Reborn 1980 Life Winner

Chapter 495 Building a Brand

Yun Shan signaled Ge Ling to continue.

Ge Ling said: "Shanshan, I mainly used your method to pass the TOEFL test quickly. I plan to train a group of English teachers myself, sign a contract, and then expand the training center. I can't grasp it, can I ask you for help?"

It is not that simple to train a group of teachers. It takes time, and it is possible that the time spent has not been rewarded in proportion.

"You can meet with an English teacher from the society, you must have a certain level of ability." Yun Shan reminded her.

Ge Ling nodded, "Yes, I think so. You must have a certain level. After you come in, you will uniformly follow the method you gave me, and then pass it on to our students. The learning method you gave is the learning method of our institution. I will compile it into a textbook and make it into a book. But Shanshan, this set of textbooks is yours, so I can’t take it for nothing.”

"Is this set of textbooks the help you're talking about? No problem, you can just use it. If you think you can't take it for nothing, if you make money in the future, just give me eight thousand." Yun Shan half-jokingly, If Ge Ling insisted on giving money, she would take it.

Ge Ling shook her head, "No, this is also a big advantage for me. I don't give money directly, I give you shares. Lingda English Learning Center will give you 30.00% of the shares. But it hasn't been done yet, and the scale is a bit small. , but I believe that it can definitely be done.”

Yun Shan laughed, this is not a disguise to pull her to participate, this clever ghost.

After thinking about it, summer vacation is indeed some time.

"In this way, Ge Ling, if you really want to give me shares, let's plan carefully. How much money do you have now?"

Ge Ling said, "Less than thirty thousand."

Yunshan said: "There is not enough funds. Although renting a house is not expensive, the salaries of the employees must not be low, and this is also a long-term investment. It will not be profitable immediately, and it will take a long time to realize it. Therefore, sufficient funds are required. In this way, I will invest a little more for you, and I will take [-] of the English textbooks, and you will get [-]. You are a person who does not matter, and I will do the overall planning, work with the textbook director, plan and market, and you will give it to me. People do training and manage various businesses of the organization.”

Ge Ling's eyes sparkled, "That's great Yun Shan, we will definitely surpass Su Ze's Zeguang training if we work together, but Shan Shan, you take too little share."

Yun Shan said: "I can't participate in many things. The main thing is that you are busy. If I take more, it's not fair to you."

Well, the two signed a contract.

Whether it is relatives or friends, as long as interests and money are involved, it is best to have a contract that can be clearly distinguished.

After the plan was completed, Ge Ling immediately bought an advertisement to recruit people.

But very few people came to apply for the job. After discussing with Yun Shan, Ge Ling raised the salary by another [-] yuan, but there were still not many people, and even if there were, they shook their heads and left when they saw their small organization.

In the end, only a few students whose English proficiency needs to be improved, and a few third-year and fourth-year students from the foreign language department were recruited, and they were recruited only for part-time jobs.

It can only be trained first.

Yun Shan will also use the time in the evening to help train for an hour. After the trainees are trained, Ge Ling resigns from her position as the store manager of the clothing store, and then takes a few people she trained to go to Lu City.

As for the capital, Yunshan helped to watch.

When the summer vacation came, Yun Shan found herself even busier.

Flying to several places, the clothing factory is on the right track. The gross profit in the first half of the year has reached one million. Yun Shan and Cui Yan are not in a hurry to split the money. They plan to build their own brand and invest the money in hiring designers. Expand the number of workers, expand the factory, increase the scale, and then go to advertising.

If you make market products but don't make brands, you can only become a processing factory for other brands in the end. Processing for others is better than processing for yourself.

This was the goal of Yun Shan and Cui Yan from the beginning.

We hired someone to design the brand pattern, printed the icon, pushed out a few models, and then started to put advertisements on TV, and then opened a specialty store.

At that time, there were not many TV commercials, [-] a piece, just thinking of a few catchy slogans, the orders of Jin Yanyan Garment Factory increased greatly.

In addition to the selling point of the marketing product, the advertisement also has a brand franchise phone number on it.

Yes, they want to open a franchise store.

Yunshan spent half of her summer vacation in Guangcheng dealing with clothing factory affairs with Cui Yan. After the advertisement was published, the factory started working in three shifts and overtime.

Then discuss joining with the franchisee.

Now the tentative franchise fee is [-], and only [-] places will be released.

Yun Shan discussed with Cui Yan, this franchisee can not join casually, it is not enough to just pay the franchise fee, it also depends on the region, it has to be in a major city, a city with a better economy, one city and one district can only open one franchise shop.

Of course, in addition to smashing advertisements, their brand stores have also opened up. In several major cities, they are also giving samples to those who are interested in joining to see the sales situation.

Because the advertisement covers the quarter, the sales volume of this specialty store has been high.

Those who intend to join ran outside the specialty store to observe for a period of time, and then came to Guangcheng to talk to the person in charge about joining.

Yun Shan and Cui Yan were so busy that they never touched the ground. One day when they came to the store in the morning, they were shocked when they saw a person sleeping at the door. When the person woke up, he immediately rushed to the two of them and said yes Come to join.

It really scares people to death.

This man actually stayed here all night.

Because the number of franchisees is limited, I am afraid of being snatched away.

Cui Yan and Yun Shan hurriedly welcomed them in.

The boss planned to open a store in the county, and Yun Shan and Cui Yan naturally disagreed. They charged the franchise fee, so they had to think about the franchisee and choose a location that could make money.

If the franchisee can't make any money at that time, it will damage the brand reputation if they come back to refund the franchise fee.

The two of them analyzed with him why they chose a specific place, and finally the guest was persuaded, and the number of franchisees in his city was fixed.

The [-] places were quickly booked and [-] went out. Cui Yan breathed a sigh of relief, thinking that it was a guarantee, because now the factory has increased its production capacity, and there are no certain franchisees. If it is only relying on its own specialty store, the inventory will not be sold out. .

Clothing is a seasonal product, and it is difficult to sell out of season and out of fashion.

There are still some people who are waiting and watching, planning to see how other franchisees are doing.

With [-] franchisees making payments, it can be regarded as returning some funds. Yun Shan discussed with Cui Yan whether she should hold a charity event in her factory, donate money or something.

Donation has already tried the effect at the food factory, and it works very well.

Donating money is a win-win situation. If you do something good, you can earn word of mouth for your brand and advertise in disguise.

Cui Yan asked, "What kind of public welfare activities do we do?"

Tap the screen to use advanced tools Tip: You can use left and right keyboard keys to browse between chapters.

You'll Also Like