Daguo Technology starts with mobile phones

Chapter 46 OLED screen production line

Mi 4 is known as a generation of cost-effective magic machine, and Mi 6 has created the myth of Mi 6 nail households.

Do you want to stir up trouble?

Liu Dalang had an idea in his mind, what would happen if Xinghuo Lie had a 4G version and the price was reduced to 1600 yuan?
Of course, Liu Dalang would not do this. One is that he doesn’t like to backstab users, and the other is whether Xinghuo-Lie has a 4G version, which has little impact on sales.

The sales volume of this mobile phone has been very stable from the beginning of the year until now, and the price has been reduced three times in the process, which has reached the limit.

Those who want to buy have already bought it, and most of those who don't want to buy will not wait and see for such a long time, because Xinghuo Lie will start with 4G.

After all, the price of the 4G data package was not low in the early days, and some people with ulterior motives were promoting rumors that one 4G package can be used for one hour.

To play games, you still need wifi. In terms of wireless signal reception, Xinghuo Lie, as a gaming phone, naturally optimizes the signal stability.

It was first launched in 1998 at the beginning of the year, and the price was reduced to 1698 in the middle of the year. Some coupons can be reduced by another 20. This price reduction is within the normal range.

Some mobile phones broke when they first launched, and some mobile phones have never been lowered in price until they are sold off the shelves. Even buying second-hand phones requires a price increase to buy them.

Now the main energy of the marketing department of Nebula Technology is put on the publicity of Xingyu-Mu, how can Nebula Technology be missing in the new product season in the second half of the year?

They can't remember the Xingyun mobile phone, but they can always remember the Dalang mobile phone, right?Since many people can't remember, let them remember!
Xingyu-Mu's posters appeared directly on Weibo hot searches, as well as Penguin Space, Tieba, forums, Bilibili and other major platforms.

No, the popularity has risen?

At the same time, site selection for offline counters and Dalang directly-operated stores has also begun. In the initial stage, a total of 500 counters and 300 directly-operated stores will be built.

Starting from the Xingyun Science and Technology Industrial Park, step by step, we will build Xingyun branches in major cities and open Dalang directly-operated stores in backward areas.

After the site selection work was completed, the construction of Xingyun branches in 25 cities, 500 Xingyun mobile phone counters, and 300 Dalang directly-operated stores began immediately.

In India, Nebula Technology was taken over by Jain, and more Indian designers and employees were recruited to work for Nebula Technology.

Nebula digital series mobile phones and Dalang mobile phones are no longer simple matryoshka models, but are really designed according to the characteristics of different places.

For example, India's three-card three-standby, super-large speakers, bright colors, and some unique designs may not be applicable in China.

Those who buy Nebula digital series mobile phones are mostly young Indians, while those who buy Dalang mobile phones are mostly middle-aged and elderly people.

Now that user groups and needs have differentiated, the product will naturally have to change.

The Nebula 6 series of mobile phones has reached the peak of the digital series, and if you want to surpass it in the future, you must make a qualitative leap.

The release time of the next-generation Nebula 7 series mobile phones has been delayed, and we should try our best to develop in the Nebula ecological chain, such as Bluetooth headsets and tablets.

Products are gradually improved from variety to quantity to quality, and finally, driven by Nebulas OS, a complete Nebulas ecological chain is formed.

This is the same as the development route of Dalang Technology products in China. As for Nebula Technology products, the development route of the ecological chain is just the opposite.

The development model of Nebula Technology in China is more traditional. It starts from mobile phones, then develops mobile phone peripherals, and then enters other products, gradually improving.

Therefore, whether it is the Xinghuo, Xingyu series, or the future Starry flagship series, the quality of each product is very high.

According to the current rhythm, Xinghuo-Zhi and Xingyu-Mu are the last generation of Xingyun Technology's products with C-level accessories, and the next generation will be fully upgraded.

Before the next-generation product planning, the production line will naturally have to be upgraded, and at the same time, several R&D projects will be opened for technical reserves.

B-level production lines are not cheap. Lithium battery production lines are 8 points each, LCD screen and fully automatic assembly lines are 10 points each, and RAM and ROM production lines are 15 points each.

As for the sensor and nano-SOC production line... the group of brickmakers has not yet designed a commercial product, and the progress is really slow.

Every time he thinks about it, Liu Dalang can't help but want to scold, but think about it, some manufacturers' R&D investment is so high, it may not necessarily produce results.

According to the feedback from the R&D department, two SOCs code-named Chang Gung and a baseband chip code-named Chen have been taped out more than three times.

After three experiments, they have basically mastered the production method of nanoimprint technology, and have accumulated some experience in chip architecture.

On the other hand, the development of D-level sensors also encountered difficulties, because the production technology of D-level sensors is also not available on the market.

A group of experts came to Nebula Technology with confidence, and then they were dumbfounded, and then, their hearts burned with the fighting spirit of the year!

After finally figuring out the production technology, when it turned out to be practical, they found that the actual situation was completely different from their ideal situation.

All the design drawings were scrapped, and none of them succeeded. The core R&D personnel of Nebula Technology gave them a mountain of pressure like ghosts.

