Rebirth starts with small money

Chapter 447 Win the Prize!

Germany ~ Frankfurt International Airport.

This is Chen Li's first visit to Germany, and he has never been to this country even in his previous life.

Well~ In fact, Chen Li played in several Asian countries in his previous life, and Europe is still a bit expensive.

To travel abroad in Asia, tens of thousands of yuan is usually enough, but if you go to Europe or even the Americas, the cost will be much higher.

In his previous life, Chen Li's economic level limited his criteria for choosing tourist destinations, so this time, Chen Li was actually full of curiosity about Germany.

It was also this trip to Germany that made Chen Li realize that there is no direct flight to Munich in China.

However, there is already a direct flight between Yanjing and Frankfurt, so Chen Li arrived in Frankfurt first this time.

Chen Li is no stranger to this city, not because Chen Li really understands this city, but because of football.

In fact, even if many people have never been to Germany or this city, it does not prevent everyone from knowing Frankfurt.

Because just last year, domestic football player Yang Chen transferred to the Bundesliga Frankfurt club for 7 million marks on July 1, becoming the No. 100 of China's top five overseas leagues.

And scored eight goals that season, helping the team successfully relegation.

Although Chen Li had never been to Germany in his previous life, he knew about Frankfurt.

This is the fifth largest city in Germany, but it has the largest aviation hub and railway hub in Germany!

At the same time, it is also an important industrial, commercial and financial service center in Germany and even in Europe. There are hundreds of banks in the whole city, which operate 85% of Germany's stock transactions!
But for most Chinese, this is the city where Yang Chen's club is.

And when Chen Li and Zhou Xiaoli finished the formalities, he immediately saw Deng Weimin and Lucas who came to pick him up.

"Oh~ my brother, long time no see, I miss you so much!"

Lucas directly came up and gave Chen Li a bear hug. I have to say that this foreigner was a little too enthusiastic in expressing the reunion after a long absence.

Especially today, Lucas was wearing perfume, which made Chen Li involuntarily sniff his nose.

However, Chen Li still gave the other party a hug without changing his face, and then exchanged pleasantries and courtesies.

After greeting Lucas, Chen Li walked towards Deng Weimin. He didn't know if it was Chen Li's illusion. He seemed to see a trace of "nervousness" on Deng Weimin's face!
Hiss~ To be honest, Deng Weimin's expression made Chen Li's heart skip a beat, and he subconsciously felt that something was wrong.

Of course~ At this time, Chen Li just thought that there might be some problems at work, so he didn't ask any more questions.

After all, I'm at the airport now, so I'll talk about it later if I have any questions.

"My brother~ I told you before that we are going to Heidelberg first."

He and Deng Weimin were not very polite, Chen Li nodded at the other party, and then looked at Lucas.

"Don't worry ~ Chen, I've already made arrangements for you."

Lucas waved his hand, and two white men in suits and leather shoes standing aside came up to take the luggage of Chen Li and Zhou Xiaoli.

Chen Li's luggage is okay, there is only one suitcase, but Zhou Xiaoli's luggage is quite a lot~ three big suitcases!

God knows why there are so many women's clothes, Zhou Xiaoli's three suitcases are full of clothes except for some daily necessities.

Alright~ Zhou Xiaoli is here to study abroad, so it's normal to bring more clothes.

Who made her family rich and full of clothes!

Unlike Chen Li~ I brought a few summer clothes, not even a single box was filled.

A group of people left the airport and got into the car arranged by Lucas. At this time, the temperament of Lucas' rich second generation was reflected.

This guy came to pick up Chen Li~ He actually drove three Mercedes-Benz and a Porsche 911.

You know~ the base camp of Lucas's family is in Munich, and here...it's Frankfurt!

Well~ Lucas's family's business is indeed not small, otherwise the domestic manufacturers would not have been so eager to curry favor before.

Moreover, although Mercedes-Benz and Porsche are considered luxury cars in China, they are also considered luxury cars in Germany. Well, they seem to be considered luxury cars.

