I really don't want to be a star
Chapter 268 Traffic Is King
Gao Muan looked a little serious, as if he was going to say something very important.
The projection on the screen changed to another page, and then Mu Feng's investment project was displayed.
Gao Muan's body was full of aura, and he supported the table with both hands, scanning the audience.
"This is about the current situation in the entertainment industry. The three top brokerage companies plus theater investment companies, there are a total of about twelve companies, taking 80.00% of the market share.
Among them, theaters, investment, endorsements, etc. accounted for 70.00% of the entertainment circle.
In other words, all the remaining companies revolve around these companies as a foil, living off their leftovers.
If you want to climb up, you will be suppressed from all aspects. Unfortunately, according to the current situation, Mu Feng is the one who is suppressed. "
This plan has been hidden in Gao Muan's mind for a long time. From the very beginning when he invited Su Zijin to the company, Gao Muan had already had this plan in mind.
Today, after two or three years of development, Mufeng has become an emerging entertainment company that can directly face other companies.
But if a tree is beautiful in the forest, the wind will destroy it.
The result of this is that several other big companies are faintly suppressing Mufeng. From the development momentum, it can be seen that since Mufeng has the power to threaten the strength of large companies, the suppression of Mufeng is not good in all aspects. Leave room.
But at the same time, Gao Muan is not reconciled to this!
Be the benchmark of the industry if you want to do it!
Gao Muan saw that no one was speaking, so he quietly looked at Su Zijin.
In this plan, Su Zijin is her most powerful assistant. If she manipulates it properly, Su Zijin will also take advantage of this shareholder wind to skyrocket and become a benchmark of the times.
Gao Muan spoke decisively, with piercing eyes.
"Since large companies have suppressed us in all aspects, if we want to overtake in a corner, we will not take an unusual path."
Turning around, he took out the general plan on the screen, and a total of hundreds of pages of plans were placed in front of every shareholder.
Su Zijin casually flipped through a few pages, and was immediately shocked by the content inside.
"The things in it can completely destroy all the original entertainment industries!"
In the traditional entertainment industry, there are generally some traditional methods such as endorsement and theaters.
Both the music and film circles use this traditional income-generating model as the cornerstone.
However, Gao Mu's security destroyed this well-established road, just take the original music scene as an example.
According to the traditional way of music industry is to buy albums, after the era of digital music, the traditional way of albums has declined, so musicians can only rely on music to earn traffic, and thus realize their fame through variety shows, acting, and filming.
But Gao Muan's idea is to use the emerging segment video platform to create an entertainment and exchange place, and after absorbing most of the audience, integrate into this plate, and use the ability of this plate to realize cash.
And the name of this plan is: Douyin!
In 2017, Douyin has not yet been popularized in all aspects. Gao Muan has prepared this plan early on. In the past few years, Mu Feng has invested a lot of income in new media.
But now that the chess pieces were all in place, Gao Muan officially opened his fangs, and marched towards the front of the game.
This bold plan made all the shareholders in the audience worried.
If the plan fails, then their real money will all become flowers in the mirror.
In their view, the success rate of this plan is very small.
For a while, the audience was boiling.
"How could this plan be successful? It's wishful thinking. Anyone who follows you will lose everything!"
"Crazy, I would invest in a crazy company, do you know what you are doing?
You are beating an egg against a rock. The traditional entertainment industry has not needed the basic market for such a long time, but you want to chase that illusory thing, and you dare to lay such a big one when you come up.
Crazy! Once the capital chain is broken, the whole company will be buried with you!"
……
The gray-haired old men in the audience were chasing after each other, making a lot of noise, and the discussion was full of enthusiasm.
However, this is also within Gao Muan's expectation. In this basic plan, Gao Muan has already made sufficient preparations, and he is not afraid of people from the company coming.
"You... If you really dare to do this, I must withdraw the capital!"
"Yes, we don't need to use our own money to fight with you.
"
"Madman, how can there be such a lunatic!"
Everyone at the scene was not optimistic about Gao Mu'an's layout, and even wanted to use divestment to threaten Gao Mu'an to get back on track, and An'an became their cash cow.
But Gao Muan smiled and looked at the group of half-old men who were dying, with his hands on the table.
"Whoever opposes this plan, whoever agrees, raise your hands now and express your opinion!"
