It's so sweet to my ex-husband after the divorce
Chapter 287 Establishment of a New Brand
Just as Si's Group was facing these public opinion crises and gradually resolving them, a new jewelry brand was successfully registered and began to cooperate with major shopping malls and e-commerce companies to start their publicity work.
Because this jewelry brand was registered abroad, it did not attract the attention of Si's Group for a while.
To be precise, many people in the industry don't care about this emerging brand. Every year, many emerging brands are successfully registered, but they can enter the public's attention and successfully develop. Very few.
Therefore, these brands will not receive much attention until they are completely strong.
However, the few jewelry products they initially released have gained recognition within a certain range of publicity.
The brand basically relies on the Internet for publicity. All kinds of Internet celebrities and big Vs, as well as small artists with a certain number of fans but not too popular, and anchors with goods, all use various methods to achieve their goals in just a few days. Wear related products for publicity every day.
Won a lot of brand attention and soaring sales.
When the public opinion crisis of Si's Group was resolved, this brand suddenly entered the vision of many buyers.
Si Jingyi even heard that some employees in the same office were talking about this new brand.
"I watched the live broadcast last night and placed an order. I don't know how the real thing is. The price is okay and not too expensive."
"It's a pretty good design."
"It's kinda pretty, isn't it?"
“Very retro!”
"I have a red dress that fits this agate very well..."
"You don't buy your own products to buy other design brands?"
"Hey, you know your own products..."
Everyone also tacitly knew that the cost price of Si's Group's jewelry was actually very low, but the selling price was getting higher and higher, and in fact it was not worthy of the selling price at all.
So many knowledgeable people, especially insiders, don't want to spend this wrong money.
It's better to buy some emerging brands that are more cost-effective.
"This brand has just started promoting, so there is a discount, which is quite cheap. You can also try to buy what you like..."
Si Jingyi lowered his head and smiled, his colleague, does this count as tap water?
Because you think it looks good, so take the initiative to promote it?
Si Jingyi sent a message to Feng Yue: [How is it?The sales in the last two days have been good, right? 】
Feng Yue: [Well, it's better than we imagined. 】
Fengyue was in charge of these operational arrangements, and the two secretly established the brand and put it on the market in a short period of time.
They have experience in creating brands, so their cooperation is also very smooth.
After designing, contact jade raw materials, process and inlay, the whole process is very fast and efficient.
Perhaps there is no history of jewelry brand creation faster than them in the world.
Feng Yue: [Don't worry, we see that we have a lot of positive comments now. After a certain period of time, I will carry out a lot of offline publicity, and I guarantee that it will become overwhelming within a month. 】
At that time, no matter if the Si Group or the Feng Group, it would be useless to panic.
Anyway, they don't want to compete with those high-end jewelry that have been around for hundreds of years. In the market of mid-end jewelry, there is great potential for development.
Si Jingyi's design is very stylish and has good jewelry rough stones, which can make some customers who want to wear high-quality jewelry but can't afford so much money choose their brand.
From the very beginning, their positioning was very accurate. As for the high-end customization in the later period, it is another market. The two parties do not conflict and can develop in parallel.
After chatting about work, it's time to leave work.
After the company's public opinion crisis was resolved, the employees of Si's Group smiled a little more, and they didn't need to stay in the company to work overtime with a sad face every day.
Seeing Si Jingyi, he was also full of gratitude.
Everyone knows that this time the matter was resolved because of Si Jingyi.
Although Si Yunlin said that the matter was related to Si Jingyi, there was no evidence from the beginning to the end that it was Si Jingyi's doing. On the contrary, it was Si Jingyi's method of solving this matter, which the internal staff knew.
Her admiration for Si Jingyi also grew linearly.
And starting next Monday, Si Jingyi will enter the board of directors with a brand new identity. At that time, no matter how angry Si Yunlin is, there is no way to drive her out...
Before Si Jingyi got off work, Lu Yanchao asked her where to eat at night and if she had any other arrangements.
