Let you host the artist, how can you become a superstar

Chapter 108 0107: Here Comes the Big Money

"High EQ: The film and television drama industry has ushered in the cruelest era. Low EQ: There are too many bad movies and it's time for a big cleanup."

"After taking the role of martial arts dramas, and then carrying the role of police and bandit dramas, it's a little bit awesome!"

"Pass the word on, Jiang Ge is going to be the number one screenwriter in Huaguo's new era!"

"I don't think so. The restrictions on gangster films are much more restrictive than martial arts dramas. One cut, one cut, and the rest is nothing but love."

"With Hong Yi, the movie king, and Gu Yao, a popular and powerful figure, in charge, plus an investment of 1.75 million, and a script written by Jiang Ge himself, it's hard not to look good."

"A friend of mine who works in that department disclosed a piece of news. Last month, a very good script was reviewed. I guess it is "White Night Chasing Murder"."

"Then don't you want to pre-book next year's TV ratings champion?"

"It depends on whether the ratings can break 6.0 and set a record."

"I heard that this show was co-produced with iQiyi. The original cost was only tens of millions. It was Jiang Ge who signed the VAM agreement and brought the investment to 1.75 million."

"Dare to sign such a high gambling agreement, you must be very confident in this drama, it is really worth looking forward to."

……

Since Jiang Ge managed Huafeng Media, every time he made a big noise, almost all of them rushed to Weibo's hot searches, and some even made it into the top ten.

However, nothing compares to this time.

In just a few hours, it has reached the top of Weibo's hot search list, Chaohua's popularity has exceeded [-] million, and platforms such as Tieba, Douyin, and Kuaishou have ranked first in the hourly list.

The launch conference of "White Night Chasing the Murderer" was very successful. It basically achieved all the goals it wanted to achieve, and even exceeded the target. It was worth spending so much money.

For several days in a row, the phone calls of Huafeng Media were buzzing, and various companies and brands such as automobiles, mobile phones, and banks expressed their intention to cooperate.

But most of them use products as sponsors to offset advertising costs, and there is only one that can invest a lot of money.

"...Eleven, twelve." Mo Lan counted, and there are twelve companies and brands that have signed contracts so far.

Most of them are food, such as Lemei milk tea, German chicken burger, and Chuangtianya beer, which are relatively the best to implant, after all, it is a modern city.

but……

The No.11 brand "Langsi" in the table is lace stockings.

Mo Lan asked with a strange expression: "This, silk stockings... how will it be inserted into the play?"

Jiang Ge said without thinking, "Have you forgotten, there are so many female characters in the play, so you are afraid that you won't be able to place an advertisement for silk stockings?"

What a big deal.

but……

Django no longer thought about it, but thought about where to find a rich man.

Chen Gan?

His family's Hangzhou Futian Real Estate Group has plazas, shopping malls, and supermarkets, which are suitable for implantation, but they rarely advertise, because they are only in Zhejiang Province at present, and they are already known to everyone.

What's more, people have invested 5000 million, even if they are shameless, they can't say this.

In fact, it’s not that no big money has come to look for it. Fighting Xixi is enough money, fishing at sea is enough money, two squirrels are enough money, and the advertising fee is enough, but there are additional conditions, such as the number of episodes that appear , the time of appearance, the eye-catching degree of appearance.

And these conditions are beyond Django's acceptable range.

What is the most annoying thing about watching dramas?Ubiquitous ad placement is definitely in the top three.

Django knew in his heart that either he didn't want money or he was shameless, and he couldn't have both.

However, shameless, not without a bottom line.

His principle is to try not to make the audience feel uncomfortable when watching the drama, so choose those advertisements that can be implanted without trace.

At this time, Hu Xiao knocked on the door and came in.

"Dong Jiang, Director Mo, Meng Li's planning manager is here."

As soon as he heard that, the sorrowful cloud between Jiang Ge's brows dissipated instantly, and he hurriedly said: "Please go to the reception room."

Mo Lan stood up and said, "I'm going to follow up on the formation of the crew."

"Yeah." Django nodded slightly, stood up, tidied his clothes and face, and went to the reception room.

"Hello, Manager Zheng, I'm sorry to welcome you, but I still hope Haihan."

"Jiang Dong is being polite. I came here without an appointment. Please forgive me for disturbing you."

"We welcome guests like you whenever you come."

"Haha, I remember Jiang Dong's words in my heart."

"Manager Zheng, please sit down."

"Jiang Dong please."

……

When the two met, they greeted each other politely.

Zheng Jianguo took a symbolic sip of coffee and explained his intentions: "This visit is to place an advertisement in your company's new drama "White Night Chase."

Come, Jiang Ge said calmly: "For such a trivial matter, Manager Zheng just call and come over."

After finishing speaking, he changed the subject and asked, "I don't know how your company wants to cooperate?"

At present, the advertisement placement methods of various media content seen on Bluestar are mainly scene placement, dialogue placement, plot placement and image placement.

The more money you invest, the greater the return you need to get.

Zheng Jianguo replied: "You can come here in any way you want. Our fee is 1500 million. The condition is that there is at least one independently shown scene, and then five plots and five props in the first half of the whole play. Not less than five hundred seconds."

The conditions are actually similar, and the money is much more than the previous few big money.

Django had a hard time.

How to do?
Break the bottom line?

Sacrificing part of word of mouth to discount?
Zheng Jianguo was a little surprised, thinking that Jiang Ge would agree without hesitation, but judging from his expression, he seemed dissatisfied.

Can't figure it out.

Still not satisfied?
Mengli chose to place an advertisement in the play "White Night Chase", and charged a high enough price, and sent the manager of the planning department to negotiate in person to show his sincerity. There are two main reasons.

First, there was a pleasant cooperation last year. The song "Sweet and Sour is Me" is still one of the most popular commercial songs, and the yogurt endorsed by Qin Shiyue has a good reputation and sales.

The second is that the cast members of this show include Hong Yi and Gu Yao, one is the film king, and the other is the hottest actress at the moment. The attention has been very high. Then, as long as the advertisement is placed in the first half, Even if the drama is pulled and the popularity drops sharply in the second half, there will not be too much loss.

How could Django fail to guess the truth, he couldn't pass this hurdle in his heart.

Zheng Jianguo took a sip of coffee and began to think about it.

Could it be that you want to increase the price?

To be honest, everything is unknown before the show starts broadcasting. Not to mention the quality of the show, just say that if there is a problem on the way and the actor is changed, the attention will drop, or the difference between the finished film and the script is too big to pass the review. Or if you mess around during the broadcast and are ordered to take it off the shelves, etc., the money will be wasted. In short, advertising is risky, and many people file lawsuits every year for this.

at this time.

(End of this chapter)