But as a scientific researcher, how could he concede defeat in the professional field?After careful analysis, they once again invested in sensor research and development.

Of course, as the chairman, Liu Dalang doesn't want to know what the R&D process is, he just needs to know when the product will be released.

Everything is difficult at the beginning. Once the development is successful, the subsequent development of C, B and higher level sensors and nano-SOC will be easier.

Liu Dalang first bought a B-grade lithium battery, LCD screen, RAM, ROM and a fully automatic assembly line in the "Technology Book".

B-level lithium battery production line: It can produce lithium batteries with a single battery cell of 10000mAh or less and a charging rate of 50w, with a production capacity of 1000/hour.

B-level LCD screen production line: can produce B-~B+, 0P and below screens with a refresh rate of 144~1080hz, production capacity: 1000/hour.

B-level RAM production line: can produce random access memory (running memory) of 16GB or less, capacity: 1000/hour.

B-level ROM production line: can produce read-only memory (storage memory) of 512GB or less, capacity: 1000/hour.

Then I redeemed the second type of screen: oled screen, a C-level oled screen production line, which requires a full 20 points.

The price is twice that of a B-level LCD screen, but the parameters of the two are comparable, because the upper limit of the oled screen is higher than that of the LCD screen.

C-level oled screen production line: can produce C-~C+, 0P and below screens with a refresh rate of 90~1080hz, production capacity: 1000/hour.

And in terms of display effect and screen size, oled screens have inherent advantages.

The parameters of B-level LCD screen and C-level oled screen have reached the current level of first-class screens, and Liu Dalang has a big killer: high refresh rate.

Needless to say, the power of high refresh screen, but specific products need to be planned again.

If Xingyu-Mu uses an oled screen, its body thickness will never exceed 6mm, and if it is pressed a little more, it can even be pressed to 5.5mm.

This thickness has been able to break the 5.5mm Guinness World Record created by Gionee S5.55, but this record will soon give way.

Because the thinner oppo r5 and vivo X5max will make the thickness of the mobile phone below 5mm this year, they are the real ceiling.

In terms of thinness, appearance, and product design, the ov two have never lost.

These two products will be released in September and October this year. They are number one in terms of thinness and lightness, but not necessarily in terms of overall configuration.

Because Xingyu-Mu is a real full-screen mobile phone, and it has advantages in battery, fast charging, chip, camera, sound and so on.

Of course, in terms of sales volume, Nebula mobile phones may not be able to beat ov, because the first batch of 500 Nebula counters has just been put into construction.

If you add the Xingyun counters in the first batch of Dalang directly-operated stores, there will be 800, but the shipments in Dalang directly-operated stores will definitely not be high.

However, after the first batch of Nebula branches and Nebula counters are completed, there will be a second and third batch, and there will only be more and more offline counters.

As for the online channel, it has always been the strength of Nebula Technology. From Dalang's mobile phone to Xinghuo Lie, online sales have always been the most important.

The construction of Nebula's directly-operated stores is a little slower. Nebula Technology currently has no flagship mobile phones, and there are few products in the mid-range product line.

It is too early to open a Xingyun directly-operated store now, including the main offline ov, which is also attached to the operator to ship in the early stage.

There is no Xingyun directly-operated store, but there must be a Xingyun after-sales service center. Many people think that the after-sales service center does not make money, but it is not.

As long as there is an after-sales service center, whether it is a new machine or original parts, you can buy it from the after-sales service center, and the profit is still very high.

For example, Xingyu-Mu's original macaron mobile phone case, the cost price and selling price are three times different, and the power adapter and Xingyun power bank are similar.

However, the construction of an after-sales service center needs to be based on one premise, that is... there must be products!Otherwise, who will serve after sales?

Then Liu Dalang set the upgrade of five B-level production lines and one C-level production line to two months later, because the core area was no longer closed.

With the presence of real scientific researchers, NPC will raise the production line to a higher level at once, which is a bit inappropriate. There must always be a research and development process.

After doing these things well, Liu Dalang led Nebula Technology's offline engineering project team and invested in the construction of counters and directly-operated stores.

On the other side, Zhang Jianzhi was very troubled. Through various channels of recruitment, more and more applicants came to Nebula Technology, but they were not settled.

It's not that everyone is unqualified, and some meet the requirements. The problem is that in terms of image, they don't have the ancient charm that Liu Dalang requested.

"Hey, let's wait and see. Send these materials to the chairman first, and let the chairman decide to see if there is any suitable candidate..."

Liu Dalang received the news, read it carefully, and dialed Zhang Jianzhi directly:

"Isn't your vision too high? Are these two suitable? Where are they? You keep them first, and we'll talk about them when I go back!"

Zhang Jianzhi:? ? ?

"I can!"

His vision is high?Where is your vision high?Looking at the two candidates given by Liu Dalang, he fell into deep doubts about himself...

　Thanks to You Xingshen and Hailong Yiming for their rewards!Games ===, Supersonic Flying Snail, Hero Coke, Me Who Wasn't So Handsome, Chi Ni, Little Reptile, Sun Qi's Monthly Pass!Thanks for the support! ! !
　　
　
(End of this chapter)