Rebirth of the Giants: The Return of the Devil's Daughter
Chapter 1800 Wen's Group Quality Crisis
From the exposure of Gu Yihan's drug abuse incident, to the complete collapse of the Wen's Group's clothing market, and the Li's Group's encroachment on the luxury brand market in country Z, the current media news focuses on the competition between Wen and Li's shopping malls.
As the shadow of Gu Yihan's drug use gradually receded over Wen's Group, the situation of Wen's Group also eased. Although the stock continued to fall, the downward trend has been suspended, and the situation is still very serious.
And its various operations such as jewelry, skin care products, shoes and bags have also returned to normal.
Especially in jewelry, because Wen Xinya, a world-renowned design master, was in charge, the impact was the least. Wen's Group struck while the iron was hot, and launched a series of works designed by Wen Xinya, which instantly aroused strong reactions from the market and won for Wen's Group. Had a beautiful turnaround.
However, the Li Group, which intended to take advantage of Shen Siwen and Jacqueline Madan to take the opportunity to occupy the jewelry market of Wen's Group, got caught in the dust. The fans even put Jacqueline Madan in the Milan World Expo International Jewelry Design Competition. The matter of slandering the review was pulled out, and Li's group was sprayed with blood.
However, it is clear that Li's Group does not intend to give Wen's any chance to breathe.
After Gu Yihan was arrested for taking drugs and several shopping malls suspended cooperation with Wen's Group, Wen's was exposed to using fake fabrics to deceive consumers.
"After Gu Yihan's drug abuse was exposed, all the flagship stores of Wen's clothing have significantly reduced their prices. I bought this dress from the flagship store of Wen's Group. Who knows, I wore it once and sent it to dry cleaning. The color faded after being dry-cleaned in the store, and I couldn’t wear it at all, if I had known it earlier, I wouldn’t be greedy for such a cheap price.”
"This piece of fur used to cost 10,000+, but now it can be bought for more than half the price. I bought one because I was greedy for cheap. I attended a banquet yesterday, but was discovered by a girlfriend. I made a big fool of myself in public."
"I have always been a loyal supporter of Wen's Group's clothing, and I will buy new styles every season, but this time I am so disappointed. I bought this woolen coat and only wore it twice. It's just pilling, the quality is simply too bad..."
……
In the media network, there are endless incidents of fake news about Wen's Group, which is simply overwhelming.
Mr. Wen was talking on the phone, and another shopping mall decided to suspend cooperation with the clothing store under the Wen Group, which made him feel a sense of sadness that the tree fell and the monkeys scattered.
Mr. Wen knew very well that these people couldn't help the Li Group to lure them with profits, but they couldn't get rid of the face of cooperation for many years. It was already the end of their benevolence to delay it for so long before they fell into trouble.
"Dong dong dong—" there was a knock on the door.
"come in!"
Mr. Wen took his usual medicine from the drawer and swallowed it with the warm water in front of him. Now that the situation of the Wen Group is serious, he can't fall down and hand over such a big mess to his granddaughter.
Sun Yichen walked into the office slowly, looking at the gray-haired old man in less than half a month, he couldn't speak for a while.
"Just tell me what you want! I've never seen such a big storm in my life." Mr. Wen leaned his somewhat crooked body into the back of the chair.
He had expected a long time ago that the Li Group would press Wen's every step of the way until it destroyed Wen's and swallowed up the entire Wen's.
Only then did Sun Yichen say: "I've already done an investigation, and the batch of fabrics that Wen's Group has advanced does have quality problems. The feedback from the market is not false, and the accusations made by consumers against us are completely true."
For so many years, Wen's Group has never had any fabric quality problems. The result of this investigation shocked him to the extreme.
After hearing this, Mr. Wen couldn't help being furious: "What did Wen's fortune rely on so far? It's quality! It's reputation! I have always insisted on quality, so Wen's quality inspection has always been very strict, and there have never been any quality problems. .”
Mr. Wen never thought that there would be a problem with the quality he was most proud of after insisting on it for half his life. He couldn't believe his ears.
Sun Yichen dared not speak.
"Without quality, the reputation of Wen's Group for many years will be destroyed. At that time, Wen's Group will really be over. This matter must be thoroughly investigated. However, all relevant personnel will be dismissed if the circumstances are minor, or if the serious ones are serious. Send me to prison."
