My street stall reaches all worlds

Chapter 79 Reversal of the plot

This is what Han Cheng said when he was discussing the terms of cooperation with Xiaoxiao. He said that he can guarantee that Xiaoxiao’s fans will definitely return. Film and television dramas are also a good way to gain popularity, and the most important thing is that the script can be chosen by Xiaoxiao herself.

Of course Xiaoxiao would not refuse such a condition, no matter how you looked at it, it was beneficial to her, and what Guo Lin was worried about was that she might really need to pay the money, which was not a small sum.

"Don't worry, that kind of situation won't happen. Even if that kind of situation does happen, it may not be a bad thing for us." Han Cheng still said very confidently, although everything in the future is unknown Yes, but Han Cheng's attitude always makes people feel at ease.

After Ren's Group's public relations team made a completed public relations plan, they hurriedly made some preparations. Three days later, the enthusiasm for this matter had completely dropped, but it was brought back up again by another news.

The protagonist of this news is still Xiaoxiao, but what is different is that what was exposed this time was not a photo that vilified her, but a complete advertising video.

At the beginning of the advertising video, there are those photos that made Xiaoxiao suffer a lot of slander, and there are some remarks that make people feel sad after seeing it.

Xiaoxiao, who is almost pure makeup, bravely showed her bare makeup on the screen, and gently and confidently told all the women who can see this promotional video: I am one of the majority of you, and we are all the same.

A woman can't change her natural appearance, but she can use some things to add points to herself the day after tomorrow. This is something everyone can do, and there is even no difficulty at all.

On the screen, Xiaoxiao chooses a variety of clothing and beauty makeup that suits her style in the shopping mall that Ren's Group will open, allowing everyone to see for themselves how an ordinary woman can make herself a highly anticipated existence.

This novel documentary-like perspective will make people feel more empathetic, and even want to join in. Although the mall has not opened yet, I already have the feeling that I can't wait to experience it.

This promotional video is obviously for the promotion of the cooperation between the mall and Xiaoxiao, but it can touch the hearts of many people very cleverly, because the woman with flawed skin and condition is too real, she is really not a high-ranking star, But each of them around.

As soon as this promotional video was broadcast, it exploded immediately, and almost all the topics of the day revolved around this.

They saw the right moment and launched the second round in time: Ren's Group led Gulin Media and Xiaoxiao Studio to hold a large-scale press conference to explain some things to everyone.

"The leak of the previous photos is actually just a test of our public opinion. What we want to see is how much tolerance people have for female artists who are not in a perfect state. It turns out that under such circumstances, they There was a lot of pressure.”

The host of the public relations team started by saying that at this time everyone knew that all of this was planned. While feeling surprised, they also changed their views on Xiaoxiao.

Because from the public's point of view, Xiaoxiao has always been a girl who cares about her beauty very much. Her appearance in front of the camera has always been perfect, and no one can pick out any flaws at all, but such a person has the courage to show her Showing her imperfection will only make everyone admire her for her bravery.

Both the commercials and the press conference are perfect, Xiaoxiao's fans have increased greatly, and her face is much bigger than her previous biggest fan, even doubled, Ren's shopping mall has also received the best publicity, Indeed, as Han Cheng said before, this is a solution that has the best of both worlds.

Xiaoxiao's popularity has increased a lot after going through this time, and many endorsements that she had never thought of before found her, and she hopes to cooperate, which can be regarded as a winner.

But the biggest surprise was not this, but that Han Cheng decided to choose a good script to produce a film and television drama in the name of the Ren family, and the heroine was Xiaoxiao.

After this operation, all the crises were resolved, and at the same time, a better result than expected was achieved.

On an auspicious day, the mall finally opened in anticipation. On the first day of opening, it set a new high in the number of people in shopping malls in major cities in China. It was a good start and the sales volume was also very impressive.

Merchants are constantly throwing olive branches willing to cooperate. Before the opening of the Ren's mall, the development department needed to contact various brands to settle in, but the current situation is that Ren's needs to choose among many brands that want to cooperate, which can be said to be difficult in one place. Please.

Others are easy to say, most of them are brands that other large shopping malls in China will have, but there is one brand that is the focus of everyone's work in the company.

It was a well-known French wedding dress designer. The wedding dresses and dresses he designed were liked by many famous and social people in China, but all those who wanted his designs had to fly to France to make an appointment in person, which inevitably caused some trouble.

Moreover, this designer has always had his own style and style. He doesn't like to do things that don't suit him, and he doesn't like to make clothes for people who don't suit him. In the final analysis, no matter what he does, he depends on his mood.

So he never thought of developing his business outside of China before, until he saw the promotional video that had been hotly searched for two days, and suddenly became very interested in the shopping mall in the promotional video.

This temperamental person wrote an email to express his favor, but it was only to express his appreciation for this idea. He didn't say much else, but in Han Cheng's view, this is a very good business opportunity. If they can persuade this designer's high-end dresses to enter their shopping malls, they will be the only ones in China.

After discussion, the company's top management agreed that this matter was indeed of great importance. In order to show sincerity, Han Cheng might still need to personally act.

Han Cheng didn't refuse either, since the designer was interested in the idea of ​​the promotional video, and he happened to come up with that idea, then there is indeed no more suitable candidate than him.

However, it was impossible for Han Cheng to go by himself on such an occasion, he always had a "military adviser" who could give advice, and this role was none other than Ren Xuebing.

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