How did I become a god

Chapter 126 Understanding the Business Model
In the early hours of the morning, Beijing International Airport was still busy.Accompanied by Xiao Qiao, Jing Gao exchanged the registration card, then joined Bai Xingguo who had arrived earlier, went through the security check together, and boarded the plane.

Sitting in the first-class seat, Jing Gao was a little excited.

How to intervene in the textile industry is a big goal.And after chatting with An Zhiwen, he has a general understanding of the textile industry, but he has no idea how to do it.It is impossible for An Zhiwen to tell him.

I hope that Professor Wei, who is meeting today, can come up with a feasible solution.Here's what he has to know before meeting Monday with textile bosses looking for investment.

While waiting for the plane just now, Bai Xingguo briefly introduced Professor Wei's resume, he is a very good professor of economics.

He's looking forward to it.

Now that Shenhao has been in power, Jing Gao is a little bit desperate now.

The so-called "novice period" of Shenhao, in addition to various new lives, also means a "newcomer" in society.

Specifically, he is a complete newcomer to all circles of society.Everyone has their debut time, right?
The easiest way for him to get through Shenhao's "novice period" is to "improve his social status".

Intervening in the textile industry is improving his social status!
Xiao Qiao has become more and more trendy recently, a long-sleeved Dior white T-shirt, high-waisted pink loose trousers, and a bow tie around the waist.The long-legged beauty with a height of 1.7 meters, wearing a pair of flat glasses, is a bit familiar with Yujie.

Sitting next to Jing Gao, she complained half-truthfully, "Boss Jing, I work for you day and night."

She has recently resigned from the real estate agency and went to work in Zhongrun Company.But there are a lot of things to deal with at hand.In the end, Jing Gao carried him to accompany him on a business trip to Shanghai.

Jing Gao was in a good mood and joked, "Xiao Qiao, don't drive."

Xiao Qiao was taken aback for a moment before reacting.Couldn't help rolling her eyes coquettishly, "Mr. Jing..."

The beautiful young female stewardess who was coming over to pour Jing Gao's wine smiled slightly, looking at the flowing amorous feelings in her eyes, leaned over, and said in a soft voice: "Mr. Jing, the red wine you want."

Jing Gao glanced over her protruding peaks naturally, and nodded slightly, "Thank you." Smelling the fragrance from her body, "We were joking. How long will it take to get to Shanghai?"

With delicate makeup on her eyebrows and eyes, and a bulging chest, she looked at the stewardess who was less than 2 years old and said with a smile: "Mr. Jing, the time for our China Eastern Airlines to fly from the capital to Shanghai is 20 hours and [-] minutes. The weather is good today. Not later."

Jing Gao smiled and finished the chat with her after a few words.

Just a few words will do.This is within the normal social category.Although he would probably succeed in asking her for a phone number, Xiaoyan had stolen all of his treasury last night.He is in sage time.

...

...

At [-] o'clock in the morning, Jing Gao and his party arrived at the building of the School of Economics of Aurora University on time and met Professor Wei Shenliang.

He is the deputy dean of the School of Economics of Aurora University. He is 62 years old. He has a round face, kind eyebrows, and a pair of black-rimmed glasses.His graduate student made two cups of tea.

Professor Wei said straight to the point: "I have a little understanding of the textile industry. I am more researching Japanese consortiums. Mr. Jing listens to my point of view and pays attention to the private goods I carry. Beijing and China don't see it that way. Slightly."

Jing Gao sat in front of the tea table in the bright office, holding a notebook in his hand, smiling and nodding, "Professor Wei, I will."

He roughly understood what it meant.Domestic economics is also divided into schools.The views of Aurora University and several universities in central Beijing may not be the same.

Professor Wei took a sip of tea from his usual glass teacup and began to come slowly, "To talk about the textile industry, we need to talk about these points. First, the current situation of the upstream and downstream of the industrial chain. Second, domestic policies. Third, the international situation. .Fourth, the future development prospect.

