Let you host the artist, how can you become a superstar

Chapter 105 0104: Actor Story (1)

Ad placement, which is almost a win-win method for film and television drama investors and advertisers, often appears in film and television dramas.

There is a lot of knowledge about how to promote a drama to attract advertisers and get sponsorship. For example, in "Detective Chinatown 2", there are as many as 28 embedded advertisements in the film.

At present, there is no price standard in this industry, and it is usually referred to the advertisement publication price of the broadcasting platform and multiplied by the time.

Most of the implantation of film and television dramas depends on the amount of money invested by the customer to determine the duration and effect of the implantation. There are hundreds of thousands to several million, or even tens of millions, and there are also deductions.

Large film and television companies will not bother with too little implantation costs, while small film and television companies are eager to have funds to enter, but in view of the prospects of their films, no merchants like to consider it.

Mo Lan's plan is mainly based on publicity, that is, to hold a launch conference, invite reporters from various mainstream media to come and talk to the main creative team, and use the Internet to spread the word.

Thinking about it with Django is casting a wide net.

"Just do it like this." In the office, Jiang Ge was very satisfied after reading the proposal, "I'll trouble Director Mo to contact the media. Gong Li and Gu Yao leaked the news on Weibo. Actors for several important roles have been confirmed."

Gong Li held the script tightly in his hands, as if he was afraid of being snatched away. The first and only protagonist in his life, no matter how big or small, he must pay [-]% attention to it, "Jiang Dong, you Don’t worry, I will go to Weibo, Bilibili, Douyin and other major mainstream platforms to promote.”

Django reminded: "Be careful not to involve too many spoilers."

Gu Yao also attaches great importance to it, and wants to do more things within her capacity, "Jiang Dong, I have shot a few commercials before, and their products are quite suitable for implantation in urban dramas, I will contact you."

Huang Tao followed suit: "I also have four or five advertisers that I often cooperate with, but the money will be less."

Jiang Ge smiled relievedly, and said, "Thank you for your cooperation and support. As long as everyone works together, this VAM agreement will be nothing at all."

In fact, it has little to do with them, the profits and losses are based on the salary, but after Jiang Ge took over the management of Huafeng Media, everything is going well, and there is hope.

Most importantly, the company's management model has changed.

In the past, resources, large and small, were all in Wang Cheng's hands, and they could be given to anyone he wanted. The top artists were well fed, and the middle and lower artists never had a meal.

Django is different, he doesn't have the pretensions of a chairman, treats artists equally, and has a strong creative ability, which is very important.

After more than a year, everyone has found a sense of value and belonging here, and everyone's enthusiasm is very high.

Of course, better benefits are also one of the reasons.

After a while, they got their arrangements and went to work, and Jiang Ge and Huang Tao were left in the office.

The two began to screen for actors. Guan Hongfeng/Guan Hongyu was played by Gong Li, and Gao Yanan was played by Gu Yao. There were still four main roles left.

Zhou Xun, 34 years old, Acting Captain of the Criminal Investigation Detachment.

Zhou Shutong, 22 years old, a hot-blooded policewoman, was selected into the Jingang City Criminal Investigation Detachment after graduating from the Jingang City Police Academy.

Zhao Qian, 23 years old, is Zhou Shutong, a schoolmate who aspires to become an excellent first-line policewoman.

Liu Yin, 30 years old, bar owner.

Ren Di, 26 years old, female singer in a bar.

Han Bin, 36 years old, legal advisor.

The first three have more roles, and the latter three have fewer roles but have attracted much attention after broadcasting.

"Jiang Dong, we have enough funds this time, can we let go when we choose actors?" Huang Tao was very excited to finally be able to shoot a big-budget drama.

"You can let go, but don't forget, this drama is used to promote Gong Li. His acting skills are fine, but it's okay if the supporting actors are too stealthy." Jiang Ge reminded, okay Actors can guarantee the quality of the play, but they have to be combined with the actual situation, and said: "The male number two Zhou Xun has a lot of roles and has a great influence, so let's hire a third-tier actor; Han Bin has few roles and has little influence. You can hire an actor at the level of a boss; for the rest of the female characters, give priority to acting skills and appearance, and second to popularity."

Since there is a boutique route, traffic stars are not considered. In fact, the funds seem to be a lot, 1.75 million, but if you go to hire a top traffic, there is basically not much left.

The scope is narrowed, and it is relatively easy to choose. In less than half a day, this matter will be done.

Two to three actors have been confirmed for each role, and all the invitations have been sent out. Those who are interested will come to audition. The final choice depends on the effect of the specific audition.

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Star City at night has a special taste.

Carrying a bag in one hand and a cell phone in the other, Wang Jin trotted to the parking lot of Shonan TV Station.

Hong Yi, who got in the car for a while, yawned long.

He won the Best Actor Award at the Shanghai International Film Festival for his movie "Starfire" the year before last. Since then, he has continued to make film appointments. This year's National Day file has a blockbuster movie with an investment of more than [-] million yuan to be released. No, come to Mango TV's variety show " Everyday Upward" for publicity.

Seeing Wang Jin coming, he hurriedly said, "Let's go back to the hotel. I've been running around for a week and I'm exhausted. I want to sleep well tonight."

Then he yawned again.

Wang Jin is his manager and also his wife. After getting in the car, she sat next to him, touched his head distressedly, and said to the driver, "Drive, go back to the hotel."

Hong Yi leaned his head on her shoulder, and said: "By the way, didn't you tell me that you wanted me to shoot a scene this afternoon? At that time, I was busy with the screen script with them, so I forgot to ask you what the scene was."

Wang Jin replied: "It's a modern police drama from Huafeng Media. The script has already been sent, but I think it's just a small role. I want to show you after you have rested."

"The Huafeng Media that made "Little Yuer and Hua Wuque"?" Hong Yi sat upright all of a sudden. At first, he just thought of asking casually and didn't plan to read the script, but when he heard that it was Huafeng Media's drama, Immediately, he became interested, and immediately said: "Bring me the script to read."

Small characters can also shine, and it depends on the quality of the small characters in the drama, that kind of super high-quality drama, even if it is a secondary role, can perform brilliantly.

The reason why he was interested was because of Jiang Ge, the man who had disturbed the stagnant water in the entertainment circle for the past year.

Wang Jin took out the tablet from her bag, called up the electronic version of the script sent by the other party, and handed it over.

Hong Yi immediately became serious and began to read the script. When he scrolled to the first page of the text, his expression was startled. Just like Zhou Mulong and Huang Tao, he was also surprised by the format of the script.

After the surprise, continue to business.

(End of this chapter)