Let you host the artist, how can you become a superstar

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A well-received and well-received domestic animation film gave practitioners in this industry a shot in the arm and saw infinite possibilities in the future.

Their efforts are rewarded.

Of course, you have to be hardworking yourself. If the gimmick is more important than the quality, then no matter whose name it is, it will not work.

As for the audience, they don't care about the significance of "Kung Fu Panda" to the domestic animation film market or the world animation film market.

Their thinking is relatively simple, "good-looking", they will look at it, they will praise it, and they will go to Amway.

Especially after the film schedule was normal, everyone bought tickets, which directly made the single-day box office of this animated film continue to rise, and started a record-breaking journey.

"Needless to say, it's beautiful!"

"It's really suitable for all ages. Children, parents, and us all have a lot of fun watching it."

"Needless to say, the picture, action, conception, etc. are all top-notch."

"Django is awesome!"

"+1!"

"+10086!"

……

For a movie, word-of-mouth marketing is the lowest-cost and most effective publicity method, and the audience recommended through word-of-mouth can easily become the next word-of-mouth communicator.

When everyone can become a communicator, to some extent, word-of-mouth communication is equivalent to a miniature self-media platform.

However, word-of-mouth communication is difficult to work in a short period of time. It needs a certain amount of accumulation in the early stage, and it will spread explosively in the later stage.

It starts with the story and is loyal to the quality. If you want the audience to actively spread it, you must create a good work so that they can get a good movie-watching experience.

When a virtuous circle of [those who watch it take the initiative to Amway → people who watch Amway go to see it] is formed, then the box office will not be less.

This is the current situation of "Kung Fu Panda". In fact, "This Killer Is Not So Calm" and "Dragon City Flying Generals 2" are not bad, but the opponent is too strong.

"I feel sorry for Xia Duoyu, and I feel sorry for Zhang Shucheng!"

There was a caring craze on the Internet, all sympathizing with other movies.

Xia Duoyu has already seen it, and no longer regards Jiang Ge as an opponent. Right now, he only wants the box office to exceed 30 billion, not to mention how much money he makes, at least not to lose money.

Zhang Shucheng never regarded Jiang Ge as an opponent, but called it "the strongest support" to add points to his movie.

At the same time, major film and television investment companies and film and television production companies saw not only the counterattack of "Kung Fu Panda", but also the business opportunities hidden in it!

That's right, they're eyeing animated movies.

Django proved with facts that this type of movie is no longer a hit or not, but also has the ability to attract money.

The one with the highest action and execution ability is naturally Penguin Animation.

Since China Literature is a subsidiary of Penguin Group, the Internet IP of China Literature will be given priority to Penguin Animation, and the works of Jinjiang novels and Penguin Comics will also be preferred for production and broadcast by Penguin Animation, so Penguin Penguin sits on With so many hot IPs, it is not a problem at all to get a few big animated movies based on the popularity of "Kung Fu Panda". The project that should be established to attract investment should be established to attract investment, and the announcement that should be announced to attract popularity should be announced to increase popularity.

If Penguin Animation is a krypton player who brings his own magic weapon as soon as he comes out, then other companies are ordinary players who have to go step by step. They don't have many popular IPs and don't have much money, relying purely on originality.

They didn't give up because of this, and they had to try their best to get the dividends from this wave of domestic animated films, and they couldn't let Penguin comics monopolize them.

Colleagues in the animation circle are making big moves, Jiang Ge is not idle, others are taking advantage of his enthusiasm, how can he let it go.

That night, Huafeng Media’s official Weibo announced the animation production plan for the next five years. There are five animation films approved, namely "The Return of the Great Sage", "Nezha: The Devil Boy Comes into the World", "Quiba 1" , "Frozen", "Spirited Away", the first three are Chinese comics, and the last two are American comics and Japanese comics.

Yes, not only to eat the domestic market, but also to eat overseas markets.

As soon as this news came out, it quickly appeared on the hot search, triggering heated discussions among netizens.

"My dear, it's really not just for fun, I want to fully enter the animation film!"

"One movie a year, worth watching!"

"I originally planned to call on everyone to leave a message on Django's Weibo and make more animated films. As a result, I'm still in the 'thinking' stage, and people have already 'done' directly."

"Finally started on the four great classics!"

"If you just look at the titles, you can get a rough idea of ​​the first two, but you don't have a clue about the last three."

"Don't forget, there is also "The Origin of the White Snake" that is in production."

……

In fact, it can be said that the current domestic animation is not as bad as before. There have been great changes in the production technology and the storyline.

In recent years, there have been many excellent works, such as "Qin Yue", "Song of Heaven", "Assassin", etc., all of which are very good.

Generally speaking, the changes in domestic animation are really big, and Chinese people like it more and more.

However, these are mostly episodes, less animated movies.

So, Django made these five movies, and everyone was so hungry.

Compared with the excitement and excitement of netizens, colleagues in the animation circle complained endlessly.

Penguin Animation: Who is the animation company?

Xuanji Technology: It's over, crashing and traveling westward!
Open the sky with one painting: This schedule must be avoided!
……

An entertainment company is even more ruthless than their professional animation company.

You said, if you don’t cultivate artists well, don’t make TV dramas well, or make movies well, why come to the animation circle to grab our jobs!

Well, since it can't be stopped, it will come when it comes, but why must we put so much pressure on us?
Alas... I thought that the explosion of "Kung Fu Panda" would bring a wave of dividends to domestic animation films, but what I didn't expect was a wave of shock.

At this time, Jiang Ge had finished his trip to the mountain city with Zhou Lingwei, went home to rest for a day, and then dragged his suitcase to Jiangcheng to prepare for the filming of "On the Journey".

"Jiang Dong!" The person who came to pick him up at the high-speed rail station was Xu Dongqing, the young director who recognized him in the movie theater last time. After passing the interview, he joined Huafeng.

"When did you arrive in Jiangcheng?" Jiang Ge asked casually.

"I came here before the May Day holiday. I went to see where the movie was filmed." Xu Dongqing stepped forward to help the suitcase.

"Well done, how about these filming locations, how do they fit with the script?" Jiang Ge gave him an appreciative look. He is now an assistant director, and he focuses on learning. If he doesn't work hard, he can teach him. of.

"The First Bridge of the Yangtze River, East Lake, Xudong Pinmao, Xudong New World and other places have a matching degree of more than 90%, but the airport, railway station, and bus station are not very similar." Xu Dongqing replied.

The SJZ airport and train station that appeared at the beginning of the film, as well as the Guangshui bus station and Jiangkou bus station that appeared in the middle, were all planned to be filmed in Jiangcheng.

As for what Xu Dongqing said was not the same, he meant that it was not what it looked like in 2010 in the script.

"It doesn't matter. You don't need to shoot a panorama anyway. You can just build a partial scene." When Django chose the movie "On the Journey", Jiang Ge considered this problem and thought about the solution. redeemed.

(End of this chapter)