Rebirth novel villain brother

Even if it is a sinister heart of iron and stone, it will inevitably soften under the erosion of family affection.

Shen Guotao is like this, and Song Shicheng is also like this.

After the tempering and baptism of the two lifetimes, there are very few human conditions that can touch his mind. Sometimes, he will feel like a walking dead, every word and deed is controlled by reason, and he once paranoidly thinks that all Feelings can be obtained with power and money.

In fact, except for his mother Ji Jing, his marriage, his status and everything he owns were all obtained in this way.

The means are extremely despicable and shameless, vicious and ruthless, advocating typical pragmatism.

However, at this moment, he suddenly learned that there is a little life that has inherited his blood and is conceived in his wife's belly. Apart from the ups and downs of various emotions, he also suddenly realized that deep in his heart, there is more... A heavy concern.

This concern made him feel the long-lost joy and joy.

It seems that life has added a lot of temperature since then.

With extremely light and gentle movements, Song Shicheng carefully stroked Shen Xiaoyan's still slender abdomen, tugged at the corner of his mouth, and said with a light smile: "It's a huge surprise..."

Shen Xiaoyan nodded with a smile, her beautiful and charming face burst out with sincere joy and satisfaction.

Before, although the two of them were like glue, she always felt that there was a wall standing deep in her husband's heart, separating many emotions and hiding many unknown secrets.

The souls and thoughts of the two have never been able to achieve zero-distance contact.

Even, looking at his unscrupulous actions to achieve his own interests, Shen Xiaoyan was really afraid that he would lose himself, and it would be difficult to turn back in the end.

But now, due to the appearance of this flesh and blood, Shen Xiaoyan saw his pure and flawless side with her own eyes, which made her feel unparalleled relief.

If the appearance of this child can make this husband regain his true self and abide by his heart, then it can really be called the greatest favor from heaven for her.

The room was full of warmth, who would have thought that Young Master Song's second-year illness was still continuing, so he raised his head suddenly and said, "Then how should we prepare next?"

Shen Xiaoyan opened her almond-shaped eyes, and immediately covered her cherry lips and smiled like a flower.

After Song Shicheng finished speaking, he also felt a little stupid, and said with a dry smile, "I really don't know how to raise a baby... Well, I'll ask Yuan Jia to hire some experienced nannies to take care of you later."

"You really... said don't make a big deal out of it."

Shen Xiaoyan reached out to straighten his upper body, and said sweetly: "Don't forget your wife, I am a doctor, and I used to be on rotation in the obstetrics and gynecology department, so I know what to do next... However, maybe in a few days, I will She is really worried about moving back to live with my mother."

"That's good, I can rest assured that she will take care of me." Song Shicheng knew that he was not qualified as a father-to-be, so he could only entrust the responsibility of raising the baby to professionals as much as possible.

Shen Xiaoyan looked at him affectionately for a while, and said with a smile: "Okay, you go to the study to deal with business first, don't make Yuan Jia wait too long."

"Let her report back later, I'll accompany you first." Young Master Song didn't seem to be addicted to it yet.

"I have plenty of time to accompany, I'm here, I can't lose it." Shen Xiaoyan was angry and funny, half pushing and half persuading, and finally sent the person away.

In the study, Yuan Jiazheng was sitting bored on the boss chair playing with the tablet. Hearing the sound of the door opening, he immediately stood up with his hands behind his back, and said with a narrow smile, "Mr. Song, so fast... I thought it would be dark." Woolen cloth."

Song Shicheng rolled his eyes, came over and sat down, curled his lips and said, "Have you not deducted your wages for a long time, do you feel bored?"

Yuan Jia flattened her mouth, puffed her cheeks slightly, and muttered: "If you really want to deduct it, I have no objection, just treat it as an advance red envelope for the future baby..."

Song Shicheng turned his head and stared at her, then shook his head helplessly, this little pepper was already quick-witted and eloquent, but after being with him for a long time, he became more and more confident.

"Let's get down to business, have you thoroughly researched that plan?"

"Oh, it's almost there. I've summed it up. Please have a look."

