The world of film and television begins with the God of Medicine.

Chapter 1035 Publishing a book
As the New Year approaches, the city of Bianjing becomes lively. People are buying New Year’s goods and have something good to eat all year round. On the streets, various vendors were selling goods, and people were crowding around, making it very lively.

Although the scholars who went to the capital to take the exam could not be reunited with their relatives at home, they still traveled with various friends. After all, all the outstanding scholars in the country are here, and making friends is a basic quality for scholars, so I don't feel lonely. We are all fallen people at the end of the world, and we comfort each other.

When a scholar went shopping, he only wanted to see girls, try some food, and visit calligraphy and painting shops, pen, ink, paper, and inkstone shops, etc.

The group of scholars wandered further and further, and finally found two adjacent shops in the corner of the market. One is called 'Wang's Fragrance Shop' and the other is called 'Sanwei Bookstore'.

These two stores are two extremes. There are a bunch of carriages parked in front of the perfume store. Some of them look like ladies at first glance, while others can be easily identified as maids or maids from wealthy families. They queued up buzzingly, asking for registration numbers. Whoever's family has a high family status will naturally go to the front of the queue, and they will be flattered and suppressed.

The scholars came closer to inquire, and learned that it was actually a business developed by the famous Wang Ziyan, and was specially sold to nobles. The items in it were dozens, or even hundreds or thousands of guan. There are other annual restrictions and so on, I don’t know how serious they are.

Hearing that the Sanwei Bookstore next door was also opened by Wang Ziyan in Beijing, a group of scholars walked into the bookstore again.

Bookstore or not, it’s not much different. In the quite empty space, there are just a few rows of large bookshelves and a low table with a pile of books. There is also a counter with pens, inks, paper and inkstones of various grades and models. They are all covered with small bamboo pieces with prices marked on them.

Next to the bookshelf, there are more than ten empty tables and chairs, all of which have been wiped clean. The room is filled with the smell of ink and burning incense. Taking a deep breath is really refreshing.

There was only an old shopkeeper and three and a half-year-old children in the store, each holding a book and reading to themselves. Seeing a group of them entering, he didn't say anything special. He just raised his head, smiled friendly, and continued reading his book.

Their appearance made the scholars very happy, but they just wanted to be quiet. Furthermore, although selling books is selling, it is also an elegant thing. It is not good to have to shout about which books are on sale, which is too shameful.

It's good like this now. They can come in and take a look in peace. If they fall in love with the book but are short of money and don't have the money to spare, they won't be flattered by the shopkeeper and lose face. If someone likes it and has enough money, then sell it. If it's not enough, just read here for a while and then leave.

They all saw the clean tables and chairs at the end, and immediately knew that they were for people to read. There were pens, ink, paper and inkstones placed on the table. Although Ziyan is a bit too awesome, he is indeed a member of my generation. Ziyan understands me...

With recognition and satisfaction of Wang Niubi's action, several people looked around silently.

Someone was flipping through the books casually, looking at the various price tags with different levels of printing exquisiteness. Someone went to the table and played with pens, inks, paper and inkstones, and was surprised to find that these consumables, which seemed to be free for everyone, turned out to be top quality. I couldn't help but rate Wang Yan three points better because he was generous enough.

Little did they know that a bottle of perfume sold by the perfume shop next door would be enough for the pen, ink, paper and inkstone here for half a year...

One scholar did not go in to take a look like the others. He directly picked up one of the books piled on the low table at the door.

He frowned and looked at the title of the book on the cover, "Wang Yanshuo". The three big characters "Wang Yanshuo" really blinded him.

The scholar checked it carefully again, then opened the cover and entered the preface. That was Wang Yan's original intention in writing this book. The whole text is sincere and humble, inviting readers to discover problems, solve problems, and improve this knowledge together. It is filled with thousands of words.

Turning to the main text, it opens with the rather domineering "Husband of Heaven and Earth...", which directly discusses the universe and people. The opening chapter is direct, straightforward, and grand.

The executioner's hands were all trembling. It was because Wang Yan was too awesome. He had met Wang Yan many times, and every time he watched Wang Yan lecture on the stage and debate with others. But I never thought that Wang Yan would start publishing books. In the past, everyone could comfort themselves. Although they were far inferior to Wang Yan, they could still be considered as peers taking the exam in the same subject.

Now that Wang Yan has published a book, even if it is published by his own store, it will definitely be sold. There is no way, Wang Yan's reputation is too great.