An extremely secretive idea faintly emerged in Mr. Wen's heart.
It was not a coincidence that Lu Bingxin went to Ruyifang after leaving Wen's, and immediately came forward to accuse Gu Yihan.
Wen's Group has not had quality problems for so many years, but it happened at this time. He would not believe it if there was nothing tricky about it.
Sun Yichen was silent for a while and said: "I have already investigated. This batch of fabrics was purchased during Wen Haowen's tenure as president. The former president Wen personally signed and approved it. Previously, the relevant departments reported that this batch of fabrics may have quality problems, but later Being suppressed by President Wen, the people below didn't know that there was a problem with this batch of fabrics, so..."
Mr. Wen's face darkened: "It turned out to be the root cause of that evil."
He was angry with Wen Haowen in his heart, and regretted that he had handed Wen's Group into his hands back then, and let him torment Wen's Group with many holes, that's why it was so easily broken by Li's Group.
At the same time, a question also emerged in his heart. This batch of fabrics had been imported almost two years ago, so why did Wen's Group have no quality problems before, but why did they have quality problems at this time?
At this time, he became more and more firm in the hidden thoughts in his heart.
Sun Yichen said: "Now, those consumers who have quality problems have been making trouble at the flagship store of Wen's Group, demanding to return the products. We..."
Mr. Wen interrupted him: "Please go ahead, Wen's Group will unconditionally give you a full refund for all the clothes you buy that have quality problems, and give you a discount card for jewelry stores. You can enjoy a 85% discount for all jewelry stores under the Wen's Group." .”
This time, Mr. Wen also spent a lot of money, the clothing market collapsed, at least to keep the jewelry brand market.
Jewelry has always been a luxury brand, and the general discount of 95% has been capped, and the discount of 85% fully reflects Wen's Group's apology to consumers.
Then, Mr. Wen continued to order: "In addition, all the problematic clothes that are currently on sale are fully recalled, and they are prohibited from being sold on the market."
Sun Yichen's face turned serious: "According to statistics, there are more than 50 pieces of clothing in question this time. If they are fully recalled, the loss of Wen's Group will be immeasurable."
A full refund and a general meeting of the problematic clothing will cause huge financial problems for the Wen Group.
This is the biggest crisis for the Wen Group.
Mr. Wen made a decisive decision: "Just do what I say."
As the shadow of Gu Yihan's drug use gradually receded over Wen's Group, the situation of Wen's Group also eased. Although the stock continued to fall, the downward trend has been suspended, and the situation is still very serious.
And its various operations such as jewelry, skin care products, shoes and bags have also returned to normal.
Especially in jewelry, because Wen Xinya, a world-renowned design master, was in charge, the impact was the least. Wen's Group struck while the iron was hot, and launched a series of works designed by Wen Xinya, which instantly aroused strong reactions from the market and won for Wen's Group. Had a beautiful turnaround.
However, the Li Group, which intended to take advantage of Shen Siwen and Jacqueline Madan to take the opportunity to occupy the jewelry market of Wen's Group, got caught in the dust. The fans even put Jacqueline Madan in the Milan World Expo International Jewelry Design Competition. The matter of slandering the review was pulled out, and Li's group was sprayed with blood.
However, it is clear that Li's Group does not intend to give Wen's any chance to breathe.
After Gu Yihan was arrested for taking drugs and several shopping malls suspended cooperation with Wen's Group, Wen's was exposed to using fake fabrics to deceive consumers.
"After Gu Yihan's drug abuse was exposed, all the flagship stores of Wen's clothing have significantly reduced their prices. I bought this dress from the flagship store of Wen's Group. Who knows, I wore it once and sent it to dry cleaning. The color faded after being dry-cleaned in the store, and I couldn’t wear it at all, if I had known it earlier, I wouldn’t be greedy for such a cheap price.”
"This piece of fur used to cost 10,000+, but now it can be bought for more than half the price. I bought one because I was greedy for cheap. I attended a banquet yesterday, but was discovered by a girlfriend. I made a big fool of myself in public."
"I have always been a loyal supporter of Wen's Group's clothing, and I will buy new styles every season, but this time I am so disappointed. I bought this woolen coat and only wore it twice. It's just pilling, the quality is simply too bad..."
……
In the media network, there are endless incidents of fake news about Wen's Group, which is simply overwhelming.