Yuan Jia poked the tablet a few times, pulled out a document, put it in front of Song Shicheng, and began to talk about it, finally concluded: "Actually, I think the idea of ​​the young lady is very good. You know, the health industry On a global scale, they are the largest emerging industries. For example, the health industry in the United States accounts for 18% of the national economy, and it also accounts for more than 10% in countries such as Canada and RB, while my country currently only has 4%-5% .With the improvement of the economic level and the acceleration of aging, the health industry will surely become one of the pillar industries of the national economy, but...with all due respect, it may not be a suitable opportunity to simply develop into the pension base.”

Song Shicheng smiled, this girl is quite discerning.

"With the increasing proportion of the elderly population in China, the elderly care industry will definitely be one of the hottest industries in the future, and it will also be one of the most profitable industries!"

These are the original words of Shen Guotao when he issued the cooperation intention, and he is undoubtedly full of confidence in the elderly care industry.

But the reality is that the elderly care industry is a slower, more expensive, and less profitable industry!

Take the most common nursing home as an example. Song Shicheng once knew that many people in charge of nursing homes are walking on eggshells and trembling.

Firstly, the family culture in the mainland is very different from that in the West. Most of the elderly in society prefer a traditional family lifestyle, and many even live with their children. If an elderly person goes to a nursing home, it will mean a miserable old age. Even the children have to be labeled as unfilial!

Furthermore, to put it bluntly, many elderly people are high-risk groups, and the level of nursing care is much stricter than that of pregnant women. It's a big deal, and if someone dies... Hehe, regardless of whether there is responsibility or not, the person in charge has to raise compensation first.

Song Shicheng has heard of a case in which an old man raised two sons and two daughters, but none of them was willing to live with the old man in the end, and was sent to a nursing home. It was fine at first, but later the children got into trouble because of the sharing of alimony. Contradictions, no more visits, even the nursing home fees have been stopped.

However, the nursing home still has a conscience and continues to take care of the elderly. Unexpectedly, the old man left because of depression and another attack of illness.

Now, all his children showed up, leading a large group of relatives and friends to the nursing home, wailing in the street, and pulling banners to ask for explanations. Afterwards, under the coordination of the community and relevant departments, the nursing home compensated dozens It's all over.

After doing the math, the old man's income to the nursing home may not even be enough for one-tenth of it.

Finally, providing care for the elderly is a long-term process. Earning profits is also a matter of steady flow. In a short period of time, simply recovering the cost is a severe test. How can it be easy and quick to make huge profits by installing a few braces for the elderly’s heart.

Even though Qingmao's pension base is mainly in the high-end market, with high fees, there are only a small number of elderly people who can afford it financially. Once the vacancy rate of beds is high, there is no hope of profit.

Therefore, in this social environment, if you set up a pension base alone, it must be a business that guarantees no profit!

But Shen Guotao and Shen Yixian still insisted on developing in this direction. Could it be that this shrewd and cunning father and daughter have both suffered from secondary illness?

On the contrary, the Shen family's calculations were in full swing!

"I know what you want to say. At this stage, the pension industry is more of a concept, and the market conditions are far from mature." Song Shicheng said leisurely: "But you should also understand that their purpose is not to do public welfare pensions. They It’s the fringe value of the gimmick that’s being coveted.”

Yuan Jia's wonderful eyes flashed, and he tentatively asked: "Do you want to use this gimmick to make money in the capital market?"

"This is on the one hand, on the other hand, the bargaining chips in their hands are enough to make this cake bigger!" Song Shicheng checked Yuan Jia: "Now, Qingmao and Fenghua have been closely tied together, and they are in good hands. If you are holding the four major industries of medical care, pension, insurance and real estate, if you were you, how would you use these bargaining chips to make the biggest and fastest profit?"

Yuan Jia pursed her lips and pondered for a long time before hesitatingly asked, "Integrated development?"

Song Shicheng agreed with a smile.

These four major industries seem to have little connection, but if they are combined to form an ecological chain, the business opportunities contained in it are simply incalculable!

The elderly have three fears: fear of death, fear of illness, and fear of loneliness

Afraid of death and sickness, Qingmao's medical strength can guarantee it.

If you are afraid of loneliness, then divert these elderly people to the pension base.

In addition, for cost issues, you can also take the opportunity to sell life insurance, disease insurance and accident insurance.

The most important thing is that commercial real estate can continue to be developed around the elderly care base, such as hotels, entertainment centers, golf courses and resorts.

