Sue Di Shao

"Boss Ye, why don't we launch new products at this time." The department manager came to Ye Ningbai's office and suggested to her.

In fact, Ye Ningbai has long thought about this possibility. The launch of new products at this time can attract people's attention, and maybe it can revive the stocks that are gradually cooling down.

However, this method is actually a gamble on whether the new product will be popular. The risk of this method is a bit high. If the new product is launched at this time, if consumers do not buy it, coupled with some external factors, it may lead to a new season. products will be unsalable.

Once the new product is unsalable, people's expectations for the company will plummet, and there may be no chance of a comeback.

"This is a way." Ye Ningbai thought for a while. There were such cases in other companies in the past, but at the same time, the possibility of failure was too great, so we couldn't place all bets on it.

"You go back first, and I'll think about it later." Ye Ningbai said.

Throughout the day, Ye Ningbai was thinking of a plan, and she also knew how many other companies encountered this situation, but each plan seemed feasible, but if it was actually implemented, it would be full of hidden dangers .

She couldn't think of a good way for a while, Ye Ningbai knew that it was not a good idea to continue thinking about it, so she decided to change the environment, and she left the company on time when it was time to get off work.

After leaving the company, Ye Ningbai did not go to other places, and returned home early. Nan Chen, who was staying at her house for the past few days, was already at home.

"It's so early today?" Nan Chen said.

"You're actually earlier than me." Ye Ningbai was a little surprised.

Nan Chen didn't answer her. Seeing Ye Ningbai's tired look, he asked, "Are you in trouble?"

"Well, it's still because of the stock. The stock has been falling recently. The board of directors has given me an ultimatum. I can't think of a good solution for the time being. I might as well go home and take a rest." Ye Ningbai took off her coat and washed it with cold water. Said with a straight face.

Nan Chen nodded and thought about it. If she faced this situation, she would probably be very worried. The opponent is really difficult to deal with. Did you underestimate him before?
It seems that this time she has to think carefully about how to deal with him, she can't let him make trouble anymore.

Seeing Ye Ningbai's absent-minded appearance, Nanchen decided not to eat food tonight. She ordered takeaway to have a big meal with Ye Ningbai, and chat by the way.

"Gourmet food inspires people." Nan Chen succinctly stated her reasons.

Ye Ningbai did not refute her theory, and there might be unexpected gains if she changed her mood.

After the takeaway arrived, the two chatted while eating. At first, the topic was elsewhere. Nan Chen wanted to talk to her about happy things. Later, Nan Chen saw that she was still thinking about the company, so he decided to have a direct discussion with her. .

"What alternative plans do you have?" Nan Chen asked directly.

When she asked, she didn't expect to be of any help, after all, she didn't know much about the internal affairs of Ye Ningbai's company, she just wanted to hear about Ye Ningbai's methods.

"In fact, I have several plans, but they were all denied by myself. The hidden dangers are too great and the risks are too high. Today, the shareholders are in a very low state. I can't make any more problems here, and the board of directors is already putting pressure on me. , I have to be cautious." Ye Ningbai said.

Nan Chen thought for a while and said, "What about them? Don't those people under your command have any good suggestions?"

Ye Ningbai continued to explain: "They say they are launching new products and doing some publicity, but in my opinion, this is not enough. It takes a lot of energy to launch a new product. Once the new product has no splashes, it will be completely over." Ye Ningbai told Nan Chen analyzed.

"Hmm..." Nan Chen thought in silence, then nodded after a while, Ye Ningbai's worries did not come out of thin air.

Although this is not her company, she still has some business experience.Launching a new product at this juncture seems to be a salvage method, but it is actually very risky. What if consumers don't like it?Although consumers liked the products of this brand in the past, their tastes are unpredictable, and they may not like it one day, which is really elusive.

Now, I am afraid that the shareholders of Gong's are in panic, and there should be no more problems at this time. Once there is a problem, it will be the last straw that will push these people to their hearts' collapse. I'm afraid things will get worse by then.

"I probably know it. The problem now is that if a new product is launched, consumers may not buy it." Nan Chen said while eating, and took a sip of wine.

Ye Ningbai nodded and said, "This is one aspect and the most important issue."

"This is a troublesome question. Let me think about it. How can consumers quickly accept this new product..." Nan Chen thought seriously.

At this time, Ye Ningbai turned on the TV. At this time, there were TV shows that no one watched, so she just stopped on a channel and didn't care about it.

After a while, Nan Chen suddenly spoke.

"Isn't this Lin Yuyang? He has received a new advertisement." Nan Chen glanced at the TV and said casually.

Ye Ningbai heard it and took a look. It was indeed Lin Yuyang.

Lin Yuyang is now the little fresh meat whose popularity continues to rise in the circle. He is constantly being invited by advertisements. It is normal to see him often on TV.

