknown company.

Previously, for solid-state battery technology, new energy companies racked their brains, but could not overcome technical difficulties.

Daqin Energy, which has mastered monopoly technology, has instantly become the focus of many capitals, and its valuation has also risen. There are many venture capitalists who have given a valuation of 200 billion US dollars.

"Your performance in this round of investment is perfect, and the current level is a famous investor!"

"According to your last investment performance, your Light Year Capital has completed fundraising of 500 billion US dollars, and the return on investment this time must not be lower than 20%. Repeated investment in the same company is not allowed!"

"Since your return on investment is very satisfactory this time, you will be given a chance to draw. The system will solve the equity problem for you and become a wholly-owned holding company under your name."

"According to your current worth, the market value of the selected companies is between US$500 billion and US$1000 billion."

Before Shen Hao could react, a familiar company logo appeared in front of his eyes.

"Congratulations, you have obtained 100% equity of Richemont Group. The relevant procedures will be completed for you as soon as possible. Please wait..."

I'm going, this wave is really profitable!
As the giant with the most jewelry and watch brands at the top of the pyramid in the luxury goods industry, except for jewelry brands such as Cartier, Van Cleef & Arpels and Buccellati.

Richemont Group also owns many professional watchmaking brands such as Lange, Baume & Mercier, IWC, Jaeger-LeCoultre, Panerai, Piaget, Roger Dubuis and Vacheron Constantin.

As well as luxury fashion e-commerce platform Net-a-Porter and fashion brands such as Chloé, Dunhill, Alaa and Delvaux.

In addition, Prada, Zegna, Ferragamo, Patek Philippe, Hyatt Group, Mandarin Oriental and other brands held by Summit Group.

Shen Hao will hold two giant companies in the field of luxury goods, Summit Group and Richemont Group, and is eyeing the leading position of LVMH Group.

Even from the face of the cards, Shen Hao has not lost to the head of the LVMH Group!
(End of this chapter)