Although the real estate industry is currently in a downturn, the profits of these commercial properties are still huge, and the development of commercial properties is the strength of Fenghua Group!

At present, Qingmao and Fenghua have been gradually enclosing land around the completed pension base, and they just wait for everything to be ready to make this cornucopia!

In other words, as long as an old man gets involved in one of these four major industries, there is a high possibility that he will be integrated into the entire ecological chain and continue to create benefits for Qingmao and Fenghua.

Therefore, even if the pension base cannot make money for the time being, as long as this gimmick can drive the development of the other three major industries, it will be enough to pay back.

Moreover, it must not be overlooked that Qingmao's pension bases are only built in the four most developed cities. As for other second- and third-tier cities, unless they have already tasted the big sweetness, they will not set foot in it for a long time, avoiding the biggest risk.

"Of course, the poor profitability of the elderly care industry does not mean that it will be the same in the future. Don't forget that in any field, the first person to eat crabs often has the highest probability of making a fortune." Song Shicheng said frankly: "Especially in our country, the economic The standard of living and average life expectancy have been steadily increasing, but the elderly population is increasing day by day, which has led to an exponential increase in the pressure of supporting children. The phenomenon of empty-nest elderly people is not uncommon. The problem of providing for the elderly will inevitably erupt intensively at a certain point in the future. This series of factors, It will also inevitably force the innovation of the domestic pension industry, and it may be a good strategy to plan ahead.”

"Moreover, the country is under severe pressure on the elderly care industry, and human, material and financial resources are generally lacking. From the red-headed documents released one after another, it can be seen that the government urgently needs the intervention of social capital, and policy support will increase. For example, these four The construction cost of the pension base is not worth the Fenghua Hotel, and it is not considered the tax reduction or exemption in the future. As long as we actively respond to the government's call, we can also get a lot of compensation in other commercial fields, and occasionally buy the media to discredit public institutions. In the pension system, making money is a certainty.”

The more Yuan Jia listened, the more amazed she became. After digesting this exquisite business operation, she said with emotion: "The longest road in the world seems to be a capitalist's routine."

Song Shicheng smiled: "It's still the same saying, it's often the routine that wins people's hearts... However, I suddenly discovered that you are becoming more and more accustomed to these despicable and dirty routines."

Yuan Jia was startled, then smiled wryly.

Yes, she has become more and more accustomed to these despicable and dirty routines and even evil phenomena.

In the past, she was a literary and artistic girl who could not be more upright in her three views, and she was even jealous of evil, so much so that when she was tied up by Song Dashao, she often cursed the bitch behind her back, and had to collude with others against her will .

But after getting along for a long time, Yuan Jia suddenly found out that compared with this chaotic world, the evil done by this son-in-law can already be called "kindness".

Even Ye Tian, ​​who was once respected by her, will be insane and vicious once he is pushed to the end, showing the selfishness and ego of human nature!

And this one in front of him is definitely not a good person, and his methods are sometimes more cruel and insidious than those villains, but it has to be said that the evil he does is very standard and measured.

It is also relying on his unique way of doing evil that eradicates countless crimes and avoids the misfortune of more innocent groups.

Perhaps it is fulfilling his golden sentence at the beginning: it is often not justice that defeats evil, but a more powerful evil!

To put it mildly, Yuan Jia has to admit that she has benefited a lot from the life of an assistant who thought she would suffer abuse and humiliation. She has grown up, become more sensible, and capable. Even Song Shicheng never hindered her huge debt. To make things difficult is at most to be used as a run on occasionally. Compared with the years when her family was struggling, the treatment in front of her is already quite merciful.

And this young man's love for his wife... Yuan Jia saw all of this, and sometimes she couldn't help but envy and yearn for it.

If you get a husband like this, what can a woman ask for?

Feeling together, Yuan Jia thought for a while, and said seriously: "Mr. Song, I want to discuss one thing with you... I hope I can take off my job as an assistant and concentrate on media affairs. I think this is what I yearn for." development platform."

Song Shicheng raised his eyebrows. Seeing that she spoke very seriously and sincerely, he probably understood what she was thinking, and was about to weigh it, but the system notification sound suddenly came from his mind, which surprised him and immediately turned serious.