Football giants

Chapter 547 This is the only one, there is no semicolon
"Master Huan, this group of guys are all full of evil intentions!"

After attending the dinner and returning to the hotel, Peter Kenyon, Ron Gourley, Sun Yue and others all followed Yang Huan to the presidential suite with invincible sea view.

As soon as they sat down in the living room, everyone began to chat about what happened at the dinner party.

"Oh?" Yang Huan was a little amused, he already knew this was the case, "Let's hear it."

Peter Kenyon and others also had funny faces.

"David Gill talked to me about Matic, Manchester United want to use him to strengthen the midfield."

Yang Huan couldn't laugh anymore.

The position of the midfielder is indeed too critical, especially in the modern tactical system, the midfielder plays a pivotal role.

Don't look at Matic's tall and burly man, but his footwork is good, his passing is very stable, and his defense is strong enough. He can be called a powerful barrier in front of Southampton's defense.

And Toni Kroos has a different style. Although the defense has improved a lot, it is still not good enough, but his foot skills, organizational ability, and passing ability are quite good, and he can also step in from time to time. Take a long shot.

In Southampton, the presence of two players, Toni Kroos and Matic, enabled Bielsa to adopt different midfield configurations to deal with different situations according to different opponents.

If you sell Matic, you can indeed make a lot of money, at least 2000 million pounds will not be lost.

But the question is, where to find someone to fill Matic's vacancy?
These days, there are very, very few defensive midfielders who can provide a solid defense, have a stable ability to play the ball, and even have a little organizational ability.

Schneiderlin, who was sold to Tottenham Hotspur by Southampton, has improved a lot, but compared with Matic, there is still a gap.

Besides, Manchester United is now Southampton's opponent. How can they weaken themselves and strengthen their opponents?
"It seems that we have to renew the contract with Matic quickly and sign a new contract!"

Peter Kenyon and Ron Gourley looked at each other and nodded with a smile.

Southampton's current finances are not bad. The membership fee of the Saints Fan Club alone earns 2 million pounds each year. Coupled with the income from sponsorship, Southampton's commercial income has reached more than [-] million pounds.

If he gets a generous share of broadcasting fees in the Premier League this season, plus the stadium's game-day income, it should be able to reach about 5000 million pounds.

This is quite eye-catching in the entire European football world.

Looking at the whole of Europe, there are only a handful of teams with an annual revenue of over [-] million pounds!
Of course, Southampton also has a lot of expenses, such as player salaries and team bonuses and so on.

In European professional football, there are mainly two different ways of playing.

One is the way Barcelona and Real Madrid play. They only pursue results and don't care about the team's finances at all.

There is also a game played by Arsenal, Bayern Munich and Juventus. They pay attention to financial health. In terms of transfer fees, they try to spend every money wisely and live on a budget.

It's hard to say which of these two different gameplays is better, it can only be said that each has its own advantages and disadvantages.

The former method piles up stars and produces results quickly, but the financial pressure is huge. Once the boss behind the scenes tightens the money, the team will immediately have problems and the results will be greatly affected.

And in recent years, as Platini has implemented fiscal health policies in Europe, this type of team has also been restricted.

The second method has slow results, relying on years of accumulation, and occasionally burns money, but once a major transfer fails, the team will have to take a breather for a year or two to recover.

But usually teams with this style of play will have a complete set of long-term plans, and set every goal clearly and pragmatically. For example, Arsenal will not sign up, do not win the championship, and grab the top four every year.

You can accuse Arsenal of not being proactive, but you cannot deny that Arsenal is quite healthy and excellent in terms of performance stability, investment, and the club's financial situation.

Southampton belongs to the first style of play.

In Yang Huan's view, the so-called self-responsibility for profit and loss is nonsense.

There are only two or three teams in Europe that can support their own profits and losses, Real Madrid and Barcelona are not counted.

For Southampton, with so many stars and so many achievements, it is impossible to be responsible for their own profits and losses. Even if they accumulate for a few more years, they will not be able to survive in the Premier League.

The reason is simple. You have to be responsible for your own profits and losses. Once your players perform well, they will be poached immediately.

In the end, a self-financed team can only become a star factory for local tyrants.

Of course, it is still possible to explode the seeds once in a while.

Since there is no way to be responsible for your own profits and losses, what should you do?
Looking at Southampton from the perspective of running a company, there is no need to be obsessed with debts. Having debts is a good thing. It proves that the bank thinks you are reliable, so they are willing to lend you money.

Therefore, the real problem is not to eliminate debts, nor how much money you owe the bank, but how do you control the risk of debts within a reasonable range.

The way to use Real Madrid is to introduce superstars, do everything possible to expand your influence and brand value, increase the bank's trust in me, and the commercial value of the Real Madrid brand, and then go to the bank to borrow money and then introduce superstars.

In this set of gameplay, the team's performance is not important, who is the head coach is not important, and who is the head star is not important.

What is important is the value of Real Madrid's golden signboard and the financial situation of the team.