Gao Muan's aura swelled, and his phoenix eyes kept sweeping across the faces of every shareholder.
No one on the field dared to say anything, everyone agreed with this extremely risky approach, but they didn't want to let go of Mu Feng, a chicken that lays golden eggs.
The only idea is to stabilize the current situation and ask Gao Muan to deposit a sum of money into their bank account every day.
"Nobody talking?"
Gao Muan smiled playfully, and suddenly stretched out a hand in the conference room.
"I agree!"
Su Zijin stood up, after reading the plan, he had a good idea of Mufeng's plan in the future, and at the same time knew a thing or two about the future development.
But Su Zijin is not a fool, he knows a thing or two about the future through Gouzi.
Leaving aside the traditional film and television industry and the single-wheel music industry, in the next few years all the hot spots will be concentrated on short video platforms.
Although platforms such as Douyin and Kuaishou do not have the ability to create stars for a long time, they spread extremely fast and are time-sensitive, which can mobilize the enthusiasm of the entire music industry.
In the short video industry, regardless of your identity and background, as long as your songs are good, the speed of transmission will be geometrically transmitted.
Although this is only a temporary fame, it is indeed a steady stream of real money for the platform side.
When you find that all the music in your ears comes from the same software, it will have more impact on you than traditional music download platforms.
Moreover, the film and television industry also has this possibility. For a semi-economic company, Mufeng needs to create not only artists or singers, but people who can bring popularity and funds to the company.
It doesn't matter who you are as long as you can create popularity and money.
According to the situation where the spotlight has been shining on the stage in the past, the people that the audience can choose are nothing more than stars or singers, and those companies are actually behind the selection.
But it is completely different in the self-media era. The sinking of the spotlight has brought every ordinary person an era in which they may gain the attention of the public.
When your popularity is enough, there will naturally be a channel for cashing in. At the same time, if your popularity reaches a certain level, it will bring you the opportunity to enter the high-end film and television industry.
In this way, the cornerstone of the entertainment industry will be disintegrated from the bottom. After a certain level, the traffic on the stars who can generate income in the entertainment industry will decrease, and the income will also decline.
In the end, he will even end up personally relying on his previous popularity to become an Internet celebrity to attack the sinking market.
The summary of this plan is four words.
Traffic is king!
The projection on the screen changed to another page, and then Mu Feng's investment project was displayed.
Gao Muan's body was full of aura, and he supported the table with both hands, scanning the audience.
"This is about the current situation in the entertainment industry. The three top brokerage companies plus theater investment companies, there are a total of about twelve companies, taking 80.00% of the market share.
Among them, theaters, investment, endorsements, etc. accounted for 70.00% of the entertainment circle.
In other words, all the remaining companies revolve around these companies as a foil, living off their leftovers.
If you want to climb up, you will be suppressed from all aspects. Unfortunately, according to the current situation, Mu Feng is the one who is suppressed. "
This plan has been hidden in Gao Muan's mind for a long time. From the very beginning when he invited Su Zijin to the company, Gao Muan had already had this plan in mind.
Today, after two or three years of development, Mufeng has become an emerging entertainment company that can directly face other companies.
But if a tree is beautiful in the forest, the wind will destroy it.
The result of this is that several other big companies are faintly suppressing Mufeng. From the development momentum, it can be seen that since Mufeng has the power to threaten the strength of large companies, the suppression of Mufeng is not good in all aspects. Leave room.
But at the same time, Gao Muan is not reconciled to this!
Be the benchmark of the industry if you want to do it!
Gao Muan saw that no one was speaking, so he quietly looked at Su Zijin.
In this plan, Su Zijin is her most powerful assistant. If she manipulates it properly, Su Zijin will also take advantage of this shareholder wind to skyrocket and become a benchmark of the times.
Gao Muan spoke decisively, with piercing eyes.
"Since large companies have suppressed us in all aspects, if we want to overtake in a corner, we will not take an unusual path."
Turning around, he took out the general plan on the screen, and a total of hundreds of pages of plans were placed in front of every shareholder.
Su Zijin casually flipped through a few pages, and was immediately shocked by the content inside.
"The things in it can completely destroy all the original entertainment industries!"
In the traditional entertainment industry, there are generally some traditional methods such as endorsement and theaters.
Both the music and film circles use this traditional income-generating model as the cornerstone.
However, Gao Mu's security destroyed this well-established road, just take the original music scene as an example.