In fact, as far as he knew, Wang Yan really had some followers, although not many, but there were some. Every time Wang Yan preached his doctrine outside, someone was recording it. It's like Confucius, who is trying to write a book of The Analects of Confucius.

Unexpectedly, Wang Yan actually published a book by himself. This is actually unqualified. After all, the real bosses were recorded and compiled by their disciples and then written into books.

But he didn't think too much, but just stood there and watched.

He stared at him for a long time, until someone traveling with him patted him and he came back to his senses.

"Wang Ziyan is really extraordinary."

"how you said that?"

The scholar didn't answer. He just pointed his sword finger at the title of the book in front of him, then turned and walked to the counter: "Excuse me, shopkeeper, how much is the price of this book called Wang Yan?"

The shopkeeper responded with a smile: "Ninety-nine Wen."

"It's a little more expensive."

"This book is printed with movable type. Although the paper and ink are not the best, they are not bad, and the fonts are all in the owner's handwriting and regular script. Such a price is a sign of the owner's sincerity. The owner has already told me that this Sanwei Bookstore does not seek to make money. , Just don’t pay. The money for the store, the money for the four of me to support my family, and the money for printing are all included in these ninety-nine articles. Please forgive me."

"That's right, just buy a copy." The scholar took out the money from his pocket.

The shopkeeper took the money with a smile, took note of the account, then turned around and took out a small box from the cabinet, and said to the scholar who didn't know why: "My boss's book was just delivered today, and Lang Jun was the first one to buy it." My boss has already said that this is a great fate, so I prepared a gift for you."

He pushed the box in front of the scholar and continued, "There is a set of the four treasures of the top-grade study inside, and a folding fan with the young master's handwriting of Li Taibai's "The Road to Shu is Difficult."

"Handwriting?"

"Only this one!" The shopkeeper nodded with a smile.

The scholar opened the gift box with trembling hands, and found a small box with a paper fan wrapped in velvet. He opened it and looked at the flying grass. Finally, he paid Wang Yan, tapped the seal, and even wrote down the reason. Don't blame this gentleman for being excited, because this is money.

At this time, the other scattered scholars also heard his exclamation and came over. After understanding the story, I realized that only the first person had it, and the others could only be envious and jealous. Each of them bought a copy and planned to go back and read it.

Not surprisingly, at the end of the eighth year of Qingli, the hottest event in Bianjing was that Wang Yan published a book. A more popular event was that the first person to buy a book received a handwritten folding fan presented by Wang Yan. I also heard that someone wanted to pay 10,000 yuan to buy it, but was rejected.

In short, all kinds of news are messy, but "Wang Yan Shuo" written by Wang Yan himself has really become popular. The 10,000 copies prepared earlier were sold out within three days. It was also during this time that the same book appeared in other bookstores one after another. Some of the defective products are the same, while others are quite beautiful.

However, no one sells books of better quality than Sanwei Bookstore. This is not a technical problem, but because everyone has a tacit understanding and does not cause trouble with Wang Yan. Of course, they were also afraid that Wang Yan would cause trouble for them. After all, Wang Yan is young and is famous now. He has even published a book. Even if he fails to pass the Jinshi exam, his future disciples will be there too. Why don't he seek revenge from them?

In fact, Wang Yan is happy to see the success of this situation, because it can help him promote it. He really doesn't have much money and can't spread it to other areas. There are so many pirated copies, which is very conducive to the spread of his ideas. What he wants is this kind of influence. Although he received neither royalties nor royalties...

His own family fortune was spent on opening a business in the capital this time. He bought the two shops, the bookstore and the perfume store, in full. The place is remote, the space is large, and the spirit is that the aroma of wine is not afraid of the deep alley. Of course, if possible, he would also like to open his business in a prosperous place.

The business of Xiangpin Shop is very good, and he has profited from the business of wealthy people in Yangzhou. But his family background is too small and his accumulation is not deep. The scale of his business is constantly expanding and he spends a lot of money.

His caravan has now expanded to more than 200 people, divided equally between the northern and southern caravans. They are all men with good physical fitness and are well treated. A considerable part of every profit from doing business is invested in manpower. The remaining part is to establish subcolons in various places and continue to recruit strong manpower.

In addition, he has also started to start businesses related to people's livelihood such as food. They are all small-profit but stable businesses. If he wants to expand, he must increase investment.

Therefore, he actually does not have much liquidity on hand, and he is constantly investing in various aspects of development. All the needs he needed in the capital this time were all from the money lent to him by the Sheng Family Dafang. This is the advantage of having a rich father-in-law. It is really useful when you use it. Of course, this premise is that the king himself is awesome enough.