Si Jingyi replied at that time: [Boss Lu is so free, you have returned to the Lu Group anyway, and you are going to fight your second uncle, and now you are so free? 】
Lu Yanchao: [I just returned to the Lu Group, you think I will have some work to do, so now I am really free. 】
Si Jingyi failed to refute, and the two made an appointment for dinner.
She chose to eat Cantonese cuisine, and when Lu Yanchao came to the company to pick her up from get off work, the employees behind him were envious when they saw Si Jingyi getting into his car.
"Now Si Jingyi is the winner in life..."
"Yeah, my husband spoils me, and I still have shares in the group, and I'm about to join the board of directors of the group..."
No matter from any aspect, they are envious enough.
Si Jingyi didn't care about what the employees of Si's Group thought of him, got on the co-pilot and fastened his seat belt, and asked him, "Your uncle hasn't targeted you in the past two days?"
"I had an accident when I first joined the group. Everyone will suspect him. It is impossible for an old fox like him to make a move easily."
Lu Yanchao had a calm expression on his face, as if he didn't take the threat seriously.
Si Jingyi pouted: "I don't think your life will be much better than mine."
"You can't die, don't worry."
"According to me, you should have taken over the Lu Group long ago, otherwise you would have to wait until now. He must have already installed his people in the group, and you will only go back at this time..."
The man stared ahead, raised his eyebrows and smiled,
Si Jingyi looked at his profile, and suddenly found that there was an arrogant confidence in his eyes.
"How do you know that I didn't arrange enough people in the company in advance?"
Si Jingyi looked at him in a little shock: "So you mean...you have already prepared for it?"
"I hold so many shares in the Lu Group, even if I don't come back, I will be guarded against, so I just made a little preparation in advance."
Lu Si Jingyi shook his head secretly: "There is no one in the world who is more of a thief than you."
Lu Yanchao smiled softly: "If you don't do this, how can I protect you in the future? You know, for you, I can do anything."
Si Jingyi cleared her throat: "Shut up, you."
She's going to turn red any more.
Lu Yanchao gave Si Jingyi a meaningful look, stopped teasing, and continued to drive seriously.
Not long after driving, I accidentally ran into Shen Geman who was blocking the car on the side of the road.
Because this jewelry brand was registered abroad, it did not attract the attention of Si's Group for a while.
To be precise, many people in the industry don't care about this emerging brand. Every year, many emerging brands are successfully registered, but they can enter the public's attention and successfully develop. Very few.
Therefore, these brands will not receive much attention until they are completely strong.
However, the few jewelry products they initially released have gained recognition within a certain range of publicity.
The brand basically relies on the Internet for publicity. All kinds of Internet celebrities and big Vs, as well as small artists with a certain number of fans but not too popular, and anchors with goods, all use various methods to achieve their goals in just a few days. Wear related products for publicity every day.
Won a lot of brand attention and soaring sales.
When the public opinion crisis of Si's Group was resolved, this brand suddenly entered the vision of many buyers.
Si Jingyi even heard that some employees in the same office were talking about this new brand.
"I watched the live broadcast last night and placed an order. I don't know how the real thing is. The price is okay and not too expensive."
"It's a pretty good design."
"It's kinda pretty, isn't it?"
“Very retro!”
"I have a red dress that fits this agate very well..."
"You don't buy your own products to buy other design brands?"
"Hey, you know your own products..."
Everyone also tacitly knew that the cost price of Si's Group's jewelry was actually very low, but the selling price was getting higher and higher, and in fact it was not worthy of the selling price at all.
So many knowledgeable people, especially insiders, don't want to spend this wrong money.
It's better to buy some emerging brands that are more cost-effective.
"This brand has just started promoting, so there is a discount, which is quite cheap. You can also try to buy what you like..."
Si Jingyi lowered his head and smiled, his colleague, does this count as tap water?
Because you think it looks good, so take the initiative to promote it?
Si Jingyi sent a message to Feng Yue: [How is it?The sales in the last two days have been good, right? 】
Feng Yue: [Well, it's better than we imagined. 】
Fengyue was in charge of these operational arrangements, and the two secretly established the brand and put it on the market in a short period of time.
