Game designer: I am making games, not charity
Chapter 340 Mr. Ma's ingenious plan, the first day's data
Mr. Ma had a faint smile on his face, looking very confident.
Grant and Ava also know that Mr. Ma's company, Goose Factory, is the number one game manufacturer in Daxia, and Mr. Ma has been competing with Platinum Company for a long time. It can be said that if you really want to beat Platinum Company, you have to rely on Mr. Ma will do.
So Grant asked: "Mr. Ma, do you have a solution?"
The smile on Mr. Ma's face was even bigger: "The number of reservations made by Platinum this time has indeed exceeded twice ours, and this fact cannot be changed.
And the time of Xingyu Project is limited, and our game must be launched as soon as possible. It is meaningless to blindly worry about the number of reservations. What we have to do now is to find ways to increase the sales of our game! "
Grant's eyes lit up: "Mr. Ma is right, but how can we increase sales?"
Boss Ma lowered his head and said his solution word by word.
"First, the price of our game must be high! An excellent game, of course, requires a high price! I suggest that the price be set at 1000 beautiful national currency."
As soon as these words came out, even Ava and Grant were shocked.
They originally thought that it would be good to set the price at 200 beautiful national currency.
You know, the exchange rate between the beautiful national currency and the Great Xia national currency is 7:1.
The 1888 beautiful national currency mentioned by Mr. Ma is actually 7000 Daxia national currency!
It is more than 30 times higher than Platinum's "Black Myth: Wukong"!
Ava didn't understand, and asked: "Mr. Ma, we sell it so expensive, will players really buy it? Besides, Platinum's game only sells for 199, shouldn't we make the price even lower? "
Mr. Ma shook his head: "We will definitely not be able to compete with Platinum in such things as lowering costs and making small profits but quick turnover, so we will take the high-end route and turn our game into a luxury item!
We can add lv, Hermes, Givenchy and other luxury stores to the town in the game, combining luxury with the game!Then use the celebrity effect and the comparison psychology of players to let them buy our games. "
After Mr. Ma finished speaking, the executives around were a little confused. Aren't they gamers?How to get involved with luxury goods.
But Ava's face showed surprise, and she clapped her hands and said, "Yes! Mr. Ma is so right! Platinum Company makes small profits but sells more, and their customers are the bottom or middle-level players in society. At this level, We can’t compete with them, so we will transfer the customer base to the upper-class people, let them be proud to buy our games, and arouse their comparison psychology!”
Mr. Ma nodded: "After doing this, we still need to lengthen the main story line in the early stage of the game a little bit. The refund time of each game platform is usually one hour. We have to make the game story after one hour to avoid players Refund after purchase."
Next, Mr. Ma, Grant and others discussed matters related to co-branding with major luxury goods. At the same time, they discussed the improvement of the game clearly, and the game was scheduled to be launched in three days.
……
The next day, 24 hours have passed since Platinum's "Black Myth: Wukong" went live.
The game's first-day sales have also come out.
Black Myth: Wukong.
1700 million!
Judging from the popularity of the game promotion, it is already extremely good to have such sales.
Moreover, this is only the sales volume of the game. In the past 24 hours, the number of members recharging on Platinum's diamond game platform has also skyrocketed.
After professional data analysis, most players who were originally members directly spent money to recharge vip5 members after learning that vip5 members can buy games at half price.
Here is a big income too.
Before Chen Feng came to this world.
In this world, a stand-alone game with excellent quality can only achieve sales of about 1000 million to 2000 million after it has been released for several years.
You know, this is a data that can only be achieved after several years of online release.
And Chen Feng's "Black Myth: Wukong" only took one day to achieve it!
Of course, the sales data of "Diablo" and "World of Warcraft" made by the previous platinum company are also very explosive.
But at that time, because Platinum Corporation was making computer games, people in the game circle didn't buy their sales figures at all.
But this time, Platinum's "Black Myth: Wukong" is a real vr stand-alone game, and the sales of 1700 million have completely broken the record of vr stand-alone game sales!
However, the astonishing sales on the first day will inevitably lead to very few new sales in the future.
But until then, with the help of the Great Xia Game Management Bureau, Chen Feng can carry out a second publicity and hold events to downgrade the sale.
It can be said that whether it is compared to the sales volume on the first day or the final sales volume in the future, "Black Myth: Wukong" has been able to firmly sit on the number one throne in recent years.
Of course, this refers to sales, not the total revenue of the game.
However, after the game has achieved such an amazing sales volume, the game's reviews have also begun to become a strange polarization.
Because of the very low price of 199 vr games, it naturally attracted many people who didn't even like playing stand-alone games before.
Some people just saw the popularity of the game and bought the game following the trend.
You know, this game was produced by Platinum Corporation as a high-difficulty action game. The bosses and elite monsters in it are relatively difficult to fight, requiring players to have certain reactions and operations to pass the level.
After all, the original positioning of this game is closer to the soul game.
However, because of the particularity of the theme of this game, the protagonist Monkey King Monkey King in the game has extraordinary power.
So it's not as difficult as the games in Dark Souls.
But in this world, there are still a large number of players who cannot adapt to the difficulty of this game.
For example, Director Ling and others who came to Platinum Company to accept the game at the beginning, because of the profession they are engaged in, they can basically be regarded as hardcore veteran players.
But when playing "Black Myth: Wukong", they will still get stuck when they encounter some elite monsters or bosses, and they cannot kill them to pass the level in a short time.
Therefore, this has caused some players who are not very good at operation. After playing the game, they will feel that the difficulty of this game is too great!
Therefore, the evaluation of the game is naturally polarized.
Players who like it will naturally like it very much.
And some players who think the game is too difficult simply comment that this game is not played by humans at all!
