How did I become a god

Chapter 906
The banquet hall on the 10th floor of the Blue Lake Club was brightly lit when the lights came on.Beautiful dishes are displayed on the table.

As Gong Yu refused Jing Gao's request, the atmosphere at the dinner table suddenly froze.

Fang Shaofan, Feng Wan, He Qingsha, and Li Wei all looked at Gong Yu.

Li Weina was able to sit and eat here, naturally because of Jing Gao's trust in him.Jing Gao hadn't contacted Li Wei for a while, so he asked him to sit down and have a meal by the way. If there is anything to do, it's better to chat during the meal.

Of course, Jing Gao would not get angry with his subordinates so easily. He ate braised Wuchang fish and asked, "When you listed on NASDAQ in March, didn't you advertise that you would be China's Netflix? Now it's only been half a year and you feel that Can’t get things done? For this slogan, iQiyi has received a lot of praise from the US capital market, and its stock price has tripled compared to when it was listed.”

He knows a lot of information.

Gong Yu smiled wryly, and said, "Boss Jing, this is a slogan for external publicity, but there are fundamental differences between the three domestic video platforms of Youaiteng and Netflix. Let me speak slowly."

Inoko nodded.

Gong Yudao: "First, Netflix mainly produces self-produced dramas. They don't rely on advertisements, they only rely on membership fees. And this membership fee is much more expensive than the three of us. But users all pay. The reason is that they Home members can watch Netflix's accumulation over the past ten years.

In the past ten years or so, the three of us have mainly engaged in online dramas, online universities, and variety shows, all of which are fast food consumption, and it is difficult to have a boutique like House of Cards.This makes our membership fee unaffordable.

In short, we are consumptive on content, and Netflix is ​​cumulative.

Second, the three of us have involved, raising costs.For example, the theme of Gongdou is popular, and there are ten Gongdou dramas on the platform in one go.And often for a slightly high-quality TV series, our platform needs to pay a huge price to obtain the exclusive broadcasting rights.

Third, the style of play is different.Netflix must be a member to watch, and the content can be realized directly.Our members provide value-added services, exempt from advertisements, watch movies in advance, and so on.We first attract enough traffic, and then slowly find a way to realize the traffic. "

Jing Gao interjected dissatisfied: "That's why the viewing experience of your three major platforms is like a ghost. The more you lose money every year, the more you want to engage in pre-roll ads. You are shouting to learn from Netflix, and the content is Wang, I am very honest to learn from youtobe and make advertising revenue. I also keep trying to find ways to get money from users. I heard that you have to divide the tidbits of a drama into several clips, and each clip costs 3 yuan. .”

Gong Yu smiled awkwardly.

Jing Gaodao: "A piece of data I just read before dinner, the domestic video players are not just the three of you, right now Mango Channel's network is deeply involved in variety shows, and it is almost profitable. I think you are being fed by the traffic of Internet giants. I have completely lost my direction. Now that iQiyi has transferred to the Phoenix Group, I don’t have BAT traffic for you to use. You only have one way to learn from Netflix! Go back today and put the newly added pre-roll ads Can the business be stopped?"

Gong Yu obviously felt a pressure and said, "Yes!" He would be an idiot if he didn't agree.After thinking for a while, he said, "Boss Jing, iQiyi may suffer huge losses this year. The financial statements will be very ugly, and the stock price may plummet."

Jing Gao waved his hand and said: "If it falls, it will fall. If you don't want the stock in your hand, you can sell it to me. Remember, learning the content of Netflix is ​​king. Even Netflix can't enter the mainland. It is really speechless not to have a long video platform giant.”

Gong Yu smiled wryly.

Jing Gao ordered: "You go back today and stop the new advertising business. You must be cautious about buying dramas, and you can't just spend hundreds of millions or hundreds of millions! With hundreds of millions of funds, can't you make a high-quality film? Online drama? I heard that the cost of Chasing the Murderer in the White Night was only 7000 million. You can make a lot of money by yourself if you make this kind of drama?

Do not always think about how to make money from users when doing business. If you do things well, making money will naturally come naturally.After the advertisements are stopped, you have to learn from Netflix. As long as you have a membership, you can watch all the videos.Moreover, release all episodes at once!Don't make a fuss about it!

Give back to users for a period of time first, and then increase membership prices.I'm giving you three months and I'm going to see a dramatic change.Content production can be accumulated slowly, but it must start.Don't engage in small traffic all day long.It is necessary to use newcomers and veteran actors with acting skills.Those people are paid hundreds of millions of dollars, let them go.

Let me make a suggestion, you go to negotiate the copyright of the drama In the name of the people, and finally it will be exclusively broadcast on iQiyi. "

"Okay, Mr. Jing."

When he left the Blue Lake clubhouse, Gong Yu was undoubtedly very depressed.Not all of iQIYI's income is based on the membership income of long videos, but also some other income.Now even the pre-roll ads have to be stopped, how can this be done?
A large number of staff and departments under him will be abolished.

....
...

After dinner, Jing Gao was going to take the car back to Yuntu Villa, and drink tea in the banquet hall to digest food.He Qingsha asked curiously: "Mr. Jing, if we want to sell the dramas we produce to iQiyi in the future, wouldn't we have to pay the cost price?"

Fang Shaofan has already gone to work now.It's right here at the Blue Lagoon clubhouse.

Holding the teacup in his hand, Jing Gao turned his head to look at He Qingsha beside him, and said, "Sell as much as you want. The three platforms compete. There is no need to form a closed loop. iQiyi is a majestic US$70 billion Internet platform giant. The driving force behind it, if you have money to pay salaries for Xiao Xianrou and traffickers, don’t you have money to buy good dramas?”

He Qingsha couldn't help covering her mouth and smiling coquettishly, and stood slightly beside Jing Gao, "Boss Jing, what you said is actually contradictory. Just now you warned Gong Yu not to spend hundreds of millions to buy dramas."

Smelling the fragrance from her body, Jing Gao smiled and said: "Xiao He, you are talking to me! Can Xiao Xianrou make good dramas? To put it bluntly, isn't it just using traffic to harvest fans' money? The main thing is that fans like to cut and cut, and they are willing to pay for it. And what kind of money can these small cultural subculture TV dramas and young fans get? The stock price is clear. The current market value of Netflix It reached 6 billion U.S. dollars in June. The three major domestic platforms are purely sick. Instead of going on the straight road, they want to play with Internet traffic.”

He Qingsha smiled sweetly: "Mr. Jing, the corporate behavior pattern determined by the corporate genes and corporate culture! I think it will be difficult for iQiyi to change in a short period of time."

Jing Gao said flatly: "Then layoffs and dismissal!"

His will is extremely firm.

He Qingsha was horrified, and saw the man who fought and killed in Ming and Qing Juli again and again.At the same time, her heart trembled slightly, she slightly raised her bright and beautiful face, and looked at Jing Gao with admiration.

Such a powerful man is really charming when he shows his power!Enough to conquer women's hearts.

At this time, Feng Wan quickly walked in from the outside and reported: "Mr. Jing, Mr. Fang Shaofan has already used the official V of Phoenix Film and Television to announce the fact that Meng Yuanzhi is suspected of manipulating the stock market with his real name on Weibo. Weibo has already exploded. Hurry up." have a look."

(End of this chapter)