"Hey, do you think his fans will buy after seeing this ad?" Nan Chen said after taking another sip of wine.

"Will buy it... Fans will definitely buy it, not only fans will buy it, some people who didn't care about this product will pay attention to this product after seeing celebrity endorsements, and the media will also report on it at the press conference..." Ye Ningbai said .

Nan Chen glanced at her and wondered, "What are you mumbling about?"

"Nothing, I was wondering if such sales would be good."

"Of course, isn't Lin Yuyang your spokesperson? You're worried that your new product won't sell, so go find him!" Nan Chen said.

Ye Ningbai was taken aback for a moment, why did she forget this?Lin Yuyang is the hottest little fresh meat recently, and he is the spokesperson. If he is allowed to promote vigorously, at least many people will buy it in the early stage. If there are more people who buy it, there will be a chance to reverse the depressed situation. No matter what, we must first pull back the decline .

"Nanchen, if you don't mention it, I'll forget it."

"If you want me to say, let's hold a signing event, and there will be red wine signed by him directly. If you are a fan, do you want to buy it?" Nan Chen continued.

"I'm not his fan, I don't know." Ye Ningbai said with a smile. Although she was still joking, she seemed to have foreseen a solution to the matter in her mind.

Nan Chen continued her analysis: "Red wine is already valuable for collection, and if you sign it with the idol's name, if I were his fan, I would definitely buy it back and keep it for collection. Please contact the media. Lin Yuyang's signing will definitely be covered by the media. Get eyeballs once, and the stock will definitely go up."

Ye Ningbai was silent for a while, as if she was rehearsing the implementation of the whole plan in her mind, which she thought was feasible.

"Nanchen, you are a genius, I love you." Ye Ningbai said suddenly.

Nan Chen was confused by this sudden "confession".

Ye Ningbai finally showed a comfortable smile, she also poured herself a glass of wine, and clinked glasses with Nan Chen, as if celebrating the birth of this plan.

Just now, she never imagined that it would be Nan Chen who proposed the solution in the end.

"Let me show you the next product we were going to launch, which is this bottle of red wine." Ye Ningbai took out her phone and showed Nan Chen the picture of the red wine sample stored in her phone.

Nan Chen nodded. She looked pretty. I don't know if the wine in it is good or not. She, the bar owner, will habitually pay attention to new wines when she sees them.

Ye Ningbai continued: "Just follow your plan. I just thought about it a little bit ago. We will hold a signing event. We will invite the media and people in the industry to help promote it."

Nan Chen nodded, that's what she meant.

Without further ado, Ye Ningbai hastened to make arrangements.She called Shen Qin first, explained what happened, and asked her to contact the media as soon as possible.

Shen Qin also understood that the matter was urgent and could not be delayed, so she immediately contacted the media.The print media, TV media, and Internet media were not left behind, and then some people in the industry were invited, because the media also has cooperative relations with companies on weekdays, so everyone agreed one after another. When they heard about Lin Yuyang, they all rushed to get it Get them a good media spot.

Shen Qin called Ye Ningbai back and said, "I have been notified, they are very cooperative, and asked me the specific date."

"Is there a specific date? I'll tell you after I think about it." Ye Ningbai said.

After hanging up the phone, Ye Ningbai and Nan Chen discussed the day to hold the signing event.

"When do you think this signing should be held?" Ye Ningbai now regards Nan Chen as her wise man, and she has an intuition that it is always right to discuss with Nan Chen more.

"Try to open it as early as possible, the later it is delayed, the more likely to change." Nan Chen analyzed.

The two of them are very compatible, and Ye Ningbai also thinks so.So after checking the calendar, the two agreed that the signing will be held tomorrow.

No matter what day the signing event is held, someone will definitely disclose the news to the opponent, but the time is so short, it will definitely catch the opponent by surprise.At the same time, the sluggish stocks and the high pressure of the board of directors did not allow her to procrastinate any longer.

Ye Ningbai called Shen Qin again and said, "The autograph signing is scheduled for tomorrow."

"Tomorrow? So soon?" Shen Qin was surprised.

"Yes, it will be tomorrow, tell them to come." Ye Ningbai affirmed.

Shen Qin hung up the phone, and immediately sent an email to the media friends and industry insiders whom he had contacted just now. The email stated that the signing event mentioned in the phone call has already been fixed, and it will be tomorrow. I hope there is time. Friends must attend.

Shen Qin received everyone's replies one after another, and they all expressed that they would attend the appointment on time.

Ye Ningbai was temporarily relieved when she saw the "everything is OK" emoji that Shen Qin sent her.

"Everything depends on tomorrow." Ye Ningbai said.

She is now very confident that she can save the whole situation.