Mr. Wen was talking on the phone, and another shopping mall decided to suspend cooperation with the clothing store under the Wen Group, which made him feel a sense of sadness that the tree fell and the monkeys scattered.
Mr. Wen knew very well that these people couldn't help the Li Group to lure them with profits, but they couldn't get rid of the face of cooperation for many years. It was already the end of their benevolence to delay it for so long before they fell into trouble.
"Dong dong dong—" there was a knock on the door.
"come in!"
Mr. Wen took his usual medicine from the drawer and swallowed it with the warm water in front of him. Now that the situation of the Wen Group is serious, he can't fall down and hand over such a big mess to his granddaughter.
Sun Yichen walked into the office slowly, looking at the gray-haired old man in less than half a month, he couldn't speak for a while.
"Just tell me what you want! I've never seen such a big storm in my life." Mr. Wen leaned his somewhat crooked body into the back of the chair.
He had expected a long time ago that the Li Group would press Wen's every step of the way until it destroyed Wen's and swallowed up the entire Wen's.
Only then did Sun Yichen say: "I've already done an investigation, and the batch of fabrics that Wen's Group has advanced does have quality problems. The feedback from the market is not false, and the accusations made by consumers against us are completely true."
For so many years, Wen's Group has never had any fabric quality problems. The result of this investigation shocked him to the extreme.
After hearing this, Mr. Wen couldn't help being furious: "What did Wen's fortune rely on so far? It's quality! It's reputation! I have always insisted on quality, so Wen's quality inspection has always been very strict, and there have never been any quality problems. .”
Mr. Wen never thought that there would be a problem with the quality he was most proud of after insisting on it for half his life. He couldn't believe his ears.
Sun Yichen dared not speak.
"Without quality, the reputation of Wen's Group for many years will be destroyed. At that time, Wen's Group will really be over. This matter must be thoroughly investigated. However, all relevant personnel will be dismissed if the circumstances are minor, or if the serious ones are serious. Send me to prison."
An extremely secretive idea faintly emerged in Mr. Wen's heart.
It was not a coincidence that Lu Bingxin went to Ruyifang after leaving Wen's, and immediately came forward to accuse Gu Yihan.
Wen's Group has not had quality problems for so many years, but it happened at this time. He would not believe it if there was nothing tricky about it.
Sun Yichen was silent for a while and said: "I have already investigated. This batch of fabrics was purchased during Wen Haowen's tenure as president. The former president Wen personally signed and approved it. Previously, the relevant departments reported that this batch of fabrics may have quality problems, but later Being suppressed by President Wen, the people below didn't know that there was a problem with this batch of fabrics, so..."
Mr. Wen's face darkened: "It turned out to be the root cause of that evil."
He was angry with Wen Haowen in his heart, and regretted that he had handed Wen's Group into his hands back then, and let him torment Wen's Group with many holes, that's why it was so easily broken by Li's Group.
At the same time, a question also emerged in his heart. This batch of fabrics had been imported almost two years ago, so why did Wen's Group have no quality problems before, but why did they have quality problems at this time?
At this time, he became more and more firm in the hidden thoughts in his heart.
Sun Yichen said: "Now, those consumers who have quality problems have been making trouble at the flagship store of Wen's Group, demanding to return the products. We..."
Mr. Wen interrupted him: "Please go ahead, Wen's Group will unconditionally give you a full refund for all the clothes you buy that have quality problems, and give you a discount card for jewelry stores. You can enjoy a 85% discount for all jewelry stores under the Wen's Group." .”
This time, Mr. Wen also spent a lot of money, the clothing market collapsed, at least to keep the jewelry brand market.
Jewelry has always been a luxury brand, and the general discount of 95% has been capped, and the discount of 85% fully reflects Wen's Group's apology to consumers.
Then, Mr. Wen continued to order: "In addition, all the problematic clothes that are currently on sale are fully recalled, and they are prohibited from being sold on the market."
Sun Yichen's face turned serious: "According to statistics, there are more than 50 pieces of clothing in question this time. If they are fully recalled, the loss of Wen's Group will be immeasurable."
A full refund and a general meeting of the problematic clothing will cause huge financial problems for the Wen Group.
This is the biggest crisis for the Wen Group.
Mr. Wen made a decisive decision: "Just do what I say."
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