Grandmaster Gao Wu

There are definitely benefits.

The first advantage is that Penguin Video no longer has to worry about losing money. No matter how the World Kung Fu Super League is promoted in the future, Penguin Video can make a steady profit of 1 million yuan.

The second advantage is that the network exclusively obtains the live broadcast rights of the World Kung Fu Super League established by Qin Peng, which will attract a large number of Qin Peng's fans. This is the introduction of traffic!

This is an era when traffic is king.

As long as traffic can be continuously imported, performance growth can be achieved continuously, which has become the consensus of this Internet age.

The development of many Internet companies today has fallen into a stage of traffic stagnation.

In other words, there is no new traffic that can be imported.

Without new traffic coming in, it means stagnation in performance.

Stagnant performance is a disaster for insatiable capitalists.

They always hope that their own family will be the only one, and that they can continuously achieve rapid performance growth.

In other words, as long as Liu Taoran agreed to Qin Peng's request, he would actually be able to gain a foothold in an invincible position.

Liu Taoran wanted to accept Qin Peng's suggestion psychologically.

However, he is a little worried now.

What are you worried about?

He is afraid that the World Kung Fu Super League will catch fire. After the fire, he will definitely be able to make a lot of money.

If he can't get a chance to share, wouldn't the loss be too great?

Taking Qin Peng's two competitions as an example, although Penguin Video's share is not much, it also brought Penguin Video a lot of benefits!
The paid live broadcast of the two games made Penguin Video earn billions of dollars.

This is already a report that can affect Penguin Video.

Liu Taoran's mind turned quickly, he looked forward and backward.

After thinking for a long time, he couldn't make up his mind.

He glanced at Qin Peng and asked, "Mr. Qin, are you sure you won't participate in the competition yourself as a player in the World Kung Fu Super League?"

Qin Peng said: "I'm sure. In this kind of competition, I can only guide and participate in the scene. If I go to the ring, it will put too much pressure on other players. For the sake of fairness in the competition, I still decide not to participate in the competition gone."

Liu Taoran said: "I still want to have an in-depth cooperation with you. We are not involved enough in this method of purchasing exclusive secondary channels. We can't let your family take risks."

Qin Peng smiled and asked, "So, what's your suggestion?"

Liu Taoran pondered and said: "I hope we can buy your copyright with [-] million Huaguo coins, and then we have full rights to operate it ourselves. In this way, your risk will be smaller, isn't it?"

Qin Peng smiled.

He said: "Mr. Liu, do you know how much money I have invested in the World Kung Fu Super League?"

Liu Taoran shook his head: "Not sure."

Qin Peng said: "I have already invested nearly 20 billion Chinese national currency! You actually want to use [-] million to buy the live broadcast copyright. Then you mean that I will bear all the losses, and then you use this program to attract investment and go to Develop viewing members, and even do paid live broadcasts. All the money you make belongs to you, but I have to keep losing money, a billion or so every year. Is that what you mean?"

Liu Taoran was a little shy.

He smiled and said: "Mr. Qin, I really don't know that you have already invested so much. How about this, I pay 2 billion Chinese national currency every year to buy the copyright, and we operate it ourselves. Is that okay? "

5 million is Liu Taoran's upper limit. Of course, he will never play his hole cards so quickly.

Qin Peng smiled and said: "I see, forget it. We can't cooperate. Fortunately, Qiyi Video and Youdou Video are also discussing cooperation. If it wasn't for the two previous cooperations we gave to me It feels pretty good, and you are very sincere, so I won't come here to talk about this in person."

Liu Taoran's heart tightened.

Qiyi Video and Youdou Video, those are the biggest competitors of Penguin Video!
Now in Huaguo, the video market is almost dominated by these three companies.And these three video platforms are subsidiaries of the tab three giants.

Liu Taoran hurriedly said: "Mr. Qin, don't worry, don't worry! Haha! Can we talk again?"

Qin Peng said: "My idea of ​​cooperation is to use 1 million Chinese currency to buy a second-level exclusive page on your platform. This kind of cooperation is actually of great benefit to your platform. At the very least, Penguin can get a lot of traffic, which will help your platform seize the opportunity in future competition.”

Liu Taoran shook his head and said, "Mr. Qin, I guess it is impossible for the other two to agree to your request."

Qin Peng smiled and said: "You are wrong, Youdou agrees to this kind of cooperation, but they hope that I can pay more money, because, they said, establishing a second-level exclusive page also requires a lot of cost. I am in I think, if it really doesn’t work, I will cover all the expenses for them to set up a second-level exclusive page, so as to save them from worrying about the future.”

Liu Taoran was very surprised.

He didn't expect that Qin Peng had already talked so deeply with Youdou.

This put a lot of pressure on Liu Taoran.

He thought nervously.

After thinking about it, Liu Taoran believed that even if the future programs of the World Kung Fu Super League are really bad, it is impossible for his side to lose money.

