Don't provoke the wealthy daughter of rebirth

People who are surrounded by the front and back often pay more attention to privacy than ordinary people, and the humanized design of luxury cars mostly serves the rich.

Now Jiaxue and Xiang Hanchen are sitting in the car, as if they are in a two-person world isolated from everything.

Xiang Hanchen reached out and hugged Jiaxue, wanting to kiss the beauty on her lips, and asked disappointedly, "Have you finished your homework?"

Jia Xue had a bitter face: "Why do I feel like I'm kissing my teacher?"

Xiang Hanchen smirked: "Aren't I your tutor? That's what I want!"

Ever since YY Jiaxue danced in a bunny costume that day, he always likes to do something bad.

While tossing and turning Cheng Huan, Jiaxue showed her cuteness pitifully: "Teacher, it's really hard to write."

If her grades were as good as in her previous life, what kind of tutor would she need?

It's so sad, people are reborn like they have a computer on their head, and as long as everything they've seen before is stored, it's OK to search directly when needed, but she's so sad that even the results of her previous life are all gone. Not as good.

It's like an ordinary adult who has been out of school for many years and picked up the book again, without even opening a rebirth cheat!

The more Jiaxue thought about it, the more depressed she became: Is it because her brain is not working well?

Sensing her emotions, Xiang Hanchen let go of her and asked softly, "What's wrong?"

Jiaxue sighed and said, "I used to have good grades."

This Xiang Hanchen has heard that she was the top among the top students in the key high schools she took before, but unfortunately in Qingyun College, her performance was mediocre.

However, it’s no wonder, Xiang Hanchen said consolingly, “A person’s energy is always limited. You used to focus on your studies, but now you are too distracted.”

Jiaxue tilted her head and thought about it: "Is that so?"

Xiang Hanchen smiled: "There is no way to do that. You are very smart, but you just don't have enough time to study."

Although she would ask him questions, she was clear about it. She was still able to do this after missing so many classes, which was already very good.

Jia Xue patted her head and said, "I thought I had a fever and burned my brain out."

——She was thinking about whether to use this as the reason for her sudden drop in grades, but she didn't expect that in the eyes of outsiders, there was already a reasonable explanation.

No wonder my father didn't pay much attention to her studies. It turned out that her achievements in other areas were enough to cover up the defect that her academic performance suddenly became mediocre.

Xiang Hanchen was amused by her reason: "Why do you think so!"

While speaking, the car had already stopped, and Xiang Hanchen took Jiaxue's hand into the restaurant.

The western restaurant has a romantic atmosphere. In fact, no matter how famous a chef is, the dishes are hard to compare with Chinese food, especially for a native Chinese like Jiaxue, who has long been accustomed to Chinese cooking techniques. The taste of the food is heavier than that of Shanghai, and the taste of western food is also a bit bland for her.

Xiang Hanchen also saw that she was not very interested in these things, and asked with a smile, "I won't take you out for Western food next time."

Jiaxue said unceremoniously: "When it comes to food, I am still in China! Next time you take me to eat hot pot!"

Jiaxue loves hot pot, especially the spicy ones. After eating it, the sweat on the scalp will come out bit by bit, which is the most refreshing!

Xiang Hanchen thought for a while: "Okay, I have to come up with a suitable place."

Jia Xue curled her lips: "Now that you have regained your status as the eldest young master of the Xiang family, you have paid attention to everything that goes with it!"

Xiang Hanchen was speechless: "Why do you think so..."

Jiaxue stuck out her tongue: "Actually, I understand."

The main reason is that Xiang's mother was frightened and restricted Xiang Hanchen's activities. Now people are watching closely to prevent him from going to places where there are not many noisy places.

If I want to be free again, I have to go to my mother's psychological shadow no matter what.

There are endless topics between the lovers, the two chatted while eating, and after a while they talked about Shui Zhimei's attitude before going out just now.

Xiang Hanchen was also happy for a while when he heard that Jiaxue made Shuizhi's eyebrows look like that, but he quickly grasped the point of the question: "About selling the house, do you have any plans?"

Jiaxue really has it: "I plan to ask a celebrity to endorse me."

Celebrity endorsement of real estate is quite advanced now, but before Jiaxue was reborn, it was not a new thing. For any big project with a certain level of quality, I like to ask celebrities to represent it.

No matter how popular it is in the future, it will surprise Xiang Hanchen at this moment: "Advocacy -- this, the building is only a one-time sale, and it's not that the product is produced in unlimited quantities."

Jia Xue smiled: "As long as the profits are created enough, isn't it the same?"

The project investment of this plaza is measured in [-] million yuan, so it is impossible for celebrities to afford endorsement fees.

Xiang Hanchen still couldn't accept it for a while: "It's not all about the endorsement fee, but—how should I put it, celebrity endorsement, what role do you want to play?"

If you like a celebrity, you may prefer to drink the drinks endorsed by him, eat the snacks endorsed by him, or wear the clothes brand endorsed by him, use cosmetics, etc. After all, these are consumables for consumers, and there are many choices. Can be replaced.

