Rebirth of the Giants: The Return of the Devil's Daughter

Chapter 1596 I am the home of this battle

Yan Shaoqing drove the car, wandering around the flagship stores of Nanshan, XX, and Meishan under the TK Group with Wen Xinya. For three consecutive days, there were people one after another, holding red banners, at the entrance of TK Group, Selling storefronts to protest against takeovers.

Warm and elegant heart battle, achieved unprecedented success.

"I'm afraid that the TK Group has only now realized that you have used all means to fight a war of people's hearts." After the alliance between NBJ and Lanxin Company broke down, Lanxin Company was deeply isolated and helpless. Everyone believed that, When Lanxin Company was struggling to support the overall situation, Wen Xinya slapped TK Group hard, giving TK Group a heavy blow.

This slap probably stunned the TK Group.

How could Lanxin Company, which was regarded as an ant by them and had never been taken seriously, would have the power to fight back in front of such a behemoth as the TK Group?

Wen Xinya sits in the passenger seat, her sharp eyebrows and eyes are all relaxed: "If you want to resist foreign investment, you must first of all be people's hearts. We must break the consumption mentality of Chinese people looking for foreign brands that are better than Z country's brands, and we must build the national honor of Chinese people. Feeling, this battle is not easy to fight, only the reputation of Zhishanyahui can do it."

She calculated every step of the way to disintegrate the consumption mentality of Chinese people for foreign brands.

Yan Shaoqing turned his head to look at the woman leaning on the back of the chair, with admiration and admiration on his face: "Take out the hole card of Zhishanyahui, which means that the next battle between Lanxin Company and TK Group will It's going to go from flank to head-to-head, and then there's another tough fight to come."

The charity dinner is not only a battle to break down consumers' consumption mentality towards foreign brands, but also a positive declaration of war between Lanxin Company and TK Group.

Warm and elegant voice said: "The initiative is in our hands, and the next battle will be beneficial to us."

After thinking about it, Yan Shaoqing understood what she meant: "After this battle of hearts, TK Group's domineering and aggressive company image will be fiercely resisted by the people of the country. I believe that for a long time to come, TK Group will be deeply trapped in In the midst of the turmoil, they can't take care of themselves, rebuilding the company's reputation and brand image is what they urgently need to do."

In this case, they themselves are exhausted, so how can they spare the energy to deal with them.

TK Group's invasion of country Z's health care brand market and its acquisition plan for Z country's health care brands will be silenced.

Wen Xinya took his words and continued: "At the same time, NBJ will also take this opportunity to completely get rid of the TK Group's acquisition crisis and kick TK Group out of the shareholder level. TK Group will suffer even heavier losses, and at the same time they will also be greeted by NBJ's crazy counterattack."

Rescuing NBJ is also one of her purposes.

Although it is impossible for Lanxin Company and NBJ to form an alliance again, saving NBJ is equivalent to severely injuring TK Group, why would she not do it?

Yan Shaoqing couldn't help but be amazed at this woman's foresight: "The most important point is that the battle of people's hearts defeated not only the aggressiveness of the TK Group, but also the hearts of the TK Group. They are no longer the same as before. Enthusiastic, passionate, with the ambition to win the entire health care brand market in country Z, successive failures and the pain of losing hearts will break their hearts."

People's hearts are fighting, Wen Xinya makes full use of people's hearts.

This is the most difficult battle, but also the most crucial one. This battle is related to the development of the entire battle situation. Whether they will be led by the TK Group or they will control the battle.

As a result, they won!

Wen Xinya said lightly: "What's more serious is that in this battle of people's hearts, TK Group's advertising campaign was stillborn, and a large amount of advertising funds were wasted. The company's reputation, brand image, and then they will continue to spend money on advertising, and the financial resources will be consumed, which will greatly reduce the company's strength."

Step by step, the strength of the TK Group was disintegrated, and the financial resources that the TK Group invested in the Z country's acquisition war were gradually divided and consumed, making this battle like an ant biting an elephant into a competitive battle of equal strength.

In the takeover battle and the market battle, she is the home court, and she is the one who really controls the field.

The TK Group is just a plaything in her hands.

What she said was true, but out of caution, Yan Shaoqing couldn't help but said: "Although that's the case, in the upcoming confrontation, Lanxin Company will always be at a disadvantage."

Lanxin Company has never been listed. In the eyes of everyone, Lanxin Company is just a small company. Even with the support of Zhishanya Association, this situation cannot be changed.

Wen Xinya raised her eyes to look at Yan Shaoqing, with calm black pupils and a cold and sharp look: "I'm already a tiger that has lost its claws, so why should I be afraid?"

The dark pupils, the slightly raised corners of the eyes, and the assertive self-confidence on her face, this woman's sharpness was not truly revealed until this time.

Yan Shaoqing was speechless for a while, and looked at her in surprise.

In his impression, although this woman is full of sharpness, she has always been very cautious, and she is rarely so arrogant.

Xin Xinya looked at Yan Shaoqing, and uttered word by word: "Next, I will be the home team in this battle."

I just don't know whether the TK Group, which is deeply trapped in the quagmire of the cusp, will dare to accept her next challenge.

Yan Shaoqing's heart suddenly filled with pride: "Next, should we play the second hole card?"

He still remembers that day in the company, the woman told them arrogantly, I have three cards in the counterattack against the TK Group!

There is only one reason for such arrogant conceit, and that is Lanxin Company itself.

This hole card embodies the hard work of everyone in Lanxin Company. Only they know how powerful it is.

With the mass consumption of strength and financial resources, TK Group is already a tiger with its teeth pulled out. The next step is Lanxin Company and TK Group, their own technology, innovation, quality, and logistics.

"Yes, the next battle is the product war."

People in the country resist foreign acquisitions more because of the prestige of Zhishanyahui and the sense of national honor of the people themselves. There are not many people who really support Lanxin Company.

Only really good products will be truly supported by consumers. Don't Chinese people always think that domestic products are inferior to foreign products?Then Lanxin Company will fight a product war with TK Group, and compete with each other at the peak in terms of technology, innovation, quality, and logistics, so that people in the country can see whether the brand of country Z is good.

Build their brand confidence.

Strengthen their determination to resist foreign investment.

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