After all, with Qin Peng as the call, our side can get a lot of advertising sponsorship in the first year.Those big advertising sponsors are just around the corner.It is estimated that advertising investment can get at least 30 billion Hua Guoyuan per year.If you get the exclusive right to live broadcast on the network platform, then you can sign for five years for advertising merchants at that time, and lock all those advertising merchants.

In addition to the impossibility of too much loss in investment promotion, the most valuable thing is the influx of traffic.

Because of the gold-lettered signboard of Qin Peng, Liu Taoran believed that his side would definitely have more exposure than Youdou and Qiyi Video.

At that time, more members can be sold.

Membership is actually a huge income.

As mentioned earlier, Penguin Video has nearly [-] million members.

Just the membership income, they can reach tens of billions of income every year.

Thinking of this, Liu Taoran gritted his teeth and said, "Mr. Qin, that's fine, we can pay the World Super League broadcasting fee 5 million a year, and we can sign a five-year contract at once. That is, your World Kung Fu Super League is also It’s already paid back before the game starts. Do you think it’s okay?”

Qin Peng smiled and said: "Not good! I still hope to be able to run this league by myself. Mr. Liu, I pay you 2 million a year, and you can directly give me a second-level page, can you see it?"

Liu Taoran shrugged his shoulders. He knew that his idea of ​​buying the copyright of the live broadcast might not come true.

He smiled wryly and said: "Mr. Qin, how about this? You pay us 2 million a year, and I will open an exclusive second-level page for your Kung Fu Super League. Then, we will return the benefits obtained from the Kung Fu Super League." It can be divided into another 3%, do you think so?"

Qin Peng shook his head with a smile, and said, "Mr. Liu, you are really interesting. You don't want to suffer at all. You only want good things! If you want to share, I can give you 3%. However, the 2 million will be exempted.”

Liu Taoran turned his eyes and said: "How about, the exclusive audience member of the World Kung Fu Super League develops it for us, and all the proceeds belong to us. In this case, we don't have to share it."

This exclusive viewing member is actually specially created by Penguin Video.

For example, if the audience wants to watch the NBA, but they don’t want to watch commercials, well, you can buy an exclusive NBA membership.This is an additional member developed in addition to the video member.

The purpose is to make the audience pay more.

Qin Peng smiled and said: "Since it is all operated by us, it must be better for this exclusive member to be developed only by us."

Liu Taoran said: "Actually, membership operations really don't cost much."

Qin Peng said: "In this case, why do you insist on taking this piece of cake away?"

Liu Taoran said: "Otherwise, we would split it [-]/[-], but we still have a lot of input costs in it. So, my suggestion is, after deducting the cost, we would split it [-]/[-]."

Qin Peng shook his head and said, "Forget it, forget it, it seems that President Liu doesn't have much sincerity, so let's not talk about it. I'd better have a good talk with Youdou and Qiyi."

As he spoke, he stood up.

The penguin video is so stingy.

Always want to calculate their appearance.

This made Qin Peng feel very disgusted.

He thought to himself, if it really doesn’t work, I’ll build a video platform myself.

Anyway, what I have is money. Isn’t it easy to recruit a group of programmers and build a video app?
Qin Peng got up to leave, Liu Taoran was a little anxious.

"No, Mr. Qin, please stop. Let's have a good talk, shall we? Alas! Some people say that only a win-win cooperation can last long. In fact, I just want to pursue a fairness. Mr. Qin, how about this, let's five five The share, and then, the input cost and so on, will also be borne by Penguin Video, right? You also know that the maintenance cost of the video platform is quite high." Liu Taoran gave way.

Qin Peng shook his head and said: "It was always 1% to [-]% before, but suddenly you want [-]% to [-]%, I think this is unacceptable. Mr. Liu, how about it, it is still [-]% to [-]%, and then I will pay you [-]% every year. A maintenance fee of [-] million yuan. Is this the end? If you still don’t agree, there is nothing we can do. We can only find another partner.”

Seeing Qin Peng's resolute expression, Liu Taoran knew that it was impossible for him to win more benefits.

After all, the other party is now a scarce traffic.

Penguin Video is now in a weak position.

Liu Taoran smiled wryly and said, "Mr. Qin, you really made me wonder what to say."

Qin Peng smiled and said: "Mr. Liu, I think I have taken good care of you. Now you have no cost at all. You only need to maintain the platform and live broadcast room for us, and you can get [-]% of the share. It's pretty good. Seriously. , I think I still have more choices. It’s not impossible for me to build a video app and do it myself.”

Liu Taoran said: "Okay, then I will agree to your terms. When will we be able to sign a cooperation agreement?"

Qin Peng smiled and said, "Isn't that all right? Mr. Liu should be more cheerful from the beginning!"

Liu Taoran is a little bit like cursing now.He said in his heart, how can he be happy when it comes to maximizing his interests?

He never expected that he would not be able to win more benefits by going into battle himself.This made Liu Taoran feel a sense of frustration.