But buildings are different. Who would like a celebrity to buy a house that he endorses? When it comes to such a big item as real estate, it would take away the half-life savings of ordinary people. How could it be possible to buy it on impulse?

It is even more impossible to buy real estate just to like a star. This is something only rich star fans do. The target group is too narrow!

Jia Xue explained with a smile: "Since it is the image spokesperson, it naturally plays a role in enhancing the brand image! The most important thing about Victory Square is not the high-rise residential buildings attached to it, but the commercial real estate. As I said, To turn Victory Square into a youthful and fashionable urban complex, it is natural to find an image spokesperson who fits the positioning to increase the exposure rate and make our publicity more effective."

Commercial real estate is generally used for investment purposes. It is very important for the developer to be able to give future owners confidence that they can turn this real estate into a future commercial center.

The terrain here is already one of the best in city A, and it is a key project in the city. If the developer who wins the bid has a lot of money, coupled with the star effect, it should be promoted very quickly.

Hearing Jiaxue's opinion, Xiang Hanchen couldn't help expressing his admiration: "Thinking that ordinary people dare not think, you are as amazing as winning this bid! Now I think this idea is really good."

Find a well-known image spokesperson with a suitable price to create a star effect. In City A where celebrities are not so diligent in getting involved, it is bound to cause a certain sensation.

In many cases, there is no need to be afraid that the grade is too high. The higher the grade, the more it can attract high-end consumers.

Just like opening a supermarket, similar product varieties are either cheap and suitable, or high-grade and well-equipped. The former caters to the general class who want to save money, while the latter attracts young and fashionable people who give gifts during the holidays.

In short, before a product comes out, it must be positioned well. If the positioning is accurate, it will be easy to make money.

Jiaxue's current positioning of Victory Square is very far-sighted.

Introducing some high-end and ultra-high-end things from first-tier big cities to a provincial capital city like City A is bound to lead the trend of City A.

Xiang Hanchen asked: "Do you have a goal as the spokesperson?"

Jiaxue was annoyed: "That's what I didn't think about."

She doesn't know celebrities at all, okay?

In her previous life, she was a country bumpkin, a fringe celebrity chasing star, how could she know the positions of various stars, and thus select the one who is suitable to speak for Victory Square?

And in this life, she was so busy that she didn't even know Xiao Xuan, so what qualifications did she have to talk about celebrities?

Or, she went to inquire with her friends?

But is the star chasing direction of these young ladies any different from that of ordinary people?

——Wait, Xiao Xuan, Xiao Xuan seems to be a good choice.

However, I still don't know how much he is worth.

Jiaxue said distressedly: "Why don't I find a good sales team first, let them plan a plan for me, and contact celebrities."

Xiang Hanchen thought for a while: "Let me help you think about it."

There are many industries under the Xiang family, and there are not a few brands. They still have contact with many celebrities, and celebrity endorsements are no strangers.

Then, as long as you ask the person in charge of brand promotion, you will get professional advice on the Victory Plaza project.

Naturally, Jiaxue would not be polite to him: "Okay!"

She doesn't understand these things, so Xiang Hanchen's help to make up her mind is the best thing.

Xiang Hanchen's efficiency was very fast, and a document was placed in front of Jiaxue within two days.

The suggestion given by the chief of the brand promotion department of a cleaning company with the largest brand value under Xiangjia was divided into three plans, and candidates with different price points were recommended.

Jiaxue is only interested in the names of people, as for the analysis, she doesn't know how to look closely, anyway, I believe that the analyst Xiang Hanchen found for her must be very professional.

The three plans are based on sensational, economical and long-term considerations.

Jiaxue looked at the sensational plan first, and the No. 1 choice was Xiao Xuan, who is currently a popular niche, no matter in terms of appearance, temperament, and fame, he is enough to cause a sensation in City A.

But the value is not high. Even though he is a new star who has just debuted, because he is now very popular and his career is on the rise, he needs an endorsement fee of nearly eight figures.

Jiaxue weighed the price in her heart, she really had to grit her teeth for so much money.

So I looked at the second candidate. The image of this person is very similar to Xiao Xuan. He is also an idol star, but he is not as popular as Xiao Xuan. His name is Hu Yixiao.

The third candidate, Jiaxue, had never even heard of his works, so she just lost the PASS.

So they came up with an economical plan, in which they chose celebrities with good appearance and good reputation, but they were all suspected of being out of date, and their careers were already in decline.

Jiaxue thinks about it, this omen is too bad, she must be on the rise no matter what.

The long-term plan also gave three candidates. This time, they are all at the evergreen level in the entertainment industry. Regardless of whether they have been popular or not, they have always developed in a stable manner, and there is a tendency to continue like this in the future.

In Jiaxue's heart, she has decided to negotiate with the first-choice stars of the sensational and long-term plans, and who will be the one after the negotiation.