They have experience in creating brands, so their cooperation is also very smooth.
After designing, contact jade raw materials, process and inlay, the whole process is very fast and efficient.
Perhaps there is no history of jewelry brand creation faster than them in the world.
Feng Yue: [Don't worry, we see that we have a lot of positive comments now. After a certain period of time, I will carry out a lot of offline publicity, and I guarantee that it will become overwhelming within a month. 】
At that time, no matter if the Si Group or the Feng Group, it would be useless to panic.
Anyway, they don't want to compete with those high-end jewelry that have been around for hundreds of years. In the market of mid-end jewelry, there is great potential for development.
Si Jingyi's design is very stylish and has good jewelry rough stones, which can make some customers who want to wear high-quality jewelry but can't afford so much money choose their brand.
From the very beginning, their positioning was very accurate. As for the high-end customization in the later period, it is another market. The two parties do not conflict and can develop in parallel.
After chatting about work, it's time to leave work.
After the company's public opinion crisis was resolved, the employees of Si's Group smiled a little more, and they didn't need to stay in the company to work overtime with a sad face every day.
Seeing Si Jingyi, he was also full of gratitude.
Everyone knows that this time the matter was resolved because of Si Jingyi.
Although Si Yunlin said that the matter was related to Si Jingyi, there was no evidence from the beginning to the end that it was Si Jingyi's doing. On the contrary, it was Si Jingyi's method of solving this matter, which the internal staff knew.
Her admiration for Si Jingyi also grew linearly.
And starting next Monday, Si Jingyi will enter the board of directors with a brand new identity. At that time, no matter how angry Si Yunlin is, there is no way to drive her out...
Before Si Jingyi got off work, Lu Yanchao asked her where to eat at night and if she had any other arrangements.
Si Jingyi replied at that time: [Boss Lu is so free, you have returned to the Lu Group anyway, and you are going to fight your second uncle, and now you are so free? 】
Lu Yanchao: [I just returned to the Lu Group, you think I will have some work to do, so now I am really free. 】
Si Jingyi failed to refute, and the two made an appointment for dinner.
She chose to eat Cantonese cuisine, and when Lu Yanchao came to the company to pick her up from get off work, the employees behind him were envious when they saw Si Jingyi getting into his car.
"Now Si Jingyi is the winner in life..."
"Yeah, my husband spoils me, and I still have shares in the group, and I'm about to join the board of directors of the group..."
No matter from any aspect, they are envious enough.
Si Jingyi didn't care about what the employees of Si's Group thought of him, got on the co-pilot and fastened his seat belt, and asked him, "Your uncle hasn't targeted you in the past two days?"
"I had an accident when I first joined the group. Everyone will suspect him. It is impossible for an old fox like him to make a move easily."
Lu Yanchao had a calm expression on his face, as if he didn't take the threat seriously.
Si Jingyi pouted: "I don't think your life will be much better than mine."
"You can't die, don't worry."
"According to me, you should have taken over the Lu Group long ago, otherwise you would have to wait until now. He must have already installed his people in the group, and you will only go back at this time..."
The man stared ahead, raised his eyebrows and smiled,
Si Jingyi looked at his profile, and suddenly found that there was an arrogant confidence in his eyes.
"How do you know that I didn't arrange enough people in the company in advance?"
Si Jingyi looked at him in a little shock: "So you mean...you have already prepared for it?"
"I hold so many shares in the Lu Group, even if I don't come back, I will be guarded against, so I just made a little preparation in advance."
Lu Si Jingyi shook his head secretly: "There is no one in the world who is more of a thief than you."
Lu Yanchao smiled softly: "If you don't do this, how can I protect you in the future? You know, for you, I can do anything."
Si Jingyi cleared her throat: "Shut up, you."
She's going to turn red any more.
Lu Yanchao gave Si Jingyi a meaningful look, stopped teasing, and continued to drive seriously.
Not long after driving, I accidentally ran into Shen Geman who was blocking the car on the side of the road.
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