Sheng Hong basically responded to Wang Yan's requests. His precious son-in-law came to the capital, and he was not comfortable staying in Yangzhou. He couldn't eat well or sleep well, and he was afraid that Wang Yan would be kidnapped back to be his son-in-law.

Even though Wang Yan and Hualan had already started the marriage process, and they only needed to go back to get married, Sheng Hong was still very worried. After all, this was not guaranteed.

If Wang Yan was really shameless and his new father-in-law was more powerful, the Sheng family would have no choice but to break his teeth and swallow it.

This kind of thing is just Sheng Hong's own frightening, because once he does that, Wang Yan will basically be useless. Clinging to the powerful and not honoring his commitments, these two things negated him as a person.

It seems that corruption cannot be openly stated, but when speaking to the outside world, the flag must be held high. You can do it by clinging to powerful people, but you can't admit it. A promise can be unfulfilled, but it cannot be known.

Neither of these two words of Wang's will work because his reputation is too great. What's more, there is a love story with Hualan that is sung by others. When the time comes, all the men and women in the world, rich or not, rich or not, will look down on him. He belongs to the Song Dynasty, and he will have to go to Liao, Xixia, and Dali to hang out. , there is no place for him in the Song Dynasty...

All in all, Wang Yan once again successfully carried out self-marketing and further strengthened his influence.

After all, at this time, writing a book was not as casual as it was later, and you could become a best-seller after a lot of marketing and hype, adding a messy title to yourself.

In particular, what Wang Yan writes is still academic theory, which is very boring. If his writing is not good, people will not buy it. The first wave may have been due to the popularity, and the books sold well, but by the time he compiled a second book to further improve the theory, no one bought it anymore, and it rarely lasted long.

In ancient times, the New Year was not the most lively event, but the fifteenth day of the first lunar month, which was the Lantern Festival.

On this day, Wang Yan received many invitations. His books are sold everywhere in Bianjing, and his value is rising. After all, there is still a big gap between preaching and actually putting it into books and publishing it. It was such a festival, and he was known to be talented in poetry, so it was inevitable to invite him to visit the brothel or participate in a poetry meeting.

But he refused them all and went to Lao Bao's house with Fan Chunren and Feng Jing.

Lao Bao was playing with the emperor in the imperial city. He was not at home. Bao was entertaining him. The meals are naturally stir-fry, and the cook from Lao Bao's family has also gone to training and returned.

Bao Yi was very happy to see Wang Yan and said with a hint of complaint: "Zi Yan, it's hard for me to hide this from you. You actually wrote a book a few years ago but didn't tell me. It's really..."

"It's not a big deal yet. Everyone is looking up to you, so why should you disturb your brother's self-cultivation?"

"Thanks to you, I feel more energetic after you changed my medicine last time."

"My elder brother has done what my younger brother said, otherwise how could he be so effective? When treating a disease, the most important thing is for the patient to cooperate."

"Zi Yan is just too modest, and you are not..."

Bao Yi shook his head and said with a smile, "Don't change the subject, Ziyan. I think you are writing a book too early, and my father is the same. Too much limelight is not a good thing. You said it yourself. If you fail to pass the imperial examination, you will lose face." Seeing people, if this is the case, why bother to rush for a while? If your idea is really perfected in the future, there will be disciples who will do the work, so why waste time now? "

"We have made the greatest preparations for the scientific examination. If you can succeed, you will succeed. If you cannot succeed, you will not be able to force it. On the other hand, writing a book and selling it is imminent and cannot wait any longer. This is because someone is already recording my words and deeds, but my thoughts are also shallow. , how can others understand? If I teach others to describe it, they will inevitably understand it individually, which may not be my intention.

Instead of bothering to correct it later, I might as well write it myself now. I also want to prevent anyone from using my name, distorting my true intentions, and ruining my reputation. "

"It seems that Zi Yan is not confused. My father asked me to tell you to be careful. There is a difference between speaking and writing. Someone is going to cause trouble for you."

"I attended a gathering of scholars before, and there were many debates. It may not be that there are no other disciples. Don't worry, brother, I'm all prepared." Wang Yan waved his hand, "Don't talk about it, little brother. The exam will start in seven days. Today is the grand gathering of the Yuan Dynasty. Come on, come on, Yaofu, my two brothers..."

　I would like to express my daily gratitude to the good brothers who vote monthly, recommend and read quietly for their strong support!

　　(End of this chapter)