But although they are all luxury cars, the prices of these cars are actually different on both sides due to tariff issues.

Perhaps from Chen Li's point of view, three Mercedes-Benz and one Porsche 911 are definitely considered pomp, but to Lucas, this is a normal trip.

This Porsche 911 is Lucas's car, and as Lucas' "brother", it is naturally Chen Li who gets in this car.

But to be honest~ If Chen Li had a choice, he would rather sit in the Mercedes-Benz at the back.

Although the sports car is cool, it is definitely not as comfortable as a car when it comes to sitting.

Especially this guy Lucas, he still has to take the whole convertible. Although he looks very flamboyant, Chen Li really doesn't want to ride in this car.

Moreover, there is a high-speed section between Frankfurt and Heidelberg. Lucas even drove the speed to 250+ at one point. At this time, instead of feeling excited, Chen Li just felt very uncomfortable.

In China~ as long as it is a normal driver, it is difficult to drive the speed to such a high speed.Of course~ those speeding parties are not included!
Not to mention 250+, Chen Li's highest speed in his previous life was 150 on the highway, and it was only for a short while.

In fact, this has exceeded the speed limit of that highway.

At a speed of 150, Chen Li already felt that it was fast, but at a speed of 250+, Chen Li almost cursed.

But Chen Li was also very helpless, because Lucas did not violate the local traffic regulations.

Many high speeds in Germany have no speed limit.

In fact, it does not mean that there is no speed limit at all, but even the speed limit is very high. Chen Li saw that the speed limit of this highway was 350
Although Chen Li has to admit that the highway here is really good~ but for a person like him who is used to driving slowly, the highway in Germany is just so helpless!
Fortunately, Lucas knew the seriousness, and there were three Mercedes-Benz following him, so he "swifted" for a short distance.

It is very close from Frankfurt to Heidelberg. After more than an hour, Chen Li and his party arrived at the famous Heidelberg University.

Originally, Chen Li didn't have a clue about how to help Zhou Xiaoli complete her enrollment, but Lucas directly helped to solve this problem.

Uh~ To be precise, an assistant brought by Lucas solved this problem.

And this assistant is graduated from Heidelberg University.

Chen Li didn't even follow, the assistant directly took Zhou Xiaoli to go through various formalities, while Chen Li found a coffee shop with Lucas and Deng Weimin.

It was at this time that Chen Li talked about the business of coming to Germany this time.

"Tell me~ what's going on?"

"Is it because beer is not easy to sell here?"

Chen Li took a sip of the coffee. It was hard to swallow, not because the coffee was not authentic enough, but because Chen Li was used to Nescafe espresso, and he was not very comfortable with the ordinary coffee in this kind of coffee shop.

"No~ my brother, our beer is actually very popular."

Lucas shook his head, then, as if organizing his language, he continued after thinking for a moment:

"Chen~you know that although we Germans didn't invent beer, the best beer is in Germany."

"We like beer as much as you like rice."

"So in Germany, there is a complete set of rules for brewing beer."

"Of course~ Shennong Beer is a product of Huaxia. Logically speaking, it doesn't need to abide by our rules, but...the problem also lies here."

When he said this, there was an embarrassed expression on Lucas's face, and Chen Li felt a little stunned.

Although Chen Li didn't understand clearly, he vaguely guessed something.

Sure enough, at the next moment, Lucas said with some embarrassment:

"They didn't even want to taste it when I sold this beer from Huaxia to them."

"My brother~I know it's a prejudice, but I'm sorry~I didn't persuade them to change this prejudice."

"In fact, those who have tasted Shennong beer are very interested in this beer."

"But even these people seem to have lost interest after learning that Shennong Beer comes from China."

Got~ As soon as Lucas said this, Chen Li understood what it meant.

As Lucas said, this is indeed a prejudice, and it is a widespread prejudice.

That is. Produced by Huaxia~ The stuff must be bad!

Unlike the made in China that spread all over the world later, China's export trade in [-] was actually relatively backward.