In other words, Real Madrid's debt repayment ability.

This is the reason why Florentino was able to spend a lot of money to introduce stars time and time again.

The money in the bank cannot be borrowed or spent!

Yang Huan is not as outrageous as Florentino. He has his own long-term plan, which is to build Southampton into one of the best super giants in Europe and the world in the shortest possible time!
To do this, you have to create a strong lineup of stars.

And relying on the identity of the traverser and Southampton's powerful scouting system, it can be said that the Saints have come to this day very fast and very successful!

But next, Yang Huan will stabilize everything Southampton has achieved so far.

The transfer strategy is also very pragmatic. It is best to stay, and the salary should be increased. If I can’t stay, then I will do everything possible to maximize my interests and try my best to extract the potential value of the players.

In Yang Huan's view, Matic can be kept!
Anyone with a discerning eye can see that Ferguson is about to retire, and no one knows what will happen to Manchester United in the future.

Therefore, let alone whether Manchester United intends to poach Matic strongly, even if they really work hard, Matic may not be tempted.

Southampton is now second in the Premier League standings, and it will be appropriate to participate in the Champions League next season.

Instead of going to Manchester United to take risks, it is better to stay in Southampton, at least there are many opportunities!

"Rosell talked to me about Neymar just now. It can be seen that Barcelona is determined to win him!"

When Yang Huan mentioned this, the corners of his mouth twitched.

Roselle is really...

how to say?

Not bold enough!

If the price he offered just now was more aggressive, maybe Yang Huan would really be tempted.

Anyway, if you can't keep it, it's better to get it with the highest price.

"Just now Sanchez also took the initiative to talk to me about Neymar." Ron Gourley laughed.

"Oh?" Yang Huan suddenly became interested, "What's the attitude of Real Madrid?"

Ron Gurley glanced at his colleagues and said with a smile: "Real Madrid is also very interested in Neymar. They offered a high price of 8000 million euros, and from Sanchez's tone, it seems that they can still talk about it."

"8000?"

When everyone heard this number, their eyes lit up immediately.

Three years ago, when Southampton introduced Neymar, they paid more than 2000 million euros, but now it is as high as 8000 million. Isn't it exciting?

"Hey, you guys, can you stop being so petty?" Yang Huan waved his hand, interrupting the group of guys' fantasies and fantasies, and scolded with a smile.

"Isn't it just 8000 million? Is it worth all the fuss?"

Everyone suddenly laughed one by one.

Master Huan, you are rich and powerful, 8000 million is a piece of cake to you.

But we are different, we are miserable wage earners, if 8000 million is given to us, it is simply popular and hot.

"Actually, Master Huan is right!"

Peter Kenyon also interjected at this time.

"The senior vice president of Nike's European region also talked to me about Neymar just now. Although he didn't say anything, I can tell that Nike is the sponsor of the Brazilian national team and Neymar's sponsor, but our sponsor is Adidas, and Barcelona's sponsor is also Nike!"

Peter Kenyon was born in Nike and Umbro, and he has a clear understanding of sports equipment brands sponsoring stars and teams, and even influencing the transfer of stars.

After he said this, everyone present immediately felt that the things inside must not be so simple.

"Also, I checked. The sponsorship contract between Nike and Barcelona expired this year. In the original contract, Barcelona could only get about 3000 million euros per year. This was considered high when the contract was signed five years ago, but until now, among the top giants, it is relatively low."

Everyone thinks it makes sense.

The 3000 million euro jersey sponsorship is indeed low for Barcelona.

"This involves another issue, and that is Messi!"

Peter Kenyon clearly grasped the key issues.

"As Barcelona's leading star, Messi wears Adidas boots. Nike has always hoped to win back Messi's personal sponsorship. Russell has been working hard on this matter, but it has never been effective."

"With the resignation of Guardiola, the relationship between Russell and Messi is not ideal. Not long ago, Messi's agent proposed to renew the contract and raise the salary. Bartomeu said that the team cannot renew the contract with the players frequently. Renewing the contract every half a year is really outrageous."

"From this point of view, the differences between Messi and Barcelona's top management are quite obvious!"

After such an analysis by Peter Kenyon, everyone suddenly felt enlightened.

"For teams like Barcelona and Real Madrid, the internal conflicts are quite intense. So once Rosell came to power, he chased after his predecessor Laporta, sold Zlatan Ibrahimovic at a low price, offended Cruyff, and fired Guardiola. He desperately wanted to wear away Laporta's traces in the team, brand his mark on this giant team, and win the support of Barcelona fans."

"Rosell has succeeded in doing all these things, but the pressure is also very high. If Russell wants to attack Messi, the most outstanding superstar during Laporta's period, there is only one way, and that is to introduce a player who can replace Messi in terms of competition and business."

Peter Kenyon analyzed this point, and the answer is ready to come out.

"Then it can only be Neymar!"

Hearing this, Yang Huan couldn't help laughing cheerfully.

This is really the only one in the world, there is no semicolon!
(End of this chapter)