It's cool when you fight mobs, but when you meet a boss, it's simply torturing the player!
Grant and Ava also know that Mr. Ma's company, Goose Factory, is the number one game manufacturer in Daxia, and Mr. Ma has been competing with Platinum Company for a long time. It can be said that if you really want to beat Platinum Company, you have to rely on Mr. Ma will do.
So Grant asked: "Mr. Ma, do you have a solution?"
The smile on Mr. Ma's face was even bigger: "The number of reservations made by Platinum this time has indeed exceeded twice ours, and this fact cannot be changed.
And the time of Xingyu Project is limited, and our game must be launched as soon as possible. It is meaningless to blindly worry about the number of reservations. What we have to do now is to find ways to increase the sales of our game! "
Grant's eyes lit up: "Mr. Ma is right, but how can we increase sales?"
Boss Ma lowered his head and said his solution word by word.
"First, the price of our game must be high! An excellent game, of course, requires a high price! I suggest that the price be set at 1000 beautiful national currency."
As soon as these words came out, even Ava and Grant were shocked.
They originally thought that it would be good to set the price at 200 beautiful national currency.
You know, the exchange rate between the beautiful national currency and the Great Xia national currency is 7:1.
The 1888 beautiful national currency mentioned by Mr. Ma is actually 7000 Daxia national currency!
It is more than 30 times higher than Platinum's "Black Myth: Wukong"!
Ava didn't understand, and asked: "Mr. Ma, we sell it so expensive, will players really buy it? Besides, Platinum's game only sells for 199, shouldn't we make the price even lower? "
Mr. Ma shook his head: "We will definitely not be able to compete with Platinum in such things as lowering costs and making small profits but quick turnover, so we will take the high-end route and turn our game into a luxury item!
We can add lv, Hermes, Givenchy and other luxury stores to the town in the game, combining luxury with the game!Then use the celebrity effect and the comparison psychology of players to let them buy our games. "
After Mr. Ma finished speaking, the executives around were a little confused. Aren't they gamers?How to get involved with luxury goods.
But Ava's face showed surprise, and she clapped her hands and said, "Yes! Mr. Ma is so right! Platinum Company makes small profits but sells more, and their customers are the bottom or middle-level players in society. At this level, We can’t compete with them, so we will transfer the customer base to the upper-class people, let them be proud to buy our games, and arouse their comparison psychology!”
Mr. Ma nodded: "After doing this, we still need to lengthen the main story line in the early stage of the game a little bit. The refund time of each game platform is usually one hour. We have to make the game story after one hour to avoid players Refund after purchase."
Next, Mr. Ma, Grant and others discussed matters related to co-branding with major luxury goods. At the same time, they discussed the improvement of the game clearly, and the game was scheduled to be launched in three days.
……
The next day, 24 hours have passed since Platinum's "Black Myth: Wukong" went live.
The game's first-day sales have also come out.
Black Myth: Wukong.
1700 million!
Judging from the popularity of the game promotion, it is already extremely good to have such sales.
Moreover, this is only the sales volume of the game. In the past 24 hours, the number of members recharging on Platinum's diamond game platform has also skyrocketed.
After professional data analysis, most players who were originally members directly spent money to recharge vip5 members after learning that vip5 members can buy games at half price.
Here is a big income too.
Before Chen Feng came to this world.
In this world, a stand-alone game with excellent quality can only achieve sales of about 1000 million to 2000 million after it has been released for several years.
You know, this is a data that can only be achieved after several years of online release.
And Chen Feng's "Black Myth: Wukong" only took one day to achieve it!
Of course, the sales data of "Diablo" and "World of Warcraft" made by the previous platinum company are also very explosive.
But at that time, because Platinum Corporation was making computer games, people in the game circle didn't buy their sales figures at all.
But this time, Platinum's "Black Myth: Wukong" is a real vr stand-alone game, and the sales of 1700 million have completely broken the record of vr stand-alone game sales!
However, the astonishing sales on the first day will inevitably lead to very few new sales in the future.
But until then, with the help of the Great Xia Game Management Bureau, Chen Feng can carry out a second publicity and hold events to downgrade the sale.
It can be said that whether it is compared to the sales volume on the first day or the final sales volume in the future, "Black Myth: Wukong" has been able to firmly sit on the number one throne in recent years.
Of course, this refers to sales, not the total revenue of the game.
However, after the game has achieved such an amazing sales volume, the game's reviews have also begun to become a strange polarization.
Because of the very low price of 199 vr games, it naturally attracted many people who didn't even like playing stand-alone games before.
Some people just saw the popularity of the game and bought the game following the trend.
You know, this game was produced by Platinum Corporation as a high-difficulty action game. The bosses and elite monsters in it are relatively difficult to fight, requiring players to have certain reactions and operations to pass the level.
After all, the original positioning of this game is closer to the soul game.
However, because of the particularity of the theme of this game, the protagonist Monkey King Monkey King in the game has extraordinary power.
So it's not as difficult as the games in Dark Souls.
But in this world, there are still a large number of players who cannot adapt to the difficulty of this game.
For example, Director Ling and others who came to Platinum Company to accept the game at the beginning, because of the profession they are engaged in, they can basically be regarded as hardcore veteran players.
But when playing "Black Myth: Wukong", they will still get stuck when they encounter some elite monsters or bosses, and they cannot kill them to pass the level in a short time.
Therefore, this has caused some players who are not very good at operation. After playing the game, they will feel that the difficulty of this game is too great!
Therefore, the evaluation of the game is naturally polarized.
Players who like it will naturally like it very much.
And some players who think the game is too difficult simply comment that this game is not played by humans at all!
It's cool when you fight mobs, but when you meet a boss, it's simply torturing the player!
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