1991 Starting from the core

"Is this nose a little too sharp?" Su Yuanshan didn't know whether to laugh or cry. He grabbed his mobile phone, stood up and said to Zhou Xiaohui: "Remember to remind you to pick up some of my dad's when you go to my house next time."

Zhou Xiaohui nodded to express that she remembered. Seeing Su Yuanshan, he picked up the notebook at the same time and asked, "Where are you going, Mr. Chen?"

"Well, she has too many things to do this month. I'm wondering if I can help."

…

Su Yuanshan opened the door and turned into Chen Jing's office in a few steps. Her office layout is the same as Su Yuanshan's, except there are no partitions. An Siying works in the same space as her.

This design is also intentional. After all, she has more administrative matters and needs a secretary to be there at every call. At the same time, she has to give orders to the secretary constantly. Su Yuanshan is more technical. He needs a quiet office to ensure that his thoughts are not disturbed.

Walking into the office, Chen Jing was sitting on the guest sofa, listening to music and tapping the coffee table with her hands. Her eyes stayed on the documents. She frowned slightly and was lost in thought.

"Mr. Shan." When An Siying saw Su Yuanshan come in, she quickly stood up and said hello: "Want some coffee?"

"No, thank you."

Facing Chen Jing's sideways gaze, Su Yuanshan pulled up a chair and sat next to the coffee table. Chen Jing moved her position towards the sofa and motioned for him to sit on the sofa.

"Take a look, this is the marketing plan for the second half of the year, including brand promotion and market expansion." Chen Jing pushed the document to Su Yuanshan: "You have a lot of ideas. Let's see if there is anything that needs to be added."

Su Yuanshan sat down on the sofa and began to read documents.

The guest sofa is originally long and can seat three people. There is still a lot of room for two people.

Chen Jing took off her headphones. She was wearing black stockings. She had her legs crossed and her right hand resting on her knees to support her chin. Her eyes also fell on the documents, but occasionally she would raise her eyes to glance at Su Yuanshan's profile. .

Su Yuanshan read it quickly. Judging from the detail and style of each plan, this marketing plan, which is mainly targeted at the mobile phone market, should contain a lot of Duan Yongping's ideas.

"There is nothing to add. I only have consumer experience in the market and sales, and have no actual operational experience." Su Yuanshan raised his head and smiled: "Don't think of me as omnipotent."

"Huh? Do you have any consumer experience?" Chen Jing turned sideways and looked at Su Yuanshan with a smile: "Everything about you is bought for you by Sister Sun."

"Ahem...this...if you observe more, you can actually draw inferences." Su Yuanshan coughed twice and held it in for a long time before he found an explanation - he couldn't say that he had consumption experience in his previous life: "Anyway, I think this The solution is quite good and can be used as a template for consumer electronics products. It is recommended that VCDs also adopt it."

"Well, that's my plan too. I'll ask Lao Duan to communicate with VCD during the meeting tomorrow." After a pause, Chen Jing continued: "Speaking of VCD, there have been parallel imports from abroad since the beginning of the year. So far, several new VCD companies have appeared... Although it has not had an impact on our VCD for the time being, it will definitely not work in the long run. The ants will bite the elephant to death."

Su Yuanshan sighed softly when he heard the VCD.

Yuanxin has monopolized the VCD market for two full years. VCD has gradually matured both in terms of its concept and market acceptance.

The advantages brought by technology and patents have allowed Yuanxin to make money for almost two years, and it is time for others to come in and take a share of the pie.

However, due to Yuanxin's strong first-mover advantage, these companies such as Aido VCD and Tiantian VCD can only rely on low prices to fill the markets that Yuanxin cannot take into account by maintaining high prices and high profits, especially the rural market - because Due to patents, no matter in terms of appearance design or size, they can only follow the clumsy "old road". They look stupid, bulky, and just like a video recorder.

Compared with Yuanxin VCD, the grade is obviously much lower.

Therefore, although many low-end and low-price VCDs have emerged, the mid-to-high-end market is still firmly occupied by Yuanxin.

"It doesn't matter. In two months at the latest, BGI will be able to release decoding chips that block some functions directly through TI, allowing domestic manufacturers to directly use our decoding chips."

BGI is the new name of Xinghai HK after the reorganization of Sun Xihui. Although Xinghai International, registered in the Cayman Islands, is still the major shareholder, on the surface, it has gone very far with Yuanxin.

After the name change, BGI continued to expand and established a strong foreign trade agency network in various domestic port cities. At the same time, it also extended its tentacles to the United States, Japan and Europe.

As a global trade agency, although BGI does anything that makes money, what it does most is the import and export of various electronic products and semiconductor components.

This made Su Yuanshan know as early as three months ago that several domestic companies wanted to enter the VCD field by taking advantage of the opportunity when Scoop had almost modified the chip that bypassed Yuanxin's patent to be mass-produced and launched.

But VCD is now Su Yuanshan's cash cow. If you want to enter the mainland market just for the decoding chip, you have to ask whether Su Yuanshan agrees!

Chen Jing nodded. She had known about Su Yuanshan's plan for a long time, and immediately said with a smile: "I just want Sister Sun to wrap it in bread crumbs."

"Pfft...that's a good metaphor."

——Sun Xihui has thoroughly implemented Su Yuanshan's spirit of gathering wool. As long as she handles it, she must gather one layer, even Yuan Xin is no exception.

The two were chatting and laughing when there was a knock on the door, and soon Wan Yongliang's figure appeared at the door. He was not surprised when he saw Su Yuanshan. Instead, he blinked and let He Wei behind him.

"Mr. Shan, Mr. Chen. Let me introduce you to He Wei."

Wan Yongliang is Chen Jing's old subordinate. He is very casual in Chen Jing's office. He walked to stand in front of the two of them and waved to He Wei, who was very restrained: "He Wei, come in."

"Well...Mr. Shan, Mr. Chen."

He Wei bit her lip gently and tried her best to suppress her nervousness: "My name is He Wei."

"Haha, I thought I could come over the day before yesterday." Su Yuanshan turned around, faced He Wei and said with a smile: "Don't be restrained, show your sales state."

Chen Jing blinked, glanced at He Wei, and touched Su Yuanshan's arm: "Do you know each other?"

Su Yuanshan nodded: "Well, she is a salesperson at the old store in Jiangdu Building."

Wan Yongliang added with a smile: "Golden salesman."

Su Yuanshan was slightly startled.

He knew that his uncle's mall had a gold medal salesperson system, which was comprehensively evaluated based on monthly sales, transaction rate, and customer feedback. There were only three spots available each month.

"It's actually a gold medal sale, so disrespectful."