... "

After more than an hour, Jing Gao asked and wrote down, and the knowledge about the textile industry was refreshed again.The state still supports the textile industry.This is an industry related to the national economy and people's livelihood.To this end, the state has formulated more than 100 textile industry clusters.

These industrial clusters are basically distributed in the Beijing-Tianjin-Hebei region and the coastal areas.Because the garment industry in the downstream industrial chain of the textile industry has a large number of exports.

As we all know, Christmas gifts in Europe and America are basically made in China.This includes a large number of textile products.

But in recent years, with the rise of environmental protection, the textile industry has gradually shifted to small and medium-sized cities.As far as the capital is concerned, it is moving to northern Hebei Province.The nearby Cangzhou, Baoding, and Langfang are all places of acceptance.

Located less than [-] kilometers away from the capital, Rongcheng County in northern Hebei Province is a cluster of garment industries.So if he wants to set up a garment factory or buy a factory, he'd better go to Rongcheng County.

Professor Wei smiled and said: "As for how you want to control the textile industry cluster, there are roughly two paths. You usually pay attention to Ali and Tencent, right?
Ali's strategy for acquiring the company is to acquire the company wholly and do it by itself.Tencent's strategy for acquiring the company is to acquire about 20% of its shares, carry out industrial alliances, and build a commercial moat.The business and academic circles have their own opinions on which of these two approaches is superior and which is inferior.

As for me, I study Japanese consortiums.Take the Mitsui consortium as an example, its core company is Mitsui & Co.What they adopt is the strategy of holding about 20% of the shares of related companies and maintaining their influence on related companies.

After integrating the upstream and downstream enterprises, they can open up the entire industrial chain to grab high profits.With this progress, their related companies can gain an advantage in the global competition of a certain industry.

For example: Mitsui & Co., Ltd. grabs more than US$10 billion in profits from my country every year in the iron ore industry.

For example: Toyota Motor Group ranks among the six largest automobile groups in the world.

In a few words, it is difficult for me to explain clearly here at once. I will recommend a few books for you to read later.

Specific to the textile industry you are concerned about, if you follow the practice of the Japanese consortium.You need to master the entire industrial chain of the textile industry.

That is, the production of raw materials such as cotton, cashmere, wool, cocoon silk, chemical fiber, feather and down, to textile manufacturing, cotton cloth, chemical fiber, hemp, silk, knitting, printing and dyeing, etc.

Then open up the downstream industrial chain: clothing industry, home textiles, industrial textiles.

In terms of the prospects and output value of the entire industry, the best choice is the clothing industry, especially the sportswear industry.This is currently the most promising sector.You can compete with Shenzhou International, which is the most profitable company in the entire textile industry.

The largest sales volume is Rongsheng Petrochemical, which is engaged in the production of direct-spun polyester filaments.Also in this direction: Tongkun Group and Xinfengming Group.

In addition, Texhong Textile, Anta Group, Heilan Group, etc. are all outstanding players in the textile industry.Some do sports, some make clothing, and some make cotton textiles.

Therefore, it is up to you to decide which segment to enter.There are leaders in every field.

Let me add one more thing, if you enter the clothing industry, you need to continue to expand the downstream industry chain.For example: fashion design, fashion magazines.Compete with the West for the right to speak in fashion design. "

Jing Gao understood what Professor Wei said about the model of the Japanese consortium, and felt that it was an epiphany, hearty and hearty.

It turns out that the business model can be played like this!
He needs to imitate the model of the Mitsui consortium, set up a core enterprise, and then use this enterprise to mobilize the entire industrial chain of a certain segment of the textile industry, knead them together, reduce the cost of intermediate links, and then conduct global competition .

The key to "mobilization" is to control the equity of related companies!And conduct close personnel exchanges with relevant enterprises.Just like Mitsui & Vale.

Jing Gao is not a fool, Professor Wei's tendency is still obvious.People, reciprocity and benefit can maintain the relationship.Immediately said: "Professor Wei, I listen to you and choose to enter the clothing industry first."

(End of this chapter)