According to the traditional way of music industry is to buy albums, after the era of digital music, the traditional way of albums has declined, so musicians can only rely on music to earn traffic, and thus realize their fame through variety shows, acting, and filming.
But Gao Muan's idea is to use the emerging segment video platform to create an entertainment and exchange place, and after absorbing most of the audience, integrate into this plate, and use the ability of this plate to realize cash.
And the name of this plan is: Douyin!
In 2017, Douyin has not yet been popularized in all aspects. Gao Muan has prepared this plan early on. In the past few years, Mu Feng has invested a lot of income in new media.
But now that the chess pieces were all in place, Gao Muan officially opened his fangs, and marched towards the front of the game.
This bold plan made all the shareholders in the audience worried.
If the plan fails, then their real money will all become flowers in the mirror.
In their view, the success rate of this plan is very small.
For a while, the audience was boiling.
"How could this plan be successful? It's wishful thinking. Anyone who follows you will lose everything!"
"Crazy, I would invest in a crazy company, do you know what you are doing?
You are beating an egg against a rock. The traditional entertainment industry has not needed the basic market for such a long time, but you want to chase that illusory thing, and you dare to lay such a big one when you come up.
Crazy! Once the capital chain is broken, the whole company will be buried with you!"
……
The gray-haired old men in the audience were chasing after each other, making a lot of noise, and the discussion was full of enthusiasm.
However, this is also within Gao Muan's expectation. In this basic plan, Gao Muan has already made sufficient preparations, and he is not afraid of people from the company coming.
"You... If you really dare to do this, I must withdraw the capital!"
"Yes, we don't need to use our own money to fight with you.
"
"Madman, how can there be such a lunatic!"
Everyone at the scene was not optimistic about Gao Mu'an's layout, and even wanted to use divestment to threaten Gao Mu'an to get back on track, and An'an became their cash cow.
But Gao Muan smiled and looked at the group of half-old men who were dying, with his hands on the table.
"Whoever opposes this plan, whoever agrees, raise your hands now and express your opinion!"
Gao Muan's aura swelled, and his phoenix eyes kept sweeping across the faces of every shareholder.
No one on the field dared to say anything, everyone agreed with this extremely risky approach, but they didn't want to let go of Mu Feng, a chicken that lays golden eggs.
The only idea is to stabilize the current situation and ask Gao Muan to deposit a sum of money into their bank account every day.
"Nobody talking?"
Gao Muan smiled playfully, and suddenly stretched out a hand in the conference room.
"I agree!"
Su Zijin stood up, after reading the plan, he had a good idea of Mufeng's plan in the future, and at the same time knew a thing or two about the future development.
But Su Zijin is not a fool, he knows a thing or two about the future through Gouzi.
Leaving aside the traditional film and television industry and the single-wheel music industry, in the next few years all the hot spots will be concentrated on short video platforms.
Although platforms such as Douyin and Kuaishou do not have the ability to create stars for a long time, they spread extremely fast and are time-sensitive, which can mobilize the enthusiasm of the entire music industry.
In the short video industry, regardless of your identity and background, as long as your songs are good, the speed of transmission will be geometrically transmitted.
Although this is only a temporary fame, it is indeed a steady stream of real money for the platform side.
When you find that all the music in your ears comes from the same software, it will have more impact on you than traditional music download platforms.
Moreover, the film and television industry also has this possibility. For a semi-economic company, Mufeng needs to create not only artists or singers, but people who can bring popularity and funds to the company.
It doesn't matter who you are as long as you can create popularity and money.
According to the situation where the spotlight has been shining on the stage in the past, the people that the audience can choose are nothing more than stars or singers, and those companies are actually behind the selection.
But it is completely different in the self-media era. The sinking of the spotlight has brought every ordinary person an era in which they may gain the attention of the public.
When your popularity is enough, there will naturally be a channel for cashing in. At the same time, if your popularity reaches a certain level, it will bring you the opportunity to enter the high-end film and television industry.
In this way, the cornerstone of the entertainment industry will be disintegrated from the bottom. After a certain level, the traffic on the stars who can generate income in the entertainment industry will decrease, and the income will also decline.
In the end, he will even end up personally relying on his previous popularity to become an Internet celebrity to attack the sinking market.
The summary of this plan is four words.
Traffic is king!
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