The main reason is that the outside world doesn't trust Huaxia's products that much!
If products made in Germany always give people a label of "reliable quality", then Huaxia's products probably give foreigners the impression that they are inferior and cheap in this year!
There's no way~ After all, China's manufacturing level was there before. If you really want to say how awesome it is, it's definitely bluffing.

Except for some very special products, most of the products produced and exported by Huaxia in the past were because of the low price!

If the same product produced by the Germans is sold for 1 dollar, then the product produced in China may not even need 1 Huaxia coin.

Although Huaxia got some export trade orders because of the low price, it also put a label on Huaxia Manufacturing.

But it is precisely because of this that consumers have expressed a kind of distrust of Huaxia Manufacturing.

In addition, China's manufacturing level was indeed not as good as that of foreign countries, so this concept has become a kind of inertial thinking over time.

That is produced by Huaxia. It is probably not a good thing.

For Chinese people, this is actually somewhat unacceptable, but it does exist objectively.

But that was China in the past. At that time, China was very backward. No matter in terms of productivity or production level, it was not at the same level as those developed countries.

Although this situation has been improved long ago, that kind of inertial thinking still exists in the minds of most foreigners.

Just like what Lucas said, after drinking Shennong beer, those people all praised this beer as a good wine.

But when they knew that this beer was produced in Huaxia, they became suspicious of this beer.

Then~ in order to solve this problem, Lucas thought about building a brewery in Germany.

But then the problem came again. The production method of Shennong Beer does not comply with the German beer brewing regulations. This is the biggest problem Shennong Beer encounters now!
To be honest~ This question is actually because Chen Li thought it was too simple.

At that time, Chen Li was full of thoughts about the extreme popularity of this beer in overseas markets in the future, and even those beer manufacturers who killed in Germany were complaining.

But Chen Li completely ignored a problem. That is the year when Shennong Beer was born, not [-]!
The Chinese manufacturing of Shennong Beer in the era when it was born is actually not the same as the Chinese manufacturing in [-].

In the era when Shennong Beer was born, Made in China was no longer the reputation it is now, and the recognition of Made in China by foreigners is far from the concept of these people now.

Not to mention the era when Shennong Beer was born, even after more than 20 years, foreigners' recognition of China's manufacturing is not at the same level as in [-].

In those days, foreigners could accept the "good things" made by China, but now... people don't trust China's products at all.

As soon as a can of beer is a product of Huaxia Company, these Germans who are already very proud of beer brewing will naturally not accept it.

"Then is there a solution now?"

Regarding these situations, Chen Li had actually learned a little bit about it on the phone before. Although he understood it more clearly now, he actually had no better way.

Chen Li was just an ordinary person in his previous life, not even an elite in society, even if he was reborn, it doesn't mean that his working ability can reach the level of a professional.

So at this time, it is most important to listen to the opinions of professionals.

The professional at the scene was naturally Deng Weimin.

"Cough~!"

Deng Weimin coughed lightly, then nodded and said:

"There is a way!"

"Say~!"

Chen Li looked at Deng Weimin. The reason why he recruited Deng Weimin was because he had been in the beer industry for so many years.

This kind of professional problem naturally still needs to be solved by Deng Weimin.

"According to the current situation of our Shennong Beer, I think the best way for us to solve the current predicament is."

"Get the prize!"

Deng Weimin was talking about winning prizes, not participating!
As a consumer product, beer is also judged by various competitions.

For example, Qindao Beer in China has won many awards internationally.

Not to mention in China, Qindao Beer has always won gold medals in major domestic competitions since the emergence of Xinhua, without exception.

Of course~ Qindao Beer is the No. 1 in the domestic beer industry, and it is no surprise that it won the award.

But if it is replaced by Shennong beer, it will be different.

Shennong Beer has no reputation at all, not to mention winning prizes in the competition, it is estimated that it will not even get a place in the competition.

Moreover, Deng Weimin directly said "winning the award" instead of participating in the competition. He knew that it was meaningless to participate or not, and winning the gold medal was the ultimate goal.

To put it bluntly ~ Deng Weimin's purpose is to.
